← Intelligence hub
Review Insights · App Store

Insta360

Insta360 · 9,106 ratings · ★ 4.5

4.5
★★★★★
9,106 ratings
5 ★
7,281 (80%)
4 ★
560 (6%)
3 ★
278 (3%)
2 ★
222 (2%)
1 ★
765 (8%)
🎯 Build a better version

Top complaints - extracted from 58 negative reviews

Recurring phrases mined from 1-2★ reviews. The bigger the percentage, the more users have the same problem. Fix the top 2-3 in your version and you have product-market fit on day one.

1
"camera"
25 negative reviews mention this · 43% of all complaints
★★★★ "Great hardware Bad software. The hardware seems in most ways better than the competition in 360 cameras but the app is full of ads for insta360 when I’ve already clearly purchased their products and then recently after updates it started demanding local network access …" - Pravus Deus
2
"videos"
14 negative reviews mention this · 24% of all complaints
★★★★★ "Has a lot of bugs. I owned insta 360 x3 for couple of years I haven’t used much till recently and find that the editing app has a lot buffering bugs and the video quality had decreased mad for some unknown reason every time I want record a video from my came…" - 33xgame
3
"video"
11 negative reviews mention this · 19% of all complaints
★★★★★ "Has a lot of bugs. I owned insta 360 x3 for couple of years I haven’t used much till recently and find that the editing app has a lot buffering bugs and the video quality had decreased mad for some unknown reason every time I want record a video from my came…" - 33xgame
4
"trying"
10 negative reviews mention this · 17% of all complaints
★★★★★ "Has a lot of bugs. I owned insta 360 x3 for couple of years I haven’t used much till recently and find that the editing app has a lot buffering bugs and the video quality had decreased mad for some unknown reason every time I want record a video from my came…" - 33xgame
5
"update"
10 negative reviews mention this · 17% of all complaints
★★★★ "Great hardware Bad software. The hardware seems in most ways better than the competition in 360 cameras but the app is full of ads for insta360 when I’ve already clearly purchased their products and then recently after updates it started demanding local network access …" - Pravus Deus
6
"export"
10 negative reviews mention this · 17% of all complaints
★★★★ "Just give me a simple app for export. This app keeps adding social features and push notifications for me to buy new things when all I want is an app to take the videos on my camera, do some simple edits, and export them to my phone or computer" - BrainInAJar
7
"connect"
8 negative reviews mention this · 14% of all complaints
★★★★ "Great hardware Bad software. The hardware seems in most ways better than the competition in 360 cameras but the app is full of ads for insta360 when I’ve already clearly purchased their products and then recently after updates it started demanding local network access …" - Pravus Deus
8
"edit"
8 negative reviews mention this · 14% of all complaints
★★★★★ "Has a lot of bugs. I owned insta 360 x3 for couple of years I haven’t used much till recently and find that the editing app has a lot buffering bugs and the video quality had decreased mad for some unknown reason every time I want record a video from my came…" - 33xgame
9
"phone"
8 negative reviews mention this · 14% of all complaints
★★★★★ "Hard to connect. Great app but it doesn’t connect to my iPhone 17 anymore. Only way I can get videos is with a cord. I’ve tried deleting & reinstalling and didn’t help. It worked for the first couple months & now it doesn’t. VERY frustrating!" - TrulyBlest
10
"insta360"
7 negative reviews mention this · 12% of all complaints
★★★★ "Great hardware Bad software. The hardware seems in most ways better than the competition in 360 cameras but the app is full of ads for insta360 when I’ve already clearly purchased their products and then recently after updates it started demanding local network access …" - Pravus Deus
11
"access"
7 negative reviews mention this · 12% of all complaints
★★★★ "Great hardware Bad software. The hardware seems in most ways better than the competition in 360 cameras but the app is full of ads for insta360 when I’ve already clearly purchased their products and then recently after updates it started demanding local network access …" - Pravus Deus
12
"every"
7 negative reviews mention this · 12% of all complaints
★★★★★ "Has a lot of bugs. I owned insta 360 x3 for couple of years I haven’t used much till recently and find that the editing app has a lot buffering bugs and the video quality had decreased mad for some unknown reason every time I want record a video from my came…" - 33xgame

📋 All 58 negative reviews

Every 1-2★ review we fetched. Use the copy button to grab them all for your own analysis (paste into ChatGPT/Claude with a prompt like "summarize core user problems, group by theme, ignore bugs, focus on missing features").

