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ZARA

Industria de Diseno Textil, S.A. · 407,694 ratings · ★ 4.8

4.8
★★★★★
407,694 ratings
5 ★
373,861 (92%)
4 ★
17,135 (4%)
3 ★
5,787 (1%)
2 ★
2,497 (1%)
1 ★
9,042 (2%)
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Top complaints - extracted from 52 negative reviews

Recurring phrases mined from 1-2★ reviews. The bigger the percentage, the more users have the same problem. Fix the top 2-3 in your version and you have product-market fit on day one.

1
"zara"
12 negative reviews mention this · 23% of all complaints
★★★★ "Cart emptying???. The main reason I’ve used the Zara app is the cart stays full for as long as you want. Now it empties after 24 hours or so?? I mean I guess i am saving money but wow dumbest thing someone at the company decided to do. Please fix this glitch…" - Olive_____***
2
"website"
10 negative reviews mention this · 19% of all complaints
★★★★ "Terrible. The app and website make it so hard to find and buy items" - Megcouv
3
"items"
8 negative reviews mention this · 15% of all complaints
★★★★ "Terrible. The app and website make it so hard to find and buy items" - Megcouv
4
"customer"
8 negative reviews mention this · 15% of all complaints
★★★★ "Order keeps getting canceled. My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude" - Goose1023
5
"terrible"
7 negative reviews mention this · 13% of all complaints
★★★★ "Terrible. The app and website make it so hard to find and buy items" - Megcouv
6
"hard"
7 negative reviews mention this · 13% of all complaints
★★★★ "Terrible. The app and website make it so hard to find and buy items" - Megcouv
7
"user"
7 negative reviews mention this · 13% of all complaints
★★★★ "Order keeps getting canceled. My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude" - Goose1023
8
"shop"
6 negative reviews mention this · 12% of all complaints
★★★★ "Black women take your money elsewhere.. Black women shouldn’t shop here." - raid4445666654456776545
9
"order"
6 negative reviews mention this · 12% of all complaints
★★★★ "Order keeps getting canceled. My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude" - Goose1023
10
"friendly"
6 negative reviews mention this · 12% of all complaints
★★★★ "Order keeps getting canceled. My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude" - Goose1023
11
"service"
6 negative reviews mention this · 12% of all complaints
★★★★ "Order keeps getting canceled. My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude" - Goose1023
12
"user friendly"
6 negative reviews mention this · 12% of all complaints
★★★★ "Order keeps getting canceled. My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude" - Goose1023

📋 All 52 negative reviews

Every 1-2★ review we fetched. Use the copy button to grab them all for your own analysis (paste into ChatGPT/Claude with a prompt like "summarize core user problems, group by theme, ignore bugs, focus on missing features").

