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Ashley Madison Discreet Dating App Store Revenue Estimate

Ruby Life Inc. · Social Networking

Ashley Madison®: Discreet Dating Unlock desire with Ashley Madison® - the discreet dating app built on ethical discretion. Available in 40+ countries. 91 million Members since 2002 (and counting). YOUR DESIRES, YOUR RULES. Whether yo…

App Store ★ 4.1 Free IAP 🎯 Opportunity 62 🔨 Clone 0
REV.NOW
Ashley Madison Discreet Dating icon
Ashley Madison Discreet Dating earns about
$4.24M/month
range $2.33M – $6.14M · $50.83M/year
Live data · refreshed every hour
Per Day
$141.2K
$77.7K – $204.7K
Per Week
$988.3K
$543.5K – $1.43M
Per Month
$4.24M
$2.33M – $6.14M
Per Year
$50.83M
$27.95M – $73.70M
Lifetime
$127.06M
$69.88M – $184.24M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Ashley Madison Discreet Dating

Auto-generated from this app's real revenue ($4.24M/month · $50.83M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

62/100
Opportunity
Decent target
0/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$48
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$32.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $32.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Ashley Madison Discreet Dating charges ~$32.99/mo. Competitive entry: $19.79/mo or annual at $119/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Social Networking
  • Smart : Social Networking Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Ashley Madison Discreet Dating for 30 days - here's what I'd do differently"
  • "Why Ashley Madison Discreet Dating costs $32.99/mo when ours costs $19.79"
  • "The social networking app Ashley Madison Discreet Dating won't tell you these 3 things"

Monetization

Subscription (~$32.99/mo, dating)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
92K
2.7M installs · 33.3% active · 10.5% pay
Profile: Dating
In-App Purchases 10
  • Monthlyest. Ashley Madison Preferred $32.99 /month
  • One-time 50 Credit Promo $14.99 one-time
  • One-time Introductory Package $71.99 one-time
  • One-time Introductory Package $84.99 one-time
  • One-time Premium Package $104.99 one-time
  • One-time Premium Package $120.99 one-time
  • One-time Elite Package $149.99 one-time
  • One-time Elite Package $186.99 one-time
10 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
8.8.0
Released
Jan 31, 2011
Last Updated
Apr 28, 2026
File Size
161.0 MB
Required OS
16.0
Content Rating
17+
Category
Social Networking
Price
Free
Currency
USD
Languages
Dutch, English, Finnish, French, German, Hebrew, Italian, Japanese, Korean, NB, Portuguese, Russian, Chinese, Spanish, Swedish, Chinese
Developer
Ruby Life Inc.

What's new in v8.8.0

Implemented fixes for known issues and improved stability.

Fun Numbers - share these

$2
every second
$98
every minute
$5.9K
every hour
$141.2K
every day
  • ☕ Buys 28K $5 coffees every day
  • 👨‍💻 Pays for 282 senior engineer salaries per year
  • 🚗 Earns enough for 1K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 3 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
2.7M
estimated from 75,762 ratings
Active Users (MAU est.)
883K
33.3% of installs · dating profile benchmark
Rating
4.05 ★
76K reviews
Monetization
Subscription (~$32.99/mo, dating)

Rating Distribution

5★
49K
4★
7K
3★
5K
2★
3K
1★
11K

Compare Ashley Madison Discreet Dating or explore similar apps

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Frequently Asked About Ashley Madison Discreet Dating

How much money does Ashley Madison Discreet Dating make on the App Store?
Ashley Madison Discreet Dating has an estimated App Store revenue of $4.24M per month (~$50.83M per year, $141.2K per day) with a likely range of $2.33M to $6.14M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Ashley Madison Discreet Dating get?
Apple does not publish exact App Store download counts. Using public ratings (76K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 2.7M total iOS downloads for Ashley Madison Discreet Dating - and roughly 883K monthly active users on iPhone and iPad.
Is Ashley Madison Discreet Dating a top grossing iOS app and what is its App Store rank?
Ashley Madison Discreet Dating is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Ashley Madison Discreet Dating compares to other highest-grossing iPhone and iPad apps.
How is Ashley Madison Discreet Dating App Store revenue estimated?
Rev.now estimates Ashley Madison Discreet Dating App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Social Networking category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Ashley Madison Discreet Dating offer on iOS?
Ashley Madison Discreet Dating offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Ashley Madison Discreet Dating App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Ashley Madison Discreet Dating side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Ashley Madison Discreet Dating?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Ashley Madison Discreet Dating. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.