Buy now, pay later with Afterpay when you make a purchase and split the cost. Shop your favorite brands online, in-store, or in the app. Access exclusive deals by shopping in the Afterpay app. Get what you want now, and pay over time as you…Buy now, pay later with Afterpay when you make a purchase and split the cost. Shop your favorite brands online, in-store, or in the app. Access exclusive deals by shopping in the Afterpay app. Get what you want now, and pay over time as you manage payments. Choose to pay in pay in 4, generally over 6 weeks, interest-free*, or up to 24 months.
With Afterpay you can discover and shop new brands and products, and get exclusive discounts across fashion, beauty, home, toys, tech, and more.
Download Afterpay today to shop in-store or online with your pre-approved spending limit and pay over time for your favorite products using credit cards, debit cards, or Google Wallet.
AFTERPAY FEATURES:
SPLIT THE COST & PAY IN 4
- Buy now or split the cost into 4 interest-free payments*.
- Manage your spending and pay generally over 6 weeks.
- No fees when you pay on time*.
PAY MONTHLY
- Split payments with flexibility and use Afterpay for eligible orders at participating brands.
- Pick the plan that works for you pay monthly, and split payments in 3, 6, 12, or 24 months**, depending on your order amount and merchant availability.
- Use your debit card, credit card or Google Wallet to split the cost after purchasing.
DISCOVER MORE IN THE APP
- Afterpay does more than allow you to split the cost. Discover app-exclusive brands in fashion, tech, travel, and more only in the app.
- Explore curated round-ups and gift guides from our editors.
GIFT IT WITH AFTERPAY
- Gift even easier with gift cards from hundreds of top brands available exclusively in the Afterpay app.
- Select your gift card, send it directly to your recipient’s inbox, and pay over time.
AFTERPAY IN-STORE
- Shop your favorite brands in-store with Afterpay.
- Tap to pay, and take it home today.
MANAGE PAYMENTS WITH EASE
- Use the app to review your Afterpay orders and manage your split payments.
- Manage payments by selecting your preferred payment day that works best for you.
STAY INFORMED WITH NOTIFICATIONS ON SPLIT PAYMENTS
- Manage your notifications to stay up to date on your account, new brands, and exclusives.
- Get alerts on your activity, special offers, and scheduled split payments.
UNLOCK MORE SPENDING POWER
- Unlock higher spending limits when you pay on time.
- Check your spend limit and keep on top of your finances in the Afterpay app.
24/7 CUSTOMER SUPPORT
- Get support anytime you need.
- Use our customer support chat or access FAQs in the app.
By using the Afterpay app, you agree to the applicable Terms of Use (https://www.afterpay.com/en-US/terms-of-service) and Privacy Policy (https://www.afterpay.com/en-US/privacy-policy).
*You must be 18 or older, a resident of the U.S. and meet additional eligibility criteria to qualify. For access to in-store, additional verification may be required. Late fees may apply. Payment amounts shown are estimates and depend on eligibility and exclude taxes and shipping charges, which are added at checkout.For complete terms see https://www.afterpay.com/en-US/installment-agreement. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license.
**You must be 18 or older, a resident of the U.S. and meet additional eligibility criteria to qualify. Loans through the Afterpay Pay Monthly program are underwritten and issued by the First Electronic Bank. A down payment may be required. APRs range from 0.00% to 35.99%, depending on eligibility and merchant. As an example, a 12 month $1,000 loan with 21% APR would have 11 monthly payments of $93.11 and 1 payment of $93.19 for a total payment of $1,117.40. Loans are subject to credit check and approval and are not available in all states. Valid debit card and acceptance of final terms required to apply. Estimated payment amounts shown on product pages exclude taxes and shipping charges, which are added at checkout. See https://www.afterpay.com/en-US/loan-agreement for complete terms.
Afterpay earns about $1.0B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
Monetization
No App Store revenue (monetizes off-store)
Revenue mix (estimated)
Ads / branded ~100%
Paying users (est.)
~$1.65 ARPU
Per-MAU revenue from category benchmark ($0.30–$3.00/mo)
Same app. New Look. Afterpay has joined forces with Cash App. You’ll notice an updated look throughout our app, with new colors and styles to match our Cash App friends. Under the hood, we are the same great Afterpay you know and love. There are no changes to your Afterpay account, orders, or payment plans. Loving the Afterpay app? Let us know by leaving us a review on the Play Store.
Fun Numbers - share these
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12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
How much money does Afterpay: Pay over time make on Google Play? ⌄
Afterpay: Pay over time has an estimated Play Store revenue of $0 per month (~$0 per year, $0 per day) with a likely range of $0 to $0. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Afterpay: Pay over time get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Afterpay: Pay over time reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 14.5M total downloads and 755K monthly active users on Android.
Is Afterpay: Pay over time a top grossing Android app and what is its Play Store rank? ⌄
Afterpay: Pay over time is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Afterpay: Pay over time Play Store revenue estimated? ⌄
Rev.now estimates Afterpay: Pay over time Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges (shown on the Play listing when available), ad monetization (eCPM × impressions × MAU) and the Shopping category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Afterpay: Pay over time offer on Android? ⌄
Afterpay: Pay over time currently shows no in-app purchases or subscription pricing on the public Google Play listing. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Afterpay: Pay over time Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Afterpay: Pay over time side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Afterpay: Pay over time? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Afterpay: Pay over time. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
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