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FaceApp: Perfect Face Editor icon

FaceApp: Perfect Face Editor Play Store Revenue Estimate

FaceApp Technology Ltd · Photography

FaceApp is one of the best mobile apps for photorealistic editing. Turn your selfie into a modeling portrait using one of the most popular apps, with over a billion downloads to date. FaceApp gives you everything you need to create Instagra…

Google Play ★ 4.3 Free IAP 🎯 Opportunity 59 🔨 Clone 65
REV.NOW
FaceApp: Perfect Face Editor icon
FaceApp: Perfect Face Editor earns about
$10.91M/month
range $6.00M – $15.82M · $130.92M/year
Live data · refreshed every hour
Per Day
$363.7K
$200.0K – $527.3K
Per Week
$2.55M
$1.40M – $3.69M
Per Month
$10.91M
$6.00M – $15.82M
Per Year
$130.92M
$72.01M – $189.84M
Lifetime
$327.31M
$180.02M – $474.59M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for FaceApp: Perfect Face Editor

Auto-generated from this app's real revenue ($10.91M/month · $130.92M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$22.34/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $22.34/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

FaceApp: Perfect Face Editor charges ~$22.34/mo. Competitive entry: $13.40/mo or annual at $80/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Photography
  • Smart : Photography Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried FaceApp: Perfect Face Editor for 30 days - here's what I'd do differently"
  • "Why FaceApp: Perfect Face Editor costs $22.34/mo when ours costs $13.40"
  • "The photography app FaceApp: Perfect Face Editor won't tell you these 3 things"

Monetization

Subscription (~$22.34/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
352K
580.4M installs · 4.3% active · 1.4% pay
In-App Purchases
  • Sub Subscription tier $4.99/month
  • Sub Subscription tier $99.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Released
Feb 14, 2017
Last Updated
Apr 29, 2026
Content Rating
Everyone
Category
Photography
Price
Free
Currency
USD
Developer
FaceApp Technology Ltd

What's new

No major updates this time, just some small fixes here and there to keep things running smoothly.

Fun Numbers - share these

$4
every second
$253
every minute
$15.2K
every hour
$363.7K
every day
  • ☕ Buys 73K $5 coffees every day
  • 👨‍💻 Pays for 727 senior engineer salaries per year
  • 🚗 Earns enough for 3K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
580.4M
Reported: 500,000,000+
Active Users (MAU est.)
25.0M
4.3% of installs · PHOTOGRAPHY category benchmark · cumulative-install decay × 0.14
Rating
4.32 ★
77K reviews
Monetization
Subscription (~$22.34/mo)
IAP: $4.99 - $99.99 per item

Rating Distribution

5★
4.1M
4★
262K
3★
126K
2★
112K
1★
698K

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Frequently Asked About FaceApp: Perfect Face Editor

How much money does FaceApp: Perfect Face Editor make on Google Play?
FaceApp: Perfect Face Editor has an estimated Play Store revenue of $10.91M per month (~$130.92M per year, $363.7K per day) with a likely range of $6.00M to $15.82M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does FaceApp: Perfect Face Editor get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). FaceApp: Perfect Face Editor reports 500,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 580.4M total downloads and 25.0M monthly active users on Android.
Is FaceApp: Perfect Face Editor a top grossing Android app and what is its Play Store rank?
FaceApp: Perfect Face Editor is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is FaceApp: Perfect Face Editor Play Store revenue estimated?
Rev.now estimates FaceApp: Perfect Face Editor Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($4.99 - $99.99 per item), ad monetization (eCPM × impressions × MAU) and the Photography category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does FaceApp: Perfect Face Editor offer on Android?
FaceApp: Perfect Face Editor offers in-app purchases ($4.99 - $99.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare FaceApp: Perfect Face Editor Play Store revenue with another Android app?
Yes. Use the free compare tool to compare FaceApp: Perfect Face Editor side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for FaceApp: Perfect Face Editor?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for FaceApp: Perfect Face Editor. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.