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Afterpay. Buy now, pay it in 4 Play Store Revenue Estimate

Afterpay · Shopping

Unlock the full Afterpay experience with the app. Afterpay is the smarter way to pay-get what you want now and spread the cost over 6 weeks. We split your total into 4 easy payments. No fees when you pay on time, no interest. Easy to apply…

Google Play ★ 4.3 Free 🔨 Clone 0
REV.NOW
Afterpay. Buy now, pay it in 4 icon
Afterpay. Buy now, pay it in 4 earns about
$0/month
range $0 – $0 · $0/year
Live data · refreshed every hour
Per Day
$0
$0 – $0
Per Week
$0
$0 – $0
Per Month
$0
$0 – $0
Per Year
$0
$0 – $0
Lifetime
$0
$0 – $0
Brand revenue 📰 Reported

Afterpay - full brand revenue

Annual brand revenue (2023)
$1.0B/year
Company · Wikipedia (Afterpay)
App Store / Play Store share
1%
≈ $0/year of in-app revenue
Off-store revenue (everything else)
$1.0B/year
99% of total brand revenue

Afterpay earns about $1.0B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)

Monetization

No App Store revenue (monetizes off-store)
Revenue mix (estimated)
  • Ads / branded ~100%
Paying users (est.)
~$1.65 ARPU
Per-MAU revenue from category benchmark ($0.30–$3.00/mo)
In-App Purchases
No in-app purchases
Free app, likely ad-supported.

App Details

Pulled from Google Play
Current Version
1.135.0
Last Updated
May 4, 2026
Required OS
7.0
Content Rating
Everyone
Category
Shopping
Price
Free
Currency
USD
Developer
Afterpay

What's new in v1.135.0

We’re always improving our app to make it easier for you to use, so be sure to update it regularly or just turn on automatic updates.
Bug fixes, new Shopping features, and performance improvements are included in this release.
Loving the Afterpay app? Let us know by leaving us a review on the Play Store.

Fun Numbers - share these

$0
every second
$0
every minute
$0
every hour
$0
every day

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
5.9M
Reported: 5,000,000+
Active Users (MAU est.)
521K
8.9% of installs · SHOPPING category benchmark · cumulative-install decay × 0.5
Rating
4.33 ★
32 reviews
Monetization
No App Store revenue (monetizes off-store)

Rating Distribution

5★
109K
4★
17K
3★
2K
2★
2K
1★
18K

Compare Afterpay. Buy now, pay it in 4 or explore similar apps

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Frequently Asked About Afterpay. Buy now, pay it in 4

How much money does Afterpay. Buy now, pay it in 4 make on Google Play?
Afterpay. Buy now, pay it in 4 has an estimated Play Store revenue of $0 per month (~$0 per year, $0 per day) with a likely range of $0 to $0. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Afterpay. Buy now, pay it in 4 get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Afterpay. Buy now, pay it in 4 reports 5,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 5.9M total downloads and 521K monthly active users on Android.
Is Afterpay. Buy now, pay it in 4 a top grossing Android app and what is its Play Store rank?
Afterpay. Buy now, pay it in 4 is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Afterpay. Buy now, pay it in 4 Play Store revenue estimated?
Rev.now estimates Afterpay. Buy now, pay it in 4 Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges (shown on the Play listing when available), ad monetization (eCPM × impressions × MAU) and the Shopping category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Afterpay. Buy now, pay it in 4 offer on Android?
Afterpay. Buy now, pay it in 4 currently shows no in-app purchases or subscription pricing on the public Google Play listing. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Afterpay. Buy now, pay it in 4 Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Afterpay. Buy now, pay it in 4 side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Afterpay. Buy now, pay it in 4?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Afterpay. Buy now, pay it in 4. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.