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Rocket Money - Bills & Budgets icon

Rocket Money - Bills & Budgets Play Store Revenue Estimate

Rocket Money - Bills & Budgets · Finance

Join over 5 million members in using Rocket Money, the all-in-one personal finance app. Save more, spend less, see everything, and take back control of your financial life. “One of the best personal finance apps we've tested.” - PC Mag KE…

Google Play ★ 4.5 Free IAP 🎯 Opportunity 51 🔨 Clone 40
REV.NOW
Rocket Money - Bills & Budgets icon
Rocket Money - Bills & Budgets earns about
$899.6K/month
range $494.8K – $1.30M · $10.80M/year
Live data · refreshed every hour
Per Day
$30.0K
$16.5K – $43.5K
Per Week
$209.9K
$115.5K – $304.4K
Per Month
$899.6K
$494.8K – $1.30M
Per Year
$10.80M
$5.94M – $15.65M
Lifetime
$26.99M
$14.84M – $39.13M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Rocket Money - Bills & Budgets

Auto-generated from this app's real revenue ($899.6K/month · $10.80M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

51/100
Opportunity
Decent target
40/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$7.71/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Rocket Money - Bills & Budgets is at $7.71/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Finance
  • Smart : Finance Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Rocket Money - Bills & Budgets for 30 days - here's what I'd do differently"
  • "Why Rocket Money - Bills & Budgets costs $7.71/mo when ours costs $4.62"
  • "The finance app Rocket Money - Bills & Budgets won't tell you these 3 things"

Monetization

Subscription (~$7.71/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
84K
13.9M installs · 12.7% active · 4.7% pay
In-App Purchases
  • Sub Subscription tier $0.99/month
  • Sub Subscription tier $59.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
13.10.0
Released
Jul 14, 2016
Last Updated
May 9, 2026
Required OS
9
Content Rating
Everyone
Category
Finance
Price
Free
Currency
USD
Developer
Rocket Money - Bills & Budgets

What's new in v13.10.0

Bug Fixes and Improvements.

Fun Numbers - share these

$0
every second
$21
every minute
$1.2K
every hour
$30.0K
every day
  • ☕ Buys 6K $5 coffees every day
  • 👨‍💻 Pays for 60 senior engineer salaries per year
  • 🚗 Earns enough for 257 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 14 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
13.9M
Reported: 10,000,000+
Active Users (MAU est.)
1.8M
12.7% of installs · FINANCE category benchmark · cumulative-install decay × 0.3
Rating
4.54 ★
40K reviews
Monetization
Subscription (~$7.71/mo)
IAP: $0.99 - $59.99 per item

Rating Distribution

5★
102K
4★
14K
3★
4K
2★
2K
1★
8K

Compare Rocket Money - Bills & Budgets or explore similar apps

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Frequently Asked About Rocket Money - Bills & Budgets

How much money does Rocket Money - Bills & Budgets make on Google Play?
Rocket Money - Bills & Budgets has an estimated Play Store revenue of $899.6K per month (~$10.80M per year, $30.0K per day) with a likely range of $494.8K to $1.30M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Rocket Money - Bills & Budgets get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Rocket Money - Bills & Budgets reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 13.9M total downloads and 1.8M monthly active users on Android.
Is Rocket Money - Bills & Budgets a top grossing Android app and what is its Play Store rank?
Rocket Money - Bills & Budgets is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Rocket Money - Bills & Budgets Play Store revenue estimated?
Rev.now estimates Rocket Money - Bills & Budgets Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $59.99 per item), ad monetization (eCPM × impressions × MAU) and the Finance category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Rocket Money - Bills & Budgets offer on Android?
Rocket Money - Bills & Budgets offers in-app purchases ($0.99 - $59.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Rocket Money - Bills & Budgets Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Rocket Money - Bills & Budgets side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Rocket Money - Bills & Budgets?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Rocket Money - Bills & Budgets. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.