Victory Shield vs Life360: Family Safety & GPS
Victory Shield
Covenant Eyes, Inc.
App Store
$474.7K/mo
~$5.70M/yr · 6.4M installs
VS
Life360: Family Safety & GPS
Life360
Google Play
$998.5K/mo
~$11.98M/yr · 214.1M installs
Revenue winner
Life360: Family Safety & GPS wins
+110% vs other
Installs winner
Life360: Family Safety & GPS wins
+3255% vs other
MAU winner
Life360: Family Safety & GPS wins
+367% vs other
Rating winner
Life360: Family Safety & GPS wins
+2% vs other
Why Life360: Family Safety & GPS is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Life360: Family Safety & GPS earns roughly 2× more per month than Victory Shield - $998.5K vs $474.7K.
- Aggressive pricing. Life360: Family Safety & GPS undercuts at $19.30/mo vs $19.99/mo - converts a higher % of free users.
- Bigger install base. Life360: Family Safety & GPS has ~214.1M lifetime installs vs Victory Shield's ~6.4M - 33.5× the funnel top.
→ Find more apps with this revenue gap · Full Life360: Family Safety & GPS report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Victory Shield
vs
Life360: Family Safety & GPS
Monthly revenue (est.)?
$474.7K
▶
$998.5K
Annual revenue (est.)
$5.70M
▶
$11.98M
Lifetime installs (est.)
6.4M
▶
214.1M
Monthly active users (est.)?
734K
▶
3.4M
App Store rating
4.34★
▶
4.44★
Total ratings
58K
▶
2.2M
US grossing rank
-
=
-
Cheapest monthly sub
$19.99
◀
$19.30
IAP tiers detected
1 tiers
◀
0 tiers
- Category
- Lifestyle
- Price
- Free
- Released
- Dec 23, 2009
- Last updated
- Jul 1, 2026
- File size
- 55.0 MB
- Content rating
- 4+
- Version
- 8.1.2
- Languages
- English
- Category
- Lifestyle
- Price
- Free
- Released
- Apr 7, 2010
- Last updated
- Jun 26, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 26.24.0
- Languages
- -
Victory Shield trajectory
Life360: Family Safety & GPS trajectory
FAQ
Which makes more money, Victory Shield or Life360: Family Safety & GPS? v
Life360: Family Safety & GPS earns about $998.5K per month, while Victory Shield earns about $474.7K. That is a 2.1× revenue gap (~$523.7K more per month for Life360: Family Safety & GPS). Annual revenue: Victory Shield ≈ $5.70M/year, Life360: Family Safety & GPS ≈ $11.98M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Victory Shield or Life360: Family Safety & GPS? v
Life360: Family Safety & GPS leads with about 214.1M estimated downloads vs 6.4M for Victory Shield - a 33.5× gap. Victory Shield's App Store downloads are estimated from 58K ratings × the standard 1:75 ratio. Life360: Family Safety & GPS reports 100,000,000+ installs on Google Play.
Are Victory Shield and Life360: Family Safety & GPS in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Victory Shield and Life360: Family Safety & GPS offer? v
Victory Shield: IAP range 1 tiers detected. Life360: Family Safety & GPS: IAP range $1.49 - $249.99 per item. Victory Shield runs a "Subscription (~$19.99/mo)" monetization model; Life360: Family Safety & GPS runs "Subscription (~$19.30/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Victory Shield or Life360: Family Safety & GPS? v
Life360: Family Safety & GPS edges ahead with ★ 4.4 vs ★ 4.3 (gap of 0.1 stars). Rating volume: Victory Shield 58K ratings, Life360: Family Safety & GPS 306K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Victory Shield vs Life360: Family Safety & GPS revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $474.7K for Victory Shield and $998.5K for Life360: Family Safety & GPS are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Victory Shield or Life360: Family Safety & GPS to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.