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REV.NOW
Calendar earns about
$16.0K/month
range $8.8K – $23.2K · $192.0K/year
Live data · refreshed every hour
Per Day
$533
$293 – $773
Per Week
$3.7K
$2.1K – $5.4K
Per Month
$16.0K
$8.8K – $23.2K
Per Year
$192.0K
$105.6K – $278.4K
Lifetime
$480.0K
$264.0K – $695.9K
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Calendar
Auto-generated from this app's real revenue ($16.0K/month · $192.0K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
36/100
Opportunity
75/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$11.39/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $11.39/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Calendar is at $11.39/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered LifestyleSmart : Lifestyle Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Calendar for 30 days - here's what I'd do differently"
- "Why Calendar costs $11.39/mo when ours costs $6.83"
- "The lifestyle app Calendar won't tell you these 3 things"
Monetization
Subscription (~$11.39/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
1.3M installs · 5.7% active · 1.4% pay
In-App Purchases
- Sub Subscription tier $4.99/month
- Sub Subscription tier $25.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 4.5
- Released
- Feb 21, 2025
- Last Updated
- Apr 10, 2026
- Required OS
- 8.0
- Content Rating
- Everyone
- Category
- Lifestyle
- Price
- Free
- Currency
- USD
- Developer
- Calendar Date - Agenda App
Fun Numbers - share these
$0
every second
$0
every minute
$22
every hour
$533
every day
- ☕ Buys 107 $5 coffees every day
- 👨💻 Pays for 1 senior engineer salaries per year
- 🚗 Earns enough for 5 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 810 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
1.3M
Reported: 1,000,000+
Active Users (MAU est.)
72K
5.7% of installs · default benchmark · cumulative-install decay × 0.5
Rating
4.28 ★
49 reviews
Monetization
Subscription (~$11.39/mo)
IAP: $4.99 - $25.99 per item
Rating Distribution
5★
6K
4★
788
3★
701
2★
350
1★
788
Compare Calendar or explore similar apps
Lifestyle · Google Play · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About Calendar
How much money does Calendar make on Google Play? ⌄
Calendar has an estimated Play Store revenue of $16.0K per month (~$192.0K per year, $533 per day) with a likely range of $8.8K to $23.2K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Calendar get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Calendar reports 1,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 1.3M total downloads and 72K monthly active users on Android.
Is Calendar a top grossing Android app and what is its Play Store rank? ⌄
Calendar is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Calendar Play Store revenue estimated? ⌄
Rev.now estimates Calendar Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($4.99 - $25.99 per item), ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Calendar offer on Android? ⌄
Calendar offers in-app purchases ($4.99 - $25.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Calendar Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Calendar side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Calendar? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Calendar. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
