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REV.NOW
Pou earns about
$135.0K/month
range $74.3K – $195.8K · $1.62M/year
Live data · refreshed every hour
Per Day
$4.5K
$2.5K – $6.5K
Per Week
$31.5K
$17.3K – $45.7K
Per Month
$135.0K
$74.3K – $195.8K
Per Year
$1.62M
$891.3K – $2.35M
Lifetime
$4.05M
$2.23M – $5.87M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Pou
Auto-generated from this app's real revenue ($135.0K/month · $1.62M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
57/100
Opportunity
70/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$4.97/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Pou is at $4.97/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered CasualSmart : Casual Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Pou for 30 days - here's what I'd do differently"
- "Why Pou costs $4.97/mo when ours costs $2.98"
- "The casual app Pou won't tell you these 3 things"
Monetization
Free casual game · ad-supported (~$0.04/MAU)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
1.1B installs · 0.7% active · 0.3% pay
In-App Purchases
- Sub Subscription tier $0.99/month
- Sub Subscription tier $24.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 1.4.134
- Released
- Aug 5, 2012
- Last Updated
- Apr 25, 2026
- Required OS
- 6.0
- Content Rating
- Everyone
- Category
- Casual
- Price
- Free
- Currency
- USD
- Developer
- Zakeh
What's new in v1.4.134
(bug fixes)
Scenes: Spring & Easter! ^_^
Scene > 2 > Jurassic! ^_^
Balls: Pool! ^_^
Halloween Wallpapers & Scene #2! ^_^
Pumpkin #2 Outfit! ^_^
Wizard Outfit, Hat & Beard! ^_^
Robot Outfit! ^_^
Two new Masks! ^_^
Pou Stickers: Zodiac! ^_^
Scene: Chocolate! ^_^
Wallpapers: Patterns 6! ^_^
Scenes > 2 > Ice, Desert & Volcano! ^_^
Hat: Headphones! ^_^
Eyeglasses: Lovely! ^_^
Wallpapers: Valentines! ^_^
New Shoes! ^_^
Need help? https://help.pou.me
Fun Numbers - share these
$0
every second
$3
every minute
$188
every hour
$4.5K
every day
- ☕ Buys 900 $5 coffees every day
- 👨💻 Pays for 9 senior engineer salaries per year
- 🚗 Earns enough for 39 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 96 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
1.1B
Reported: 1,000,000,000+
Active Users (MAU est.)
7.6M
0.7% of installs · default benchmark · cumulative-install decay × 0.06
Rating
4.27 ★
372K reviews
Monetization
Free casual game · ad-supported (~$0.04/MAU)
IAP: $0.99 - $24.99 per item
Rating Distribution
5★
8.3M
4★
923K
3★
593K
2★
365K
1★
1.3M
Compare Pou or explore similar apps
Casual · Google Play · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About Pou
How much money does Pou make on Google Play? ⌄
Pou has an estimated Play Store revenue of $135.0K per month (~$1.62M per year, $4.5K per day) with a likely range of $74.3K to $195.8K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Pou get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Pou reports 1,000,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 1.1B total downloads and 7.6M monthly active users on Android.
Is Pou a top grossing Android app and what is its Play Store rank? ⌄
Pou is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Pou Play Store revenue estimated? ⌄
Rev.now estimates Pou Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $24.99 per item), ad monetization (eCPM × impressions × MAU) and the Casual category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Pou offer on Android? ⌄
Pou offers in-app purchases ($0.99 - $24.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Pou Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Pou side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Pou? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Pou. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
