ASO Analysis · Leaderboard by IBD
Keywords extracted from Leaderboard by IBD's title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
required
0
✨ Niche · best opportunity
simpler
0
✨ Niche · best opportunity
gives
0
✨ Niche · best opportunity
winning
0
✨ Niche · best opportunity
leaderboard
1
✨ Niche · best opportunity
stronger
1
✨ Niche · best opportunity
concrete
2
✨ Niche · best opportunity
investor
3
🟢 Low
platform
3
🟢 Low
subscription
4
🟢 Low
research
6
🟢 Low
portfolio
7
🟢 Low
investing
10
🟡 Medium
stocks
15
🟡 Medium
business
23
🟡 Medium
daily
31
🟡 Medium
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.