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Microsoft Launcher Play Store Revenue Estimate

Microsoft Corporation · Personalization

Microsoft Launcher provides a new home screen experience that empowers you to be more productive on your Android device. Microsoft Launcher is highly customizable, allowing you to organize everything on your phone. Your personalized feed ma…

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Microsoft Launcher icon
Microsoft Launcher earns about
$0/month
range $0 – $0 · $0/year
Live data · refreshed every hour
Per Day
$0
$0 – $0
Per Week
$0
$0 – $0
Per Month
$0
$0 – $0
Per Year
$0
$0 – $0
Lifetime
$0
$0 – $0
Brand revenue ✓ Verified filing

Microsoft - full brand revenue

Annual brand revenue (2024)
$245B/year
Software · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $0/year of in-app revenue
Off-store revenue (everything else)
$245B/year
99% of total brand revenue

Microsoft earns about $245B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)

Monetization

No App Store revenue (monetizes off-store)
Revenue mix (estimated)
  • Ads / branded ~100%
Paying users (est.)
~$0.28 ARPU
Per-MAU revenue from category benchmark ($0.05–$0.50/mo)
In-App Purchases
No in-app purchases
Free app, likely ad-supported.

App Details

Pulled from Google Play
Current Version
6.260301.0.1177630
Released
Oct 28, 2015
Last Updated
May 8, 2026
Required OS
7.0
Content Rating
Everyone
Category
Personalization
Price
Free
Currency
USD
Developer
Microsoft Corporation

Fun Numbers - share these

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12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
68.5M
Reported: 50,000,000+
Active Users (MAU est.)
2.4M
3.5% of installs · default benchmark · cumulative-install decay × 0.3
Rating
4.69 ★
66K reviews
Monetization
No App Store revenue (monetizes off-store)

Rating Distribution

5★
1.4M
4★
168K
3★
50K
2★
23K
1★
50K

Compare Microsoft Launcher or explore similar apps

Personalization · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Microsoft Launcher

How much money does Microsoft Launcher make on Google Play?
Microsoft Launcher has an estimated Play Store revenue of $0 per month (~$0 per year, $0 per day) with a likely range of $0 to $0. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Microsoft Launcher get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Microsoft Launcher reports 50,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 68.5M total downloads and 2.4M monthly active users on Android.
Is Microsoft Launcher a top grossing Android app and what is its Play Store rank?
Microsoft Launcher is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Microsoft Launcher Play Store revenue estimated?
Rev.now estimates Microsoft Launcher Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges (shown on the Play listing when available), ad monetization (eCPM × impressions × MAU) and the Personalization category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Microsoft Launcher offer on Android?
Microsoft Launcher currently shows no in-app purchases or subscription pricing on the public Google Play listing. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Microsoft Launcher Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Microsoft Launcher side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Microsoft Launcher?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Microsoft Launcher. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.