★★★★ Pravus Deus 6/24/2026 v2.27.0
Great hardware Bad software
The hardware seems in most ways better than the competition in 360 cameras but the app is full of ads for insta360 when I’ve already clearly purchased their products and then recently after updates it started demanding local network access to connect to the camera even though it never required this before I’d you manually connected to the wifi connection. I’m literally connected to the cameras wifi and the app says give me permission to search your network. Seems like a data grab.
★★★★ josh_r36 6/23/2026 v2.27.0
Stop forcing ads down my throat.
Too many advertisements baked into a product I already paid hundreds of dollars for.
★★★★ Mishaaaaarvisu 6/17/2026 v2.26.4
Can’t connect my camera
I’ve been trying for 2 weeks and working with costumer service to connect my insta360 x4 to the app and haven’t been able to which means I have no access to the videos on my phone can’t upload to the cloud nothing. This has sucked.
★★★★ ReignBB 6/17/2026 v2.26.4
Garbage
Buggy and will not stabilize. Just when it gets better they “update” it and it is as fragile as a house of cards in a hurricane. And I can’t use another software, so I am stuck with it just crashing constantly. Absolutely unmitigated garbage.
★★★★ Riddleziddle 6/17/2026 v2.26.4
Insta 360 x2
Don’t ever I repeat don’t ever buy the x2 lol it always disconnects from your phone and then it doesn’t wanna connect … this issue has been there since like 3 years and they still don’t do nothing about it
★★★★ ………………>….. 6/16/2026 v2.26.4
WTF Did Ya’ll Change?
Audio on all my videos that i have synced to the app from my cam have all been distorted. Videos i have synced previously as well as ones i just synced yesterday. Unusable. Garbage.
★★★★ Stefan Johnsson 6/14/2026 v2.26.4
Bloatware
I just want the camera part of this app so I can use the gimbal. Why do I have to store all the other nonsense on my phone?
★★★★ K1l9j90 6/14/2026 v2.26.4
Kinda sucks
Spent a lot of money on the camera. Can’t even get the videos to pay back on the app or the computer. They constantly buffer and jump. Audio is jacked up all the time trying to do playbacks because it just won’t load. Also, the camera gets stuck in blue light mode and ruins weeks worth of footage. this should really be an issue that should be fixed with spending this much money on the camera. very disappointed and would only recommend GoPro going forward.
★★★★ nuglovin 6/10/2026 v2.26.3
Too big
There are 2 whole editors in here. Take one out and make the app half the size.
★★★★ Disorganized orginization 6/5/2026 v2.26.0
Abuses notifications for ads
I’m gonna keep reviewing you your app poorly until you stop sending me ads as notifications. This is ridiculous that this is even an issue. Most innovative notifications are getting borderline useless with all the ads
★★★★ BrainInAJar 6/4/2026 v2.26.0
Just give me a simple app for export
This app keeps adding social features and push notifications for me to buy new things when all I want is an app to take the videos on my camera, do some simple edits, and export them to my phone or computer
★★★★ Sophie26773389: 6/3/2026 v2.26.0
Garbage
I love the AI, but why won’t it let me edit the video? I just want to remove the auto generated text, why can’t I do that easily? Or why doesn’t it ask me if I want text or what the text should say?
★★★★ James Sumners 6/1/2026 v2.25.2
Great but clumsy for long videos
Revised down to 1 because they are doing what drove me crazy with GP’s app: displaying some sort of advertisement at least once every time the app is opened. I just want to access the media on my camera. I don’t want any of your services or whatever other garbage you’re peddling.
I do appreciate that the stats overlay and export default to last used, now.
--
This app is way, WAY, better than GoPro’s equivalent. I really like being able to add key frames to move the view around. And I love being able to use the data from my Garmin bike computer to add stats overlays (though I wish it would always just apply my custom template). However, this app REALLY struggles with long videos. I record my whole bike ride as a safety measure. So I end up with multiple recordings for a single ride with each being at least 30 minutes long, but usually each are an hour or more. Clipping out the 30 second clips out of these files is really tedious and difficult, especially on 45 minute plus videos. The scrubber is not easily controlled, and hitting recorded marks are very difficult. I wish I could simply select a mark and get an automatic, and adjustable, clip beginning 30s before the mark (rarely ever mark before an event, almost always after the event).
This app also kind of stays out of the way, but they’ve started pushing adverts more and more. I do not want an account to work with my local recordings. And I have zero need for your cloud. Just be an editor.
★★★★ hecxel 5/26/2026 v2.25.1
App always destroys time metadata on export.
When exporting any photo, video, or edit, the app completely destroys the original time metadata. Everything gets saved as if it was created at export time. Even the filename is renamed with the export date, leaving no trace of when the media was actually shot.
