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ZEPETO: Avatar, Connect & Live icon

ZEPETO: Avatar, Connect & Live Play Store Revenue Estimate

Naver Z Corporation · Entertainment

Play the Universe. ZEPETO. Welcome to ZEPETO, a place where virtually anything is possible! [Explore Worlds] Thousands of virtual worlds to play together with friends. From K-pop and music to fashion, anime and role-play, there's somethin…

Google Play ★ 4.6 Free IAP 🎯 Opportunity 59 🔨 Clone 5
REV.NOW
ZEPETO: Avatar, Connect & Live icon
ZEPETO: Avatar, Connect & Live earns about
$2.39M/month
range $1.31M – $3.46M · $28.62M/year
Live data · refreshed every hour
Per Day
$79.5K
$43.7K – $115.3K
Per Week
$556.6K
$306.1K – $807.0K
Per Month
$2.39M
$1.31M – $3.46M
Per Year
$28.62M
$15.74M – $41.51M
Lifetime
$71.56M
$39.36M – $103.76M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for ZEPETO: Avatar, Connect & Live

Auto-generated from this app's real revenue ($2.39M/month · $28.62M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$10.90/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $10.90/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

ZEPETO: Avatar, Connect & Live is at $10.90/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Entertainment
  • Smart : Entertainment Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried ZEPETO: Avatar, Connect & Live for 30 days - here's what I'd do differently"
  • "Why ZEPETO: Avatar, Connect & Live costs $10.90/mo when ours costs $6.54"
  • "The entertainment app ZEPETO: Avatar, Connect & Live won't tell you these 3 things"

Monetization

Subscription (~$10.90/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
158K
238.0M installs · 4% active · 1.7% pay
In-App Purchases
  • Sub Subscription tier $0.29/month
  • Sub Subscription tier $409.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
4.22.100
Released
Aug 30, 2018
Last Updated
May 6, 2026
Required OS
8.0
Content Rating
Teen
Category
Entertainment
Price
Free
Currency
USD
Developer
Naver Z Corporation

What's new in v4.22.100

- We've fixed bugs and improved usability to make ZEPETO even better.

Fun Numbers - share these

$1
every second
$55
every minute
$3.3K
every hour
$79.5K
every day
  • ☕ Buys 16K $5 coffees every day
  • 👨‍💻 Pays for 159 senior engineer salaries per year
  • 🚗 Earns enough for 682 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 5 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
238.0M
Reported: 100,000,000+
Active Users (MAU est.)
9.5M
4% of installs · ENTERTAINMENT category benchmark · cumulative-install decay × 0.14
Rating
4.59 ★
57K reviews
Monetization
Subscription (~$10.90/mo)
IAP: $0.29 - $409.99 per item

Rating Distribution

5★
2.5M
4★
233K
3★
108K
2★
55K
1★
154K

Compare ZEPETO: Avatar, Connect & Live or explore similar apps

Entertainment · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About ZEPETO: Avatar, Connect & Live

How much money does ZEPETO: Avatar, Connect & Live make on Google Play?
ZEPETO: Avatar, Connect & Live has an estimated Play Store revenue of $2.39M per month (~$28.62M per year, $79.5K per day) with a likely range of $1.31M to $3.46M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does ZEPETO: Avatar, Connect & Live get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). ZEPETO: Avatar, Connect & Live reports 100,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 238.0M total downloads and 9.5M monthly active users on Android.
Is ZEPETO: Avatar, Connect & Live a top grossing Android app and what is its Play Store rank?
ZEPETO: Avatar, Connect & Live is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is ZEPETO: Avatar, Connect & Live Play Store revenue estimated?
Rev.now estimates ZEPETO: Avatar, Connect & Live Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.29 - $409.99 per item), ad monetization (eCPM × impressions × MAU) and the Entertainment category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does ZEPETO: Avatar, Connect & Live offer on Android?
ZEPETO: Avatar, Connect & Live offers in-app purchases ($0.29 - $409.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare ZEPETO: Avatar, Connect & Live Play Store revenue with another Android app?
Yes. Use the free compare tool to compare ZEPETO: Avatar, Connect & Live side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for ZEPETO: Avatar, Connect & Live?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for ZEPETO: Avatar, Connect & Live. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.