ASO Analysis · The Roku App (Official)
Keywords extracted from The Roku App (Official)'s title and developer name, scored against the rest of the App Store index.
App Store
16 keywords analysed
Sorted by opportunity. Niche keywords (low competitor count) are easiest to rank for. High-competition keywords need authority.
Keyword
Apps competing
Opportunity
devices
0
✨ Niche · best opportunity
convenient
0
✨ Niche · best opportunity
quickly
0
✨ Niche · best opportunity
streamers
1
✨ Niche · best opportunity
must
2
✨ Niche · best opportunity
roku
3
🟢 Low
know
3
🟢 Low
have
6
🟢 Low
keyboard
6
🟢 Low
official
11
🟡 Medium
control
24
🟡 Medium
remote
25
🟡 Medium
voice
25
🟡 Medium
search
27
🟡 Medium
entertainment
51
🔴 High competition
mobile
105
🔴 High competition
ASO recommendations
- Lead with your niche keywords. Put the lowest-competition terms above closer to the start of your title (Apple weighs the first 25 characters most heavily).
- Use medium-tier keywords in subtitles + descriptions. They have enough search volume to drive installs but still rankable.
- Avoid stacking too many high-competition terms. Generic words like "tracker" or "fitness" rarely rank without massive download history.
- Iterate every 30 days. Use this tool to re-check your competitor's keyword set as the market shifts.