← Intelligence hub
Review Insights · App Store

Paired: Couples & Relationship

Better Half Limited · 203,076 ratings · ★ 4.7

4.7
★★★★★
203,076 ratings
5 ★
171,449 (84%)
4 ★
18,532 (9%)
3 ★
7,081 (3%)
2 ★
1,734 (1%)
1 ★
4,332 (2%)
🎯 Build a better version

Top complaints - extracted from 18 negative reviews

Recurring phrases mined from 1-2★ reviews. The bigger the percentage, the more users have the same problem. Fix the top 2-3 in your version and you have product-market fit on day one.

1
"subscription"
7 negative reviews mention this · 39% of all complaints
★★★★ "Either an unacceptable unsubscribe bug or gross practices.. I kind of enjoyed the app but didn’t see the value for me using it long term after trial and I cancelled the premium the day it expires with PLENTY of time. I saw the screen confirmed my decision to unsubscribe, I had reached the final page…" - Norbert jobhaver
2
"year"
6 negative reviews mention this · 33% of all complaints
★★★★ "Either an unacceptable unsubscribe bug or gross practices.. I kind of enjoyed the app but didn’t see the value for me using it long term after trial and I cancelled the premium the day it expires with PLENTY of time. I saw the screen confirmed my decision to unsubscribe, I had reached the final page…" - Norbert jobhaver
3
"free"
5 negative reviews mention this · 28% of all complaints
★★★★★ "Paywall. I do like the daily questions. The questions initiate conversation you wouldn’t think of. However 99% of the app is blocked behind a paywall. I understand that they can’t be completely free but it would be nice if there was a free option th…" - Rufflebutts
4
"charged"
5 negative reviews mention this · 28% of all complaints
★★★★ "Randomly Charges You. I haven’t used the apps in months. I confirmed I don’t have an active subscription but I still got charged for some reason. I wouldn’t trust it." - CCL406
5
"into"
5 negative reviews mention this · 28% of all complaints
★★★★ "Support page gives incorrect info for troubleshooting. I didn’t even get past setting everything up before running into issues. I spent quite a bit of time trying to fix things but got so frustrated I deleted the app and gave up. I really wanted to give this a go but if I’m already having these…" - TSisKM
6
"give"
5 negative reviews mention this · 28% of all complaints
★★★★ "Support page gives incorrect info for troubleshooting. I didn’t even get past setting everything up before running into issues. I spent quite a bit of time trying to fix things but got so frustrated I deleted the app and gave up. I really wanted to give this a go but if I’m already having these…" - TSisKM
7
"money"
5 negative reviews mention this · 28% of all complaints
★★★★ "Support page gives incorrect info for troubleshooting. I didn’t even get past setting everything up before running into issues. I spent quite a bit of time trying to fix things but got so frustrated I deleted the app and gave up. I really wanted to give this a go but if I’m already having these…" - TSisKM
8
"questions"
4 negative reviews mention this · 22% of all complaints
★★★★★ "Great app!. This is a great app. Interesting questions etc- however, the price of the premium app is a bit excessive. Almost 30$ a month." - Medusasaurus
9
"premium"
4 negative reviews mention this · 22% of all complaints
★★★★★ "Great app!. This is a great app. Interesting questions etc- however, the price of the premium app is a bit excessive. Almost 30$ a month." - Medusasaurus
10
"something"
4 negative reviews mention this · 22% of all complaints
★★★★★ "Paywall. I do like the daily questions. The questions initiate conversation you wouldn’t think of. However 99% of the app is blocked behind a paywall. I understand that they can’t be completely free but it would be nice if there was a free option th…" - Rufflebutts
11
"didn"
4 negative reviews mention this · 22% of all complaints
★★★★ "Either an unacceptable unsubscribe bug or gross practices.. I kind of enjoyed the app but didn’t see the value for me using it long term after trial and I cancelled the premium the day it expires with PLENTY of time. I saw the screen confirmed my decision to unsubscribe, I had reached the final page…" - Norbert jobhaver
12
"relationship"
4 negative reviews mention this · 22% of all complaints
★★★★★ "Streak. Dear Paired developers, This app has been a wonderful experience for me and my companion. I have gotten closer and connected in ways I could never think of on my own. The subscription has been affordable and the added benefits have been gr…" - LAV4cool

📋 All 18 negative reviews

Every 1-2★ review we fetched. Use the copy button to grab them all for your own analysis (paste into ChatGPT/Claude with a prompt like "summarize core user problems, group by theme, ignore bugs, focus on missing features").