For trips or events with hundreds of files, this completely breaks photo organization and timeline sorting in Photos/iCloud. It’s an unacceptable flaw for a camera app and honestly makes me not want to use the product at all.
They’ve known for years but refused to do anything about it.
★★★★ glusk 5/26/2026 v2.25.1
Why?
I’m sure this app is great. I just bought a new X5 and have discovered it’s completely useless until while I wait for this 2.4GB app to download. I’m sure this app provides some great features. But it’s required before I can record to the built-in SD card??
★★★★ steakpinball 5/25/2026 v2.25.1
No memory card access
The app can't load or edit videos from the Files App/Memory Card.
★★★★ the n man- 5/18/2026 v2.25.0
Ads and more ads
You bought their camera. And they push you ads like crazy. Horrible experience, super annoying
★★★★ P@weł 5/10/2026 v2.24.0
Adds
When I started app there is an advertisement that is very annoying. I paid for device and I can’t to use comfortable app. I can’t turn off adds.
★★★★ bbdcm 5/8/2026 v2.24.0
Disappointing customer service
When I set up my camera, there is an option to get the cloud service for free. Apple charged me 19.99. I contacted their customer service. They made promises to rectify and never followed through. They also said they would send a gift as an apology and they never did that. Fairly disappointing.
★★★★ Tt22rayray 5/7/2026 v2.23.4
Amazing hardware… HORRIFIC SOFTWARE!!!!!
Settings buried in weird places; exports doing unexpected things; “AI first “UI choices over professional controls; inundation of ads absolutely everywhere; watermark, nightmare!!
★★★★ Jean Sean 5/6/2026 v2.23.4
Ads Are Bad.
An app for an expensive product we already purchased should not send me push notifications trying to sell me things or get me to enter giveaways.
★★★★ bigtony24 5/5/2026 v2.23.4
Wont work
I bought an x3 camera recently and when trying to download the app it will download but the moment i try to ise the app my screen totally freezes and i have uninstalled and reinstalled the app about 6 times now nothing is working. So i bought a 300$ camera and cant even use it
★★★★ Vndrewms 5/4/2026 v2.23.4
Horrible UI
I get it.. Chinese devs and marketing that is giving the “Temu” vibe. Bloatware, everywhere, makes the entire experience cluttered. Horrible.
★★★★ Gcon82 4/27/2026 v2.23.2
Terrible app made worse with each update
Review Update: as of 27 April the cloud export function has stopped working entirely. I just updated to the most recent version of the app and now have three clips in “Processing” status for four hours. These clips range from 30 - 90 seconds in length. As stated in the title…worse with each update!
I bought an Insta360 camera specifically because of the Garmin integration. As a cyclist this is exactly what I was looking for. Sadly the desktop version where it would be far easier to do large scale editing is completely non-functional, which is a different issue entirely. Despite the massive inconvenience of trying to scroll through three hours of footage on mobile…that’s what I have been doing. But now with the most recent updates - nothing works. Stat overlays no longer export!!! They literally show up for one frame at the beginning of each clip and then disappear…but of course the stupid Insta360 watermark that I don’t want on the video remains in place perfectly. What’s even worse is that when contacting support they find every reason in the world to try and tell you it is YOUR FAULT. Even if you do everything exactly according to guidelines…or exactly how it had been working for weeks prior. This is the single most frustrating tech experience I’ve ever had, and buying an Insta360 camera has been the biggest waste of money I could imagine. Stop paying influencers to lie about how great your product is and actually do some engineering.
★★★★ CoolFire829 4/21/2026 v2.23.1
App crash on launch
Since the last update the app crashes immediately, completely unusable.
★★★★ cocpp 4/19/2026 v2.22.2
One disappointment after another
The camera, remote and app forever have connectivity issue and with the security concerns I do not use the app. I generally delete after checking to see if the latest update resolves my connectivity issue and delete it after being disappointed.
If you like gimmicky photoshop features baked in because you don’t have photoshop this is probably ok but the paid you tubers are lot telling you the whole truth
★★★★ Clowney Appleseed 4/18/2026 v2.22.2
Clutter clutter clutter
The Insta360 app feels so overpacked with unnecessary stuff. Between all the un-asked for social features and ads on tops of ads on top of ads, it feels like syncing to the camera and editing footage is a secondary function of the app rather than it’s primary purpose.
Spending upwards of $400 for a camera, it leaves a bad taste in my mouth whenever, every time I open the app just to see my photos, I’m hit with a prompt to purchase something else. Sometimes I’m even prompted to purchase the camera that I’m actively syncing with my app.
You would think that the app could be smart enough to say “hey he’s clearly already using this hardware let me not blast him with ads for it.”