★★★★ Megcouv 5/5/2026 v18.6.0
Terrible
The app and website make it so hard to find and buy items
★★★★ raid4445666654456776545 5/4/2026 v18.6.0
Black women take your money elsewhere.
Black women shouldn’t shop here.
★★★★ Goose1023 5/4/2026 v18.6.0
Order keeps getting canceled
My order keeps getting canceled , I’ve tried more than 5 times now. Also not user friendly and customer service is rude
★★★★ Xrayahmed 5/2/2026 v18.6.0
.
They don’t respect the time of customer and they were so rude
★★★★ livonedge 5/1/2026 v18.6.0
Confusing as all get out!!
The app is extremely hard to navigate. The pics are editorial and hard to get a feel of how the clothes will look. It’s hard to return to anything you’ve viewed before. There’s no record of browsing history. If you add items to your bag before logging in, your bag will be emptied once you log in. You have to scroll up and down to look at clothes when most apps are left to right orientation. I could go on in on. Your app needs an overhaul by an experienced UX engineer. Do a focus group or something. The editorial pics are nice, but when it’s time to shop the app needs to MAKE SENSE!!
★★★★ Olive_____*** 4/30/2026 v18.6.0
Cart emptying???
The main reason I’ve used the Zara app is the cart stays full for as long as you want. Now it empties after 24 hours or so?? I mean I guess i am saving money but wow dumbest thing someone at the company decided to do. Please fix this glitch!!!
★★★★ allofgarden17 4/29/2026 v18.6.0
Credit card got stolen hours after making my first purchase
It’s the only recent purchase I can think of that was out of the ordinary for me. Might want to check your security…
★★★★ Sarahle42 4/29/2026 v18.6.0
Activate a gift card!!!
Worst customer service
★★★★ 107vb 4/28/2026 v18.5.1
Horrible app
Constantly glitching. Never loads. Uninstall. Reinstall. Major problem.
★★★★ Alesalp1103 4/25/2026 v18.5.1
La atención del chat terrible
Terrible la atención, además de que no dan soluciones, nunca te deja un histórico, cada vez que los contactas debes contar todo de nuevo. Llevo casi 4 a la espera de un reembolso y no me dan solución
★★★★ emmableiler 4/25/2026 v18.5.1
app sucks stay online
from looking at clothing colors and options to making payments- app is terrible. stay using on a browser if you can
★★★★ LLLrock 4/24/2026 v18.5.1
Horrible delivery coverage
They couldn’t deliver to an address easy to get to!
★★★★ Ella clifford wolf 4/24/2026 v18.5.1
Website
Zara website isn’t user friendly - takes too long to sift through items . SLOWWWWWW!!!
★★★★ JoJo Dancer 1986 4/20/2026 v18.5.1
Racist company
This company does not deserve our money, They racially profile people of color.
★★★★ RER314 4/20/2026 v18.5.1
Constantly Crashing
Every single time I use the app and try to use the search functionality is crashes over and over again
★★★★ Zara is crazy 4/19/2026 v18.5.1
Don’t Shop Here
These people are stuck up brats that think the world is owed to them it is absolutely ridiculous and pathetic the way they act.
★★★★ karlyxoxo 4/19/2026 v18.5.1
No sirve el probar ropa
Deben de arreglar la aplicación no me sirve el probar ropa
★★★★ Fak chuself 4/18/2026 v18.5.1
Joshua Hunter
I order from here online all the time and they continue to loose packages not me expected delivery time after my order is completed I will not be giving Zara any more business very disappointed
★★★★ Six/Love 4/18/2026 v18.5.1
Website inferior
Website is impossible to use. Not user friendly at all.
★★★★ gi gui 4/15/2026 v18.5.0
Missing items
I had a terrible experience with Zara online.
My order was marked as “delivered,” but the package was left outside my apartment building, in front of the mailroom door facing the street - not in my unit or secure mailroom (Parcel Pending). The delivery photo clearly shows it was left in an unsecured area, and the package was stolen.
When I contacted customer service, they refused to take responsibility and kept repeating that the carrier marked it as delivered. They did not consider the fact that it was not properly delivered or secured.
This is unacceptable. Customers should not be responsible for packages that are carelessly left outside in public areas. I’ve never had this issue with other retailers.
Very disappointing experience - I will not be ordering from Zara online again.
★★★★ Effy114 4/12/2026 v18.5.0
Zara app is not working
Not logging in to app already 4 days.
★★★★ angiepv09 4/10/2026 v18.4.3
New update
Now with the new update, I can’t login. Please fix it!
★★★★ Llke 4/10/2026 v18.4.3
Garbage app
No organization, hate their UX when viewing items. Also payment portal is glitched. None of my orders go through.
★★★★ Shanghaistina 4/8/2026 v18.4.3
Not working
When I open this app,
I can’t get past the first page that says Zara!
★★★★ Nedamhs 4/6/2026 v18.4.3
Login issue
It has been a few weeks since my account was logged out and i couldn’t successfully login to my account after many attempts.
★★★★ mosdefsteph510 3/31/2026 v18.4.0
Terrible app and service
