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SoFi: Bank, Investing & Crypto icon

SoFi: Bank, Investing & Crypto Play Store Revenue Estimate

Social Finance, LLC · Finance

Why do 14.7M members love SoFi? Bank, invest, and own crypto all in one app. Open a bank account, track your budget, manage your finances and invest from anywhere. SOFI PLUS PREMIUM MEMBERSHIP • 4.50% APY on up to $20,000 in savings with a…

Google Play ★ 3.9 Free 🔨 Clone 0
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SoFi: Bank, Investing & Crypto icon
SoFi: Bank, Investing & Crypto earns about
$0/month
range $0 – $0 · $0/year
Live data · refreshed every hour
Per Day
$0
$0 – $0
Per Week
$0
$0 – $0
Per Month
$0
$0 – $0
Per Year
$0
$0 – $0
Lifetime
$0
$0 – $0
Brand revenue ✓ Verified filing

SoFi - full brand revenue

Annual brand revenue (2024)
$2.7B/year
Banking · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $0/year of in-app revenue
Off-store revenue (everything else)
$2.7B/year
99% of total brand revenue

SoFi earns about $2.7B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)

Monetization

No App Store revenue (monetizes off-store)
Revenue mix (estimated)
  • Ads / branded ~100%
Paying users (est.)
~$2.25 ARPU
Per-MAU revenue from category benchmark ($0.50–$4.00/mo)
In-App Purchases
No in-app purchases
Free app, likely ad-supported.

App Details

Pulled from Google Play
Current Version
3.94.0
Released
Apr 10, 2017
Last Updated
May 8, 2026
Required OS
8.0
Content Rating
Everyone
Category
Finance
Price
Free
Currency
USD
Developer
Social Finance, LLC

What's new in v3.94.0

We've made a bunch of bug fixes and improvements to help get your money right. It all adds up. Something else you'd like to see? Tell us more at mobilesupport@sofi.com.

Fun Numbers - share these

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12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
6.6M
Reported: 5,000,000+
Active Users (MAU est.)
1.3M
20.1% of installs · FINANCE category benchmark · cumulative-install decay × 0.5
Rating
3.86 ★
21K reviews
Monetization
No App Store revenue (monetizes off-store)

Rating Distribution

5★
32K
4★
5K
3★
3K
2★
2K
1★
11K

Compare SoFi: Bank, Investing & Crypto or explore similar apps

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Frequently Asked About SoFi: Bank, Investing & Crypto

How much money does SoFi: Bank, Investing & Crypto make on Google Play?
SoFi: Bank, Investing & Crypto has an estimated Play Store revenue of $0 per month (~$0 per year, $0 per day) with a likely range of $0 to $0. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does SoFi: Bank, Investing & Crypto get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). SoFi: Bank, Investing & Crypto reports 5,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 6.6M total downloads and 1.3M monthly active users on Android.
Is SoFi: Bank, Investing & Crypto a top grossing Android app and what is its Play Store rank?
SoFi: Bank, Investing & Crypto is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is SoFi: Bank, Investing & Crypto Play Store revenue estimated?
Rev.now estimates SoFi: Bank, Investing & Crypto Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges (shown on the Play listing when available), ad monetization (eCPM × impressions × MAU) and the Finance category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does SoFi: Bank, Investing & Crypto offer on Android?
SoFi: Bank, Investing & Crypto currently shows no in-app purchases or subscription pricing on the public Google Play listing. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare SoFi: Bank, Investing & Crypto Play Store revenue with another Android app?
Yes. Use the free compare tool to compare SoFi: Bank, Investing & Crypto side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for SoFi: Bank, Investing & Crypto?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for SoFi: Bank, Investing & Crypto. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.