The first thing that I see whenever I open the companion app for my $400 camera should not be an advertisement.
★★★★ OMG Yeti 4/17/2026 v2.22.2
Privacy and Live Stream concerns
This is a mostly decent app, but has some glaring issues. The first, and biggest imho, is that you cannot access videos you’ve downloaded to your phone from the camera without granting the app full access. The app will straight refuse to let you see anything if you limit access. They’ve said on a Reddit post about it that it is to “prevent users from having to manually add newly downloaded videos to the access list via a tedious process,” but literally that is exactly the cost that all of us who use limit access pay to keep apps like this from requesting more access than is necessary. It’s literally in the name of the option. If things are going to be limited it’s because I know I’m going to need to specify the limits.
The other issue I have with the app involved live streaming. If you are logged in using an account with a gmail account and try to stream to YouTube(the only streaming option shown that is something I use) it will automatically select the YouTube account of the Gmail address you used. I have a Gmail account that I use specifically for paying for subscriptions(like the Insta360 subscription that I will not be renewing), and I want to live stream to a different YouTube account that I have established for streaming specific things that I don’t want associated with my other accounts. The Insta360 app does not currently allow this, and given the limitations with camera roll access I have no choice but to assume now that this is also a choice by Insta360 as allowing the YouTube streaming to target a separate account would do the exact thing I have multiple accounts for, which is make it harder to track and associate various online activities with the same person.
Thankfully you can still use the camera with an air gapped computer for things, but it’s unfortunate to have that be the only way I can download and edit my Insta360 videos. I also have a spare iPad I can dedicate to this which has its own Apple ID and will have a camera roll of only Insta360 media. I would rather companies just allow privacy conscious users the ability to use apps on their phones with certain limitations like most non-shady companies do. The deliberate choice not to not allow this when it’s been a complaint from users for years clearly shows it’s their intent to gather as much data on their users as possible, and is worse than if they had just ignored the complaints at all instead of justify them with bad logic.
★★★★ sergio Rodmo 4/16/2026 v2.22.2
La app no descarga las imágenes en 360
Desde la actualización eh batallado en descargar las imágenes en formato 360 :
Todo se descarga en JPEG 😢😢😢
Todo lo demás está bien , solo es esta falla que n las imágenes 360 🥺🥺🥺
★★★★ FFAMax 4/16/2026 v2.22.2
The most dumb thing!
It take wifi to connect device therefore it unable to export video to cloud!
Folks! Make device able to connect to regular wifi!
★★★★ DragRacer956 4/4/2026 v2.21.2
Garbage paper weight
Bought 2 of them and both stay on black screen the led with flash blue or pink but no screen comes on, waste of money and time
★★★★ Staufert 4/4/2026 v2.21.2
Too confusing, with no logic at all
Back in the day, before the release of the X4, the app was pretty straightforward, not confusing at all. Then after the release of the X4, somewhere in between the X4 and the X5 someone had the brilliant idea of redo the app and whoever did that made it extremely confusing. I still don’t know where to find the tools, sometimes I can see them, but sometimes I don’t so it’s just annoying.
★★★★ Just saying3344 4/2/2026 v2.21.2
Insta360 app
The app really sucks when I try editing the video it lags out I deleted tha app and reinstalled on many devices and still will not work it updates at least three times a month so I’m not understanding why the app is not working. I have started using CapCut and haven’t ran into these problems Insta360 needs to change the platform they are with because the editing is a big problem
★★★★ SROPERATOR 4/1/2026 v2.21.1
Lack of Respect for Privacy
I don’t expect much from a company based in China. But for the money paid, this is Temu level experience. The app requests access to things IT DOES NOT require all the time. You CANNOT disable them for good. And ads…. omg the ads get old! Again, like a $1 Temu camera!!! Disguting corpkraye ethics and total lack of privacy here.
★★★★ Aeharding 3/22/2026 v2.20.0
Camera roll only
App only allows editing and saving videos to/from camera roll and not from Files (to allow editing from external usb drives and network drives) terrible for power users, and professionals
★★★★ wyofisher 3/20/2026 v2.20.0
Sells your data
I don’t want the app, but to use the camera I paid for, I’m F’d into using the app which admittedly will invade my phone and sell my private data and send me adds. And of course the privacy policy on the App Store is a recipe for Kunp Pau chicken.
★★★★ axbqw12 3/20/2026 v2.20.0
Terrible app
