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Cayla Play Store Revenue Estimate

Studio 45N · Lifestyle

Cayla is your personal menopause wellness companion - a safe, supportive space designed for women navigating perimenopause and menopause. Whether you're dealing with hot flashes, sleep disruptions, mood swings, brain fog, low energy, or an…

Google Play Free IAP 🔨 Clone 40
REV.NOW
Cayla icon
Cayla earns about
$1/month
range $0 – $2 · $12/year
Live data · refreshed every hour
Per Day
$0
$0 – $0
Per Week
$0
$0 – $1
Per Month
$1
$0 – $2
Per Year
$12
$3 – $29
Lifetime
$29
$9 – $72
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Cayla

Auto-generated from this app's real revenue ($1/month · $12/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

0/100
Opportunity
Marginal - only if you have a real angle
40/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$13.00/mo) - proven monetization
  • in-app purchase tier ladder for upsells
  • audio content + free-trial → annual upsell

⚡ Improve / fix

  • subscription is $13.00/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • audio content library
  • background-play support
  • daily reminders
  • free trial → annual upsell

💰 Pricing recommendation

Cayla is at $13.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Lifestyle
  • Smart : Lifestyle Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Cayla for 30 days - here's what I'd do differently"
  • "Why Cayla costs $13.00/mo when ours costs $7.80"
  • "The lifestyle app Cayla won't tell you these 3 things"

Monetization

Subscription (~$13.00/mo, wellness)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
0
20 installs · 16.7% active · 0.0% pay
Profile: Wellness
In-App Purchases
  • Sub Subscription tier $13.00/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
1.2
Released
Apr 15, 2026
Last Updated
Apr 30, 2026
Required OS
7.0
Content Rating
Everyone
Category
Lifestyle
Price
Free
Currency
USD
Developer
Studio 45N

Fun Numbers - share these

$0
every second
$0
every minute
$0
every hour
$0
every day
  • ⏱️ Earns the price of a coffee in 13,409,705 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
20
Reported: 10+
Active Users (MAU est.)
3.34
16.7% of installs · wellness profile benchmark
Rating
-
- reviews
Monetization
Subscription (~$13.00/mo, wellness)
IAP: $4.99 per item

Rating Distribution

5★
0
4★
0
3★
0
2★
0
1★
0

Compare Cayla or explore similar apps

Lifestyle · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Cayla

How much money does Cayla make on Google Play?
Cayla has an estimated Play Store revenue of $1 per month (~$12 per year, $0 per day) with a likely range of $0 to $2. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Cayla get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Cayla reports 10+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 20 total downloads and 3 monthly active users on Android.
Is Cayla a top grossing Android app and what is its Play Store rank?
Cayla is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Cayla Play Store revenue estimated?
Rev.now estimates Cayla Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($4.99 per item), ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Cayla offer on Android?
Cayla offers in-app purchases ($4.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Cayla Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Cayla side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Cayla?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Cayla. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.