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Roblox Play Store Revenue Estimate

Roblox Corporation · Adventure

ROBLOX - GREAT GAMES ACROSS EVERY GENRE. PLAY FREE The range of games on Roblox is unmatched. Relax with cooking, building and simulator games, or jump into racing, shooter battles, and intense survival games. Explore epic RPG adventures, …

Google Play ★ 4.2 Free IAP 🎯 Opportunity 65 🔨 Clone 30
REV.NOW
Roblox icon
Roblox earns about
$3.90M/month
range $2.15M – $5.66M · $46.83M/year
Live data · refreshed every hour
Per Day
$130.1K
$71.5K – $188.6K
Per Week
$910.5K
$500.8K – $1.32M
Per Month
$3.90M
$2.15M – $5.66M
Per Year
$46.83M
$25.75M – $67.90M
Lifetime
$117.07M
$64.39M – $169.75M
Brand revenue ✓ Verified filing

Roblox - full brand revenue

Annual brand revenue (2024)
$3.6B/year
Gaming · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $47M/year of in-app revenue
Off-store revenue (everything else)
$3.6B/year
99% of total brand revenue

Roblox earns about $3.6B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Roblox

Auto-generated from this app's real revenue ($3.90M/month · $46.83M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

65/100
Opportunity
Decent target
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$10.00/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $10.00/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Roblox is at $10.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Adventure
  • Smart : Adventure Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Roblox for 30 days - here's what I'd do differently"
  • "Why Roblox costs $10.00/mo when ours costs $6.00"
  • "The adventure app Roblox won't tell you these 3 things"

Monetization

Subscription (~$10.00/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
281K
1.6B installs · 0.7% active · 2.5% pay
In-App Purchases
  • Sub Subscription tier $0.50/month
  • Sub Subscription tier $199.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Released
Jul 15, 2014
Last Updated
May 7, 2026
Required OS
8.0
Content Rating
Teen
Category
Adventure
Price
Free
Currency
USD
Developer
Roblox Corporation

What's new

To make Roblox work better for you, we deliver updates regularly. These updates include bug fixes and improvements for speed and reliability.

Fun Numbers - share these

$2
every second
$90
every minute
$5.4K
every hour
$130.1K
every day
  • ☕ Buys 26K $5 coffees every day
  • 👨‍💻 Pays for 260 senior engineer salaries per year
  • 🚗 Earns enough for 1K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 3 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
1.6B
Reported: 1,000,000,000+
Active Users (MAU est.)
11.1M
0.7% of installs · default benchmark · cumulative-install decay × 0.06
Rating
4.20 ★
3.6M reviews
Monetization
Subscription (~$10.00/mo)
IAP: $0.50 - $199.99 per item

Rating Distribution

5★
35.1M
4★
3.5M
3★
1.7M
2★
1.2M
1★
7.0M

Compare Roblox or explore similar apps

Adventure · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Roblox

How much money does Roblox make on Google Play?
Roblox has an estimated Play Store revenue of $3.90M per month (~$46.83M per year, $130.1K per day) with a likely range of $2.15M to $5.66M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Roblox get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Roblox reports 1,000,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 1.6B total downloads and 11.1M monthly active users on Android.
Is Roblox a top grossing Android app and what is its Play Store rank?
Roblox is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Roblox Play Store revenue estimated?
Rev.now estimates Roblox Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.50 - $199.99 per item), ad monetization (eCPM × impressions × MAU) and the Adventure category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Roblox offer on Android?
Roblox offers in-app purchases ($0.50 - $199.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Roblox Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Roblox side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Roblox?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Roblox. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.