★★★★ Norbert jobhaver 6/16/2026 v2.86.0
Either an unacceptable unsubscribe bug or gross practices.
I kind of enjoyed the app but didn’t see the value for me using it long term after trial and I cancelled the premium the day it expires with PLENTY of time. I saw the screen confirmed my decision to unsubscribe, I had reached the final page of unsubscribing.
This morning I woke up to a bill for a YEAR LONG SUBSCRIPTION.
★★★★ CCL406 6/16/2026 v2.86.0
Randomly Charges You
I haven’t used the apps in months. I confirmed I don’t have an active subscription but I still got charged for some reason. I wouldn’t trust it.
★★★★ Miaday82 6/15/2026 v2.85.0
Too expensive
Was really interested until I saw the prices. These app companies are getting so greedy and they can’t expect us to pay this much for all these different apps. It all adds up. Should be a cheaper version with ads or something
★★★★ TSisKM 6/5/2026 v2.84.2
Support page gives incorrect info for troubleshooting
I didn’t even get past setting everything up before running into issues. I spent quite a bit of time trying to fix things but got so frustrated I deleted the app and gave up. I really wanted to give this a go but if I’m already having these problems at the beginning, I don’t want to spend money to risk any more issues that may arise.
★★★★ xXP1NKxPHANT0MXx 6/2/2026 v2.84.2
Continued to charge
Continued to try to charge me even after canceling subscription
★★★★ Ohio man 6/1/2026 v2.84.0
Can’t cancel!
Tried the app with wife and app itself is fine. But decided to not buy the premium, went through the cancelation process. Tonight I get noticed I’m being billed for a year subscription. User be ware!
★★★★ Sjune2 5/31/2026 v2.84.0
Terrible billing and poor customer support
I tried the free 7 day trial and liked it. I signed up and was charged $79.99 for a year, used it for a month, and shared it with a friend. My friend went to sign up and it was only $39.99/ a year. I contacted customer support and the bot that I dealt with said I “should be paying $79.99 a year because the $39.99/ a year is correct” which made no sense. I finally got a human to help and they canceled my membership completely and refunded which isn’t what I asked for. It cut off my access to premium which was frustrating. Then they offered me $31.99 a year with $39.99 a year thereafter so I tried to use their link to sign up and would have to create a new account. I didn’t want to lose all the answers my husband and I had so I just renewed within the app for $39.99/ a year and my plan was to just ask customer service for a credit from the discounted rate I was offered. I purchased the $39.99/year membership and it says it will be $79.99 a year thereafter and tried to contact customer support within the app and it immediately kicked me out of the app. I can’t get back into my app. I’ve tried to get the password reset with the link. That doesn’t work. I can’t contact customer service within my account because I can’t get in the app. Frustrating experience all around.
★★★★ notforthegram 5/31/2026 v2.84.0
No free trial!
Wanted to give it a try during free trial, cancelled it the same day, but still charged for the whole month. Useless.
★★★★ Caigray 5/24/2026 v2.83.0
Charged for Streak
I’m frustrated that I’m not getting charged to continue a streak. It used to be that I could just answer more questions and now I have to pay $1.49. There was no notification of this change. One day it was a fun free thing and the next it cost money. Disappointed
★★★★ That dude again. 5/22/2026 v2.83.0
Lame and expensive
Amazing how bad reviews disappear. 4th one now. So long short. It’s just cosmo quizzes and trying to get you to spend more money. Every day it notifies of some new thing they want you to buy to fix your relationship. I’d love my money back with interest.
★★★★ Reyes LY 5/17/2026 v2.82.0
Not the best
The app has nice questions, games and tests, but it does not show you or give you insights based on the results on how to improve or how to work on the relationship.
★★★★ Keahdb30 5/11/2026 v2.81.0
Nope!
It’s not that it’s not helpful, but if your partner doesn’t do it, it’s nothing you can do. I wish they would’ve taken that part into consideration when making this app and have things people can focus on to better themselves as well. So I basically was doing this for nothing. I give the one star rating because they would’ve taken not refund my money! Saying I can keep it for the year and it won’t renew, why would I keep something that I have no use for? Makes no sense. And the whole pronouns thing, it kept referring to me and my husband as “them/they” that was so weird and not personal. If you like that, that’s your business, I don’t and it should be a way to change that!
★★★★ Bmwgrl76 4/20/2026 v2.77.1
The app is okay
Overall it has good question, quizzes and games. Some of the answers are a bit self-defeating but okay. My biggest annoyance was being charged for a year a day before my 7 days was even up. We didn’t feel like a whole year was feasible and would have done a couple months and went from there. Getting ahold of anyone or a refund is like pulling teeth.
★★★★ thewbell 4/19/2026 v2.77.1
Not Free
The AppStore says there are in app purchases but does NOT say you have to pay a subscription service until you download and start logging in. I don’t mind paid apps but say it up front…..
★★★★ @ppl3!988 3/25/2026 v2.75.0
Stupid
It’s basically a collection of relationship quizzes with no real follow through. Activities are fine and can surface differences and get you thinking. But after the results, the app just stops. There’s no real analysis, no guided discussions, no actual direction on what to actually do with what you learned. That’s a major flaw. If you’re going to advertise something as a relationship tool, then it should move from insight to action. This doesn’t. This doesn’t give you give you prompts tailored to your results, doesn’t suggest practice step, and doesn’t help turn awareness into change. Feels very incomplete and not worth the subscription.
★★★★★ Medusasaurus 6/27/2026 v26.25.0
Great app!
This is a great app. Interesting questions etc- however, the price of the premium app is a bit excessive. Almost 30$ a month.
★★★★★ Rufflebutts 6/25/2026 v26.25.0
Paywall
I do like the daily questions. The questions initiate conversation you wouldn’t think of. However 99% of the app is blocked behind a paywall. I understand that they can’t be completely free but it would be nice if there was a free option that wasn’t just a question a day. Maybe a free couples game a day or something other than just one question.
★★★★★ LAV4cool 5/24/2026 v2.83.0
Streak
Dear Paired developers,
This app has been a wonderful experience for me and my companion. I have gotten closer and connected in ways I could never think of on my own. The subscription has been affordable and the added benefits have been great. It hurts me to no end that additional transactions have made their way into a really great system. I lost over a two year streak due to my own forgetfulness and the circumstances of life, however, rather than being allowed to recover it by completing additional activities like I have in the past it is now expected that I pay a small fee instead. I thought this app has been a fantastic way to improve my relationship yet now it just feels like a cash grab trying to wiggle in additional charges wherever possible. I hope you get the money you are seeking, I hope it is worth it because you have lost a loyal fan and supporter. I will no longer recommend this app moving forward or invite others to use it. Best of luck.
Sincerely,
Lava

Sentiment summary

94%
Positive (4-5★)
3%
Neutral (3★)
3%
Negative (1-2★)

✓ Strong positive sentiment - clone path is harder, users like the existing app.