Got logged out and wont let me log back in. lost all my footage on my cloud. should have bought gopro
★★★★ Afmom5553 3/16/2026 v2.20.0
Not happy with new update
The app doesn’t work as well after update.
★★★★ mikeb aka fony 3/12/2026 v2.20.0
Recent app overhaul not good
They took a lot of precision features and buried them. In their place are “AI” tools that are not accurate or consistent enough for professional use.
My usual file is about 20 minutes long, not action or sports related, and only focusing on one subject. This update made the app significantly worse for people like me.
*1 year update*
App continues to get worse. Tracking is almost unusable now. You select a person and it will shuffle back and forth between the person’s face, their midsection, and their feet… causing the video to pan wildly. Then, should anything enter the tracking square, it will expand it so far that it will include everything in the scene and then lose focus of the original tracked person. Maybe six months ago it used to have a little bit of leeway on that, but seems to have just gotten worse, again.
★★★★ B Radd 3/10/2026 v2.20.0
Used to be a Great camera, trash app.
The camera is great for video. The app is very unintuitive and glitchy on my iPhone 15 pro max. It forced an update that screwed up my gyroscope apparently because now all my photos are crooked. Now I have a $550 dollar paperweight because I need it for photos not video and it’s useless to me!
★★★★ HERBnFRESH 3/7/2026 v2.19.4
Very slow
System seems to move very slow and requires a lot to export images
★★★★ hdhisks suaksnshhs 3/5/2026 v2.19.4
Not working
I’m trying to export my project and it just close the app
★★★★ dawscheeks 3/3/2026 v2.19.4
Video cannot export to iphone service support DOES NOT EXIST
Horrible and unworking product. Paperweight and brick which CANNOT export after 2 uses
★★★★ c4bec4 3/2/2026 v2.19.4
A ridiculously large app for added functionality you don’t even need.
I don’t have any media linked to the app and only use it occasionally to download videos from my camera. Yet I still need to keep an app that takes up 3.5 GB of storage on my phone, and it’s the only way to connect to the camera wirelessly. [Update after developer reply] I deleted the app because it’s ridiculous for it to take up this much space. Before deleting it, I checked the cache and it was only 36 MB. However, in the iPhone storage settings, the app size was listed as 2.1 GB (the same size shown on the download page), and Documents & Data were using another 1.35 GB. This is without any media stored in the app. It was by far the heaviest app on my phone, using more than double the storage space of the second largest app.
I already regret buying my Go Ultra camera based on how difficult it is to transfer media from it. I have an iPhone microSD card reader, but it doesn’t work with the camera’s format for some reason. So I end up connecting the microSD card directly to my MacBook Pro, which feels like a ridiculous workaround for such an “advanced” product.
★★★★ Art0091 2/27/2026 v2.19.4
Major Playback Regression
So the latest update has made the app completely unusable in a 13 pro. I was completely content with the previous version of the app but updated to see if the AI edit tool which isn’t bad would respect my accessory selection (it shows the case when it thinks there is a lens cover). Now it simply stutters completely making editing on the device impossible. This is my only use case for the app so it is completely useless to me now. What we the change it was a MAJOR regression from a performance perspective.
★★★★ Piensbrjjzbaka 2/21/2026 v2.19.4
Crash everytime
Cant edit a single video using iPhone 16 pro max. App crashes every time
★★★★★ 33xgame 6/21/2026 v2.26.4
Has a lot of bugs
I owned insta 360 x3 for couple of years I haven’t used much till recently and find that the editing app has a lot buffering bugs and the video quality had decreased mad for some unknown reason every time I want record a video from my camera I get text messages about tier websites
I used about their sales and stuff of that nature while I am trying to edit videos making the experience super annoying.
★★★★★ TrulyBlest 6/21/2026 v2.26.4
Hard to connect
Great app but it doesn’t connect to my iPhone 17 anymore. Only way I can get videos is with a cord. I’ve tried deleting & reinstalling and didn’t help. It worked for the first couple months & now it doesn’t. VERY frustrating!
★★★★★ noisey gentleman 6/19/2026 v2.26.4
Really clumsy trying to share 350 pictures
I find this application really clumsy to use. It’s very easy to transfer from the camera to my iPad, but trying to share them to view on the Insta360 cloud has been awkward every time.
★★★★★ Cuvier- 6/18/2026 v2.26.4
Do better
Great app, until you try to use it for anything. Crashes, interrupted by any little notification or background, forces you to sit with it open running unable to access anything else… what’s the point of having the app if it leaves everything else inaccessible or broken. Do better.

+ 8 more in the clipboard copy

Sentiment summary

86%
Positive (4-5★)
3%
Neutral (3★)
11%
Negative (1-2★)

✓ Strong positive sentiment - clone path is harder, users like the existing app.