Umatch: Match, Chat & Meet vs Vivo Easy: Plano Celular

Umatch: Match, Chat & Meet

Umatch Ltda
App Store
$1.1K/mo
~$13.7K/yr · 4K installs
VS

Vivo Easy: Plano Celular

VIVO S.A.
Google Play
$0/mo
~$0/yr · 14.8M installs
Revenue winner Umatch: Match, Chat & Meet wins +114200% vs other
Installs winner Vivo Easy: Plano Celular wins +375296% vs other
MAU winner Vivo Easy: Plano Celular wins +43990% vs other
Rating winner Vivo Easy: Plano Celular wins +66% vs other

Why Umatch: Match, Chat & Meet is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Umatch: Match, Chat & Meet earns roughly 1142× more per month than Vivo Easy: Plano Celular - $1.1K vs $0.
  2. Subscription model. Umatch: Match, Chat & Meet runs a $19.90/mo subscription that compounds; Vivo Easy: Plano Celular relies on one-shot IAP or ads.
  3. More monetization surfaces. Umatch: Match, Chat & Meet runs 8 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Umatch: Match, Chat & Meet report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Umatch: Match, Chat & Meet
vs
Vivo Easy: Plano Celular
Monthly revenue (est.)?
$1.1K
$0
Annual revenue (est.)
$13.7K
$0
Lifetime installs (est.)
4K
14.8M
Monthly active users (est.)?
1K
519K
App Store rating
2.66★
4.42★
Total ratings
158
141K
US grossing rank
-
=
-
Cheapest monthly sub
$19.90
No sub
IAP tiers detected
8 tiers
0 tiers

Umatch: Match, Chat & Meet

Umatch Ltda
App Store
Category
Lifestyle
Price
Free
Released
Mar 24, 2023
Last updated
Apr 17, 2026
File size
59.4 MB
Content rating
17+
Version
8.10.21
Languages
English
View full Umatch: Match, Chat & Meet report →

Vivo Easy: Plano Celular

VIVO S.A.
Google Play
Category
Lifestyle
Price
Free
Released
Nov 11, 2015
Last updated
Apr 13, 2026
File size
-
Content rating
Everyone
Version
4.2.97
Languages
-
View full Vivo Easy: Plano Celular report →

Umatch: Match, Chat & Meet trajectory

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Vivo Easy: Plano Celular trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Umatch: Match, Chat & Meet or Vivo Easy: Plano Celular? v
Umatch: Match, Chat & Meet earns about $1.1K per month, while Vivo Easy: Plano Celular earns about $0. That is a ∞× revenue gap (~$1.1K more per month for Umatch: Match, Chat & Meet). Annual revenue: Umatch: Match, Chat & Meet ≈ $13.7K/year, Vivo Easy: Plano Celular ≈ $0/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Umatch: Match, Chat & Meet or Vivo Easy: Plano Celular? v
Vivo Easy: Plano Celular leads with about 14.8M estimated downloads vs 4K for Umatch: Match, Chat & Meet - a 3754.0× gap. Umatch: Match, Chat & Meet's App Store downloads are estimated from 158 ratings × the standard 1:75 ratio. Vivo Easy: Plano Celular reports 10,000,000+ installs on Google Play.
Are Umatch: Match, Chat & Meet and Vivo Easy: Plano Celular in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Umatch: Match, Chat & Meet and Vivo Easy: Plano Celular offer? v
Umatch: Match, Chat & Meet: IAP range 8 tiers detected. Vivo Easy: Plano Celular: no IAP detected on the public listing. Umatch: Match, Chat & Meet runs a "Subscription (~$6.66/mo, dating)" monetization model; Vivo Easy: Plano Celular runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Umatch: Match, Chat & Meet or Vivo Easy: Plano Celular? v
Vivo Easy: Plano Celular edges ahead with ★ 4.4 vs ★ 2.7 (gap of 1.8 stars). Rating volume: Umatch: Match, Chat & Meet 158 ratings, Vivo Easy: Plano Celular 222 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Umatch: Match, Chat & Meet vs Vivo Easy: Plano Celular revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.1K for Umatch: Match, Chat & Meet and $0 for Vivo Easy: Plano Celular are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Umatch: Match, Chat & Meet or Vivo Easy: Plano Celular to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.