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BeautyPlus - Retouch, Filters icon

BeautyPlus - Retouch, Filters Play Store Revenue Estimate

PIXOCIAL TECHNOLOGY (SINGAPORE) PTE. LTD. · Photography

- Beauty cam and photo editor app trusted by 800 million users worldwide - Create sweet selfies EVERY time with our makeup filters and face editor - 50+ easy to use editing tools, delivering stunning, natural results for your beautiful phot…

Google Play ★ 4.6 Free IAP 🎯 Opportunity 59 🔨 Clone 65
REV.NOW
BeautyPlus - Retouch, Filters icon
BeautyPlus - Retouch, Filters earns about
$8.71M/month
range $4.79M – $12.62M · $104.47M/year
Live data · refreshed every hour
Per Day
$290.2K
$159.6K – $420.8K
Per Week
$2.03M
$1.12M – $2.95M
Per Month
$8.71M
$4.79M – $12.62M
Per Year
$104.47M
$57.46M – $151.49M
Lifetime
$261.19M
$143.65M – $378.72M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for BeautyPlus - Retouch, Filters

Auto-generated from this app's real revenue ($8.71M/month · $104.47M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$3.16/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

BeautyPlus - Retouch, Filters is at $3.16/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Photography
  • Smart : Photography Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried BeautyPlus - Retouch, Filters for 30 days - here's what I'd do differently"
  • "Why BeautyPlus - Retouch, Filters costs $3.16/mo when ours costs $1.90"
  • "The photography app BeautyPlus - Retouch, Filters won't tell you these 3 things"

Monetization

Subscription (~$3.16/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
2.0M
504.2M installs · 4.4% active · 8.9% pay
In-App Purchases
  • Sub Subscription tier $0.10/month
  • Sub Subscription tier $99.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
7.39.0
Released
Jul 14, 2013
Last Updated
Jun 27, 2026
Required OS
8.0
Content Rating
Everyone
Category
Photography
Price
Free
Currency
USD
Developer
PIXOCIAL TECHNOLOGY (SINGAPORE) PTE. LTD.

What's new in v7.39.0

1. New Fan Merch page is now live! Come show your love and cheer for your bias now.
2. Bug fixes and performance improvements.
If you have any questions or issues, please refer to the articles on our Help Center (http://support.beautyplus.com) to search for potential answers.

Fun Numbers - share these

$3
every second
$202
every minute
$12.1K
every hour
$290.2K
every day
  • ☕ Buys 58K $5 coffees every day
  • 👨‍💻 Pays for 580 senior engineer salaries per year
  • 🚗 Earns enough for 2K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

AugSepOctNovDecJanFebMarAprMayJunJul
Total Installs
504.2M
Reported: 500,000,000+
Active Users (MAU est.)
22.2M
4.4% of installs · PHOTOGRAPHY category benchmark · cumulative-install decay × 0.14
Rating
4.57 ★
31K reviews
Monetization
Subscription (~$3.16/mo)
IAP: $0.10 - $99.99 per item

Rating Distribution

5★
4.0M
4★
480K
3★
146K
2★
85K
1★
287K

Compare BeautyPlus - Retouch, Filters or explore similar apps

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Frequently Asked About BeautyPlus - Retouch, Filters

How much money does BeautyPlus - Retouch, Filters make on Google Play?
BeautyPlus - Retouch, Filters has an estimated Play Store revenue of $8.71M per month (~$104.47M per year, $290.2K per day) with a likely range of $4.79M to $12.62M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does BeautyPlus - Retouch, Filters get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). BeautyPlus - Retouch, Filters reports 500,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 504.2M total downloads and 22.2M monthly active users on Android.
Is BeautyPlus - Retouch, Filters a top grossing Android app and what is its Play Store rank?
BeautyPlus - Retouch, Filters is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is BeautyPlus - Retouch, Filters Play Store revenue estimated?
Rev.now estimates BeautyPlus - Retouch, Filters Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.10 - $99.99 per item), ad monetization (eCPM × impressions × MAU) and the Photography category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does BeautyPlus - Retouch, Filters offer on Android?
BeautyPlus - Retouch, Filters offers in-app purchases ($0.10 - $99.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare BeautyPlus - Retouch, Filters Play Store revenue with another Android app?
Yes. Use the free compare tool to compare BeautyPlus - Retouch, Filters side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for BeautyPlus - Retouch, Filters?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for BeautyPlus - Retouch, Filters. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.