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Medium Play Store Revenue Estimate

A Medium Corporation · News & Magazines

Medium is the internet’s encyclopedia of expertise. Read millions of long-form stories from insiders and thought leaders, deepen your knowledge of the subjects that matter most to you, and harness the power of the written word to spark new …

Google Play ★ 4.7 Free IAP 🎯 Opportunity 47 🔨 Clone 30
REV.NOW
Medium icon
Medium earns about
$454.9K/month
range $250.2K – $659.7K · $5.46M/year
Live data · refreshed every hour
Per Day
$15.2K
$8.3K – $22.0K
Per Week
$106.2K
$58.4K – $153.9K
Per Month
$454.9K
$250.2K – $659.7K
Per Year
$5.46M
$3.00M – $7.92M
Lifetime
$13.65M
$7.51M – $19.79M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Medium

Auto-generated from this app's real revenue ($454.9K/month · $5.46M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

47/100
Opportunity
Decent target
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$27.36/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $27.36/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Medium charges ~$27.36/mo. Competitive entry: $16.41/mo or annual at $98/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered News & Magazines
  • Smart : News & Magazines Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Medium for 30 days - here's what I'd do differently"
  • "Why Medium costs $27.36/mo when ours costs $16.41"
  • "The news & magazines app Medium won't tell you these 3 things"

Monetization

Subscription (~$27.36/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
12K
15.9M installs · 7.7% active · 1.0% pay
In-App Purchases
  • Sub Subscription tier $4.99/month
  • Sub Subscription tier $149.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
4.5.1301811
Released
Jun 23, 2015
Last Updated
May 7, 2026
Required OS
6.0
Content Rating
Teen
Category
News & Magazines
Price
Free
Currency
USD
Developer
A Medium Corporation

What's new in v4.5.1301811

We made improvements and fixed bugs to give you the best Medium experience.

Fun Numbers - share these

$0
every second
$11
every minute
$632
every hour
$15.2K
every day
  • ☕ Buys 3K $5 coffees every day
  • 👨‍💻 Pays for 30 senior engineer salaries per year
  • 🚗 Earns enough for 130 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 28 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
15.9M
Reported: 10,000,000+
Active Users (MAU est.)
1.2M
7.7% of installs · NEWS_AND_MAGAZINES category benchmark · cumulative-install decay × 0.3
Rating
4.73 ★
13K reviews
Monetization
Subscription (~$27.36/mo)
IAP: $4.99 - $149.99 per item

Rating Distribution

5★
421K
4★
55K
3★
12K
2★
4K
1★
12K

Compare Medium or explore similar apps

News & Magazines · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Medium

How much money does Medium make on Google Play?
Medium has an estimated Play Store revenue of $454.9K per month (~$5.46M per year, $15.2K per day) with a likely range of $250.2K to $659.7K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Medium get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Medium reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 15.9M total downloads and 1.2M monthly active users on Android.
Is Medium a top grossing Android app and what is its Play Store rank?
Medium is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Medium Play Store revenue estimated?
Rev.now estimates Medium Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($4.99 - $149.99 per item), ad monetization (eCPM × impressions × MAU) and the News & Magazines category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Medium offer on Android?
Medium offers in-app purchases ($4.99 - $149.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Medium Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Medium side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Medium?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Medium. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.