
Roblox - full brand revenue
Roblox earns about $3.6B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
A specific clone-and-improve plan for Roblox
Auto-generated from this app's real revenue ($3.90M/month · $46.83M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
✓ Features to copy
- subscription paywall (~$10.00/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $10.00/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Roblox is at $10.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered AdventureSmart : Adventure Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Roblox for 30 days - here's what I'd do differently"
- "Why Roblox costs $10.00/mo when ours costs $6.00"
- "The adventure app Roblox won't tell you these 3 things"
Monetization
Subscription (~$10.00/mo)- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
- Sub Subscription tier $0.50/month
- Sub Subscription tier $199.99/month
App Details
Pulled from Google Play- Released
- Jul 15, 2014
- Last Updated
- May 7, 2026
- Required OS
- 8.0
- Content Rating
- Teen
- Category
- Adventure
- Price
- Free
- Currency
- USD
- Developer
- Roblox Corporation
What's new
To make Roblox work better for you, we deliver updates regularly. These updates include bug fixes and improvements for speed and reliability.
Fun Numbers - share these
- ☕ Buys 26K $5 coffees every day
- 👨💻 Pays for 260 senior engineer salaries per year
- 🚗 Earns enough for 1K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 3 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Rating Distribution
Compare Roblox or explore similar apps
Adventure · Google Play · pick a head-to-head or jump to a leaderboard.