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Period Tracker and Calendar icon

Period Tracker and Calendar Play Store Revenue Estimate

SimpleInnovation · Medical

🤸Period Tracker and Calendar - Menstrual Tracker Period Tracker and Calendar is an extremely elegant and easy-to-use application that helps women keep track of periods, cycle, ovulation, and fertile days. Whether you are concerned about c…

Google Play ★ 4.9 Free IAP 🎯 Opportunity 55 🔨 Clone 75
REV.NOW
Period Tracker and Calendar icon
Period Tracker and Calendar earns about
$1.42M/month
range $778.5K – $2.05M · $16.98M/year
Live data · refreshed every hour
Per Day
$47.2K
$25.9K – $68.4K
Per Week
$330.3K
$181.6K – $478.9K
Per Month
$1.42M
$778.5K – $2.05M
Per Year
$16.98M
$9.34M – $24.63M
Lifetime
$42.46M
$23.35M – $61.57M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Period Tracker and Calendar

Auto-generated from this app's real revenue ($1.42M/month · $16.98M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
75/100
Cloneability
Easy (1-2 weeks for an MVP)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$11.80/mo) - proven monetization
  • in-app purchase tier ladder for upsells
  • zero-friction onboarding (open app → tap → result)

⚡ Improve / fix

  • subscription is $11.80/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Period Tracker and Calendar is at $11.80/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Medical
  • Smart : Medical Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Period Tracker and Calendar for 30 days - here's what I'd do differently"
  • "Why Period Tracker and Calendar costs $11.80/mo when ours costs $7.08"
  • "The medical app Period Tracker and Calendar won't tell you these 3 things"

Monetization

Subscription (~$11.80/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
86K
31.8M installs · 7.8% active · 3.5% pay
In-App Purchases
  • Sub Subscription tier $1.99/month
  • Sub Subscription tier $69.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
12.5.1
Released
Aug 16, 2015
Last Updated
May 7, 2026
Required OS
7.0
Content Rating
Everyone
Category
Medical
Price
Free
Currency
USD
Developer
SimpleInnovation

What's new in v12.5.1

✓ We’ve upgraded Pregnancy Mode to support you throughout your pregnancy! 🌺
✓ Pregnancy-inspired themes to personalize your app
✓ Baby’s growth and body changes updates
✓ Doctor-ready reports in one tap
✓ Insights into your pregnancy symptoms
✓ Minor issues reported by users were fixed
✓ Please send us your feedback!

Fun Numbers - share these

$1
every second
$33
every minute
$2.0K
every hour
$47.2K
every day
  • ☕ Buys 9K $5 coffees every day
  • 👨‍💻 Pays for 94 senior engineer salaries per year
  • 🚗 Earns enough for 404 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 9 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
31.8M
Reported: 10,000,000+
Active Users (MAU est.)
2.5M
7.8% of installs · MEDICAL category benchmark · cumulative-install decay × 0.3
Rating
4.87 ★
13K reviews
Monetization
Subscription (~$11.80/mo)
IAP: $1.99 - $69.99 per item

Rating Distribution

5★
512K
4★
22K
3★
5K
2★
3K
1★
8K

Compare Period Tracker and Calendar or explore similar apps

Medical · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Period Tracker and Calendar

How much money does Period Tracker and Calendar make on Google Play?
Period Tracker and Calendar has an estimated Play Store revenue of $1.42M per month (~$16.98M per year, $47.2K per day) with a likely range of $778.5K to $2.05M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Period Tracker and Calendar get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Period Tracker and Calendar reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 31.8M total downloads and 2.5M monthly active users on Android.
Is Period Tracker and Calendar a top grossing Android app and what is its Play Store rank?
Period Tracker and Calendar is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Period Tracker and Calendar Play Store revenue estimated?
Rev.now estimates Period Tracker and Calendar Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($1.99 - $69.99 per item), ad monetization (eCPM × impressions × MAU) and the Medical category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Period Tracker and Calendar offer on Android?
Period Tracker and Calendar offers in-app purchases ($1.99 - $69.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Period Tracker and Calendar Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Period Tracker and Calendar side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Period Tracker and Calendar?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Period Tracker and Calendar. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.