ASO Analysis · myGov
Keywords extracted from myGov's title and developer name, scored against the rest of the App Store index.
App Store
14 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
makes
0
✨ Niche · best opportunity
dealing
0
✨ Niche · best opportunity
securely
0
✨ Niche · best opportunity
mygov
1
✨ Niche · best opportunity
mobil
1
✨ Niche · best opportunity
australian
3
🟢 Low
government
4
🟢 Low
sign
8
🟢 Low
australia
10
🟡 Medium
simple
10
🟡 Medium
official
11
🟡 Medium
easy
24
🟡 Medium
services
33
🟡 Medium
mobile
105
🔴 High competition
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.