ASO Analysis · Merlin Bird ID by Cornell Lab
Keywords extracted from Merlin Bird ID by Cornell Lab's title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
leading
0
✨ Niche · best opportunity
helps
0
✨ Niche · best opportunity
hear
0
✨ Niche · best opportunity
merlin
1
✨ Niche · best opportunity
cornell
1
✨ Niche · best opportunity
like
1
✨ Niche · best opportunity
solve
1
✨ Niche · best opportunity
identify
1
✨ Niche · best opportunity
university
2
✨ Niche · best opportunity
help
4
🟢 Low
bird
5
🟢 Low
birds
6
🟢 Low
just
6
🟢 Low
mystery
8
🟢 Low
magic
22
🟡 Medium
world
41
🟡 Medium
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.
