ASO Analysis · GOV.UK ID Check
Keywords extracted from GOV.UK ID Check's title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
prove
0
✨ Niche · best opportunity
when
0
✨ Niche · best opportunity
some
0
✨ Niche · best opportunity
gateway
0
✨ Niche · best opportunity
codes
0
✨ Niche · best opportunity
hmrc
1
✨ Niche · best opportunity
change
1
✨ Niche · best opportunity
identity
2
✨ Niche · best opportunity
need
3
🟢 Low
government
4
🟢 Low
access
4
🟢 Low
check
9
🟢 Low
security
15
🟡 Medium
service
20
🟡 Medium
services
33
🟡 Medium
digital
62
🔴 High competition
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.