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BeReal: Photos & Friends Daily icon

BeReal: Photos & Friends Daily App Store Revenue Estimate

BeReal · Social Networking

BeReal is the simplest photo-sharing app where you and your friends post once a day to show what you’re really up to. Every day at a random time, everyone gets the same two-minute window to take and share a photo. The camera snaps both the…

App Store ★ 4.8 Free IAP 🎯 Opportunity 55 🔨 Clone 25
REV.NOW
BeReal: Photos & Friends Daily icon
BeReal: Photos & Friends Daily earns about
$27.87M/month
range $15.33M – $40.41M · $334.40M/year
Live data · refreshed every hour
Per Day
$928.9K
$510.9K – $1.35M
Per Week
$6.50M
$3.58M – $9.43M
Per Month
$27.87M
$15.33M – $40.41M
Per Year
$334.40M
$183.92M – $484.89M
Lifetime
$836.01M
$459.81M – $1.21B
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for BeReal: Photos & Friends Daily

Auto-generated from this app's real revenue ($27.87M/month · $334.40M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
25/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$4
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature
  • onboarding flow
  • IAP unlock or one-time purchase
  • settings + share

💰 Pricing recommendation

BeReal: Photos & Friends Daily is free with IAP. Consider a free trial → $4.99/mo or $29.99/yr subscription model - much higher ARPU than ads.

🔡 App Store title ideas

  • Pro: AI-Powered Social Networking
  • Smart : Social Networking Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried BeReal: Photos & Friends Daily for 30 days - here's what I'd do differently"
  • "Why BeReal: Photos & Friends Daily costs $9.99/mo when ours costs $5.99"
  • "The social networking app BeReal: Photos & Friends Daily won't tell you these 3 things"

Monetization

Free + one-time IAP (1 tiers)
Revenue mix (estimated)
  • In-app purchases ~62%
  • Ads ~38%
Paying users (est.)
~$0.85 ARPU
Per-MAU revenue from category benchmark ($0.20–$1.50/mo)
In-App Purchases 1
  • One-time Streak Restore $0.99 one-time
1 tier scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
4.73.0
Released
Jan 8, 2020
Last Updated
May 4, 2026
File Size
301.0 MB
Required OS
17.0
Content Rating
12+
Category
Social Networking
Price
Free
Currency
USD
Languages
Dutch, English, French, German, Hindi, Indonesian, Italian, Japanese, Korean, Portuguese, Spanish, Swedish, Chinese, Turkish
Developer
BeReal

What's new in v4.73.0

We’ve been busy behind the scenes, making sure your BeReal experience is as smooth and authentic as it should be.
Here’s what we’ve done:
Squashed pesky bugs, so nothing gets in the way of your real moments.
Fine-tuned your favorite app, so everything feels as smooth as your best BeReal moments.
Update now, and keep being your naturally awesome self on BeReal. We’ve got the tech covered - you just keep being real.
- The BeReal Team

Fun Numbers - share these

$11
every second
$645
every minute
$38.7K
every hour
$928.9K
every day
  • ☕ Buys 186K $5 coffees every day
  • 👨‍💻 Pays for 2K senior engineer salaries per year
  • 🚗 Earns enough for 8K Tesla Model 3s annually

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
194.0M
estimated from 1,141,156 ratings
Active Users (MAU est.)
87.1M
44.9% of installs · SOCIAL_NETWORKING category benchmark
Rating
4.77 ★
1.1M reviews
Monetization
Free + one-time IAP (1 tiers)

Rating Distribution

5★
989K
4★
96K
3★
26K
2★
8K
1★
21K

Compare BeReal: Photos & Friends Daily or explore similar apps

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Frequently Asked About BeReal: Photos & Friends Daily

How much money does BeReal: Photos & Friends Daily make on the App Store?
BeReal: Photos & Friends Daily has an estimated App Store revenue of $27.87M per month (~$334.40M per year, $928.9K per day) with a likely range of $15.33M to $40.41M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does BeReal: Photos & Friends Daily get?
Apple does not publish exact App Store download counts. Using public ratings (1.1M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 194.0M total iOS downloads for BeReal: Photos & Friends Daily - and roughly 87.1M monthly active users on iPhone and iPad.
Is BeReal: Photos & Friends Daily a top grossing iOS app and what is its App Store rank?
BeReal: Photos & Friends Daily is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how BeReal: Photos & Friends Daily compares to other highest-grossing iPhone and iPad apps.
How is BeReal: Photos & Friends Daily App Store revenue estimated?
Rev.now estimates BeReal: Photos & Friends Daily App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Social Networking category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does BeReal: Photos & Friends Daily offer on iOS?
BeReal: Photos & Friends Daily offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare BeReal: Photos & Friends Daily App Store revenue with another iOS app?
Yes. Use the free compare tool to compare BeReal: Photos & Friends Daily side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for BeReal: Photos & Friends Daily?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for BeReal: Photos & Friends Daily. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.