ASO Analysis · The Official DVSA Highway Code
Keywords extracted from The Official DVSA Highway Code's title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
latest
0
✨ Niche · best opportunity
rules
0
✨ Niche · best opportunity
guidance
1
✨ Niche · best opportunity
dvsa
3
🟢 Low
highway
3
🟢 Low
pass
3
🟢 Low
help
4
🟢 Low
keep
4
🟢 Low
stationery
5
🟢 Low
safe
5
🟢 Low
theory
8
🟢 Low
road
9
🟢 Low
official
11
🟡 Medium
office
13
🟡 Medium
date
15
🟡 Medium
code
27
🟡 Medium
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.