ASO Analysis · Microsoft Word
Keywords extracted from Microsoft Word's title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
whether
0
✨ Niche · best opportunity
freelancer
0
✨ Niche · best opportunity
files
1
✨ Niche · best opportunity
processing
1
✨ Niche · best opportunity
writer
1
✨ Niche · best opportunity
student
1
✨ Niche · best opportunity
full
2
✨ Niche · best opportunity
power
4
🟢 Low
edit
5
🟢 Low
tools
7
🟢 Low
send
10
🟡 Medium
microsoft
12
🟡 Medium
office
13
🟡 Medium
word
54
🔴 High competition
corporation
81
🔴 High competition
mobile
105
🔴 High competition
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.