This app sucks. As does the website. I keep trying to make a purchase and I’m being blocked for no apparent reason. I reached out to zaira customer service and that is a complete joke. Don’t bother unless you want to be frustrated and have your time wasted.
★★★★ wl97777 3/28/2026 v18.3.0
Bad Color combinations
Super unprofessional and bad UX design. Background color as “pure black”? That’s crazy…
★★★★ Jazzy7577 3/28/2026 v18.3.0
Too difficult
Your website is not user friendly. Very hard to navigate. Do better
★★★★ BonnieFaust 3/28/2026 v18.3.0
Great clothes, AWFUL app
It kept rejecting my address, the chatbot kept saying I was in the wrong country even though it brought up locations near me. Super frustrating. 15 minutes later it finally went through 🙄
★★★★ 12fran 3/23/2026 v18.3.0
Website
The website is too difficult and I left my bag in there overnight and it disappeared the next morning
★★★★ You have to listen to me 3/17/2026 v18.3.0
Terrible Clothes 🤢
I have been buying clothes from Zara since for ever. Even my whole family. But recently I have realized that Zara has the worst clothes ever. I am a 12 year old girl and my mom keeps buying clothes from them and I have realized that all the clothes are for 9 years old and younger. And now I don’t have that big of a closet. I also have had a shirt for not even a year and has 4 holes! Take this as a sign. I’m worrying you. Don’t let you mom or dad buy from Zara!
★★★★ bacheek 3/15/2026 v18.3.0
Website is terrible
The website is terrible. Constant loops in entering a correct address. When you close out of a window it doesn’t bring you home. The swiping down to view additional pictures is weird. The model pictures are terrible to actually know how the clothes will fit. The off shoulder mesh grey swimsuit is an example. Not giving free shipping on a $360+ order is ridiculous.
★★★★ doracos3370 3/14/2026 v18.3.0
Poor
Site is hard to navigate.
★★★★ sufian Founi 3/11/2026 v18.2.2
Order
I’m make order after payment send me email he cancel and he will back money after 2 weeks !! 500$ F… Zara
★★★★ Gez345 3/10/2026 v18.2.2
Bad experience
The worest customer service
★★★★ Such a fu??kin lady 3/9/2026 v18.2.1
Needing face identification or password
To many updates on the app. Also need g to login as a requirement to shop is a lot!
★★★★ Madina Abdirakhmanova 3/6/2026 v18.1.1
Disappointed
Can’t shop online. App stops completely showing no pictures but blackouts in every 2 minutes since I started using for about 2 months now.
★★★★ JoyBee😝 3/3/2026 v18.1.1
Interface
The interface is not user friendly at all.ot looks boring and I would not shop online on the app if I don't need to
★★★★ jthind 2/28/2026 v18.1.1
Horrible Interface
Stop trying to be fancy and just have a normal user interface that is way easier to navigate. And have all color options of a specific item show up under the same listing.
★★★★ Angela Araceli 2/21/2026 v18.1.0
They steal my money
They sent my package to the wrong address and don’t want to refund my money.
★★★★ Tkerst 2/17/2026 v18.0.4
Difficult
I really hate the Zara website. I know hate is a strong word but I find it difficult to navigate. Having to scroll down to look at other pictures of some thing rather than side to side like other websites. I feel like it is not user-friendly.
★★★★ Sweetheart pumpkin 2/16/2026 v18.0.4
Complain
With a 150$ spend at zara at least you should put delivery free
★★★★ Vivaoren 2/12/2026 v18.0.4
I did not get my order.
I did not get my order and it was not replaced. I’m never buying from this app again
★★★★★ Nurse in her 60's 4/24/2026 v18.5.1
Customer review location
I wasn’t able to locate where customer reviews were for my items. Don’t like that.
★★★★★ Tati1973 4/21/2026 v18.5.1
Site navigation is challenging
Don’t like the way you’ve set up navigation on your website - it’s challenging to see what’s selected and then what’s suggested
★★★★★ ZZ(: 4/6/2026 v18.4.3
Cashier attitude
Don’t understand why all the cashiers at the two Zara locations always have attitudes. They seriously hate their jobs and shouldn’t not be there!
★★★★★ Urbinachick 4/5/2026 v18.4.3
Glitchy
This site is very glitchy and makes you cancel out all the time. There are no reviews on items. Also, it’s very hard to manage.
★★★★★ Alyn.S 3/30/2026 v18.3.0
Images stop working all the time
I have decent internet and only search at home and images stop working all the time.
★★★★★ AZ2906 3/29/2026 v18.3.0
Hate the dark screen!
Please bring back the regular white background! And please stop narrowing/reducing the images - make it full screen without leaving gaps/space on the sides instead of making everything so small and painful to the eye! Please make the app easy to use! This strains eyes and makes it hard and unpleasant to see anything!
★★★★★ App_Addict101 3/26/2026 v18.3.0
Can’t click on “account”
Using an iPhone 15 Pro Max. At the bottom of the screen it will not let me click on “Account”. All of the other buttons/options work but when I click “account” nothing happens. Please fix.

+ 2 more in the clipboard copy

Sentiment summary

96%
Positive (4-5★)
1%
Neutral (3★)
3%
Negative (1-2★)

✓ Strong positive sentiment - clone path is harder, users like the existing app.