ASO Analysis · DOWN: The Casual Dating App
Keywords extracted from DOWN: The Casual Dating App's title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
curiosity
0
✨ Niche · best opportunity
honesty
0
✨ Niche · best opportunity
magical
0
✨ Niche · best opportunity
million
0
✨ Niche · best opportunity
exploring
0
✨ Niche · best opportunity
dates
1
✨ Niche · best opportunity
over
2
✨ Niche · best opportunity
minded
2
✨ Niche · best opportunity
down
4
🟢 Low
casual
5
🟢 Low
where
5
🟢 Low
singles
5
🟢 Low
create
9
🟢 Low
search
27
🟡 Medium
meet
29
🟡 Medium
dating
80
🔴 High competition
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.