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BetterSleep: Relax and Sleep icon

BetterSleep: Relax and Sleep App Store Revenue Estimate

Ipnos Software Inc. · Health & Fitness

→ “Best app for sleep” - Reviewed.com → Named Apple’s "App of the Day" over 65 times → “The most positively reviewed app in the history of the Apple Store” - Business Insider Relax Melodies is now BetterSleep. It’s the same great app with …

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 75
REV.NOW
BetterSleep: Relax and Sleep icon
BetterSleep: Relax and Sleep earns about
$1.25M/month
range $689.3K – $1.82M · $15.04M/year
Live data · refreshed every hour
Per Day
$41.8K
$23.0K – $60.6K
Per Week
$292.4K
$160.8K – $424.0K
Per Month
$1.25M
$689.3K – $1.82M
Per Year
$15.04M
$8.27M – $21.81M
Lifetime
$37.60M
$20.68M – $54.52M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for BetterSleep: Relax and Sleep

Auto-generated from this app's real revenue ($1.25M/month · $15.04M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
75/100
Cloneability
Easy (1-2 weeks for an MVP)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$5.00/mo) - proven monetization
  • in-app purchase tier ladder for upsells
  • audio content + free-trial → annual upsell

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • audio content library
  • background-play support
  • daily reminders
  • free trial → annual upsell

💰 Pricing recommendation

BetterSleep: Relax and Sleep is at $5.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Health & Fitness
  • Smart : Health & Fitness Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried BetterSleep: Relax and Sleep for 30 days - here's what I'd do differently"
  • "Why BetterSleep: Relax and Sleep costs $5.00/mo when ours costs $3.00"
  • "The health & fitness app BetterSleep: Relax and Sleep won't tell you these 3 things"

Monetization

Subscription (~$5.00/mo, wellness)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
180K
58.5M installs · 8.8% active · 3.5% pay
Profile: Wellness
In-App Purchases 2
  • Subscription BetterSleep Premium 7 tiers $5.00 – $99.99 range
  • Subscription BetterSleep Premium-Tracker2 tiers $52.99 – $69.99 range
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
26.7
Released
May 7, 2009
Last Updated
Apr 23, 2026
File Size
352.0 MB
Required OS
15.0
Content Rating
12+
Category
Health & Fitness
Price
Free
Currency
USD
Languages
English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish
Developer
Ipnos Software Inc.

What's new in v26.7

Subtle tweaks to make every night a little more restful.

Fun Numbers - share these

$0
every second
$29
every minute
$1.7K
every hour
$41.8K
every day
  • ☕ Buys 8K $5 coffees every day
  • 👨‍💻 Pays for 84 senior engineer salaries per year
  • 🚗 Earns enough for 358 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 10 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
58.5M
estimated from 390,191 ratings
Active Users (MAU est.)
5.2M
8.8% of installs · wellness profile benchmark · iOS large-install decay × 0.5
Rating
4.74 ★
390K reviews
Monetization
Subscription (~$5.00/mo, wellness)

Rating Distribution

5★
326K
4★
46K
3★
9K
2★
3K
1★
7K

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Frequently Asked About BetterSleep: Relax and Sleep

How much money does BetterSleep: Relax and Sleep make on the App Store?
BetterSleep: Relax and Sleep has an estimated App Store revenue of $1.25M per month (~$15.04M per year, $41.8K per day) with a likely range of $689.3K to $1.82M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does BetterSleep: Relax and Sleep get?
Apple does not publish exact App Store download counts. Using public ratings (390K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 58.5M total iOS downloads for BetterSleep: Relax and Sleep - and roughly 5.2M monthly active users on iPhone and iPad.
Is BetterSleep: Relax and Sleep a top grossing iOS app and what is its App Store rank?
BetterSleep: Relax and Sleep is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how BetterSleep: Relax and Sleep compares to other highest-grossing iPhone and iPad apps.
How is BetterSleep: Relax and Sleep App Store revenue estimated?
Rev.now estimates BetterSleep: Relax and Sleep App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does BetterSleep: Relax and Sleep offer on iOS?
BetterSleep: Relax and Sleep offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare BetterSleep: Relax and Sleep App Store revenue with another iOS app?
Yes. Use the free compare tool to compare BetterSleep: Relax and Sleep side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for BetterSleep: Relax and Sleep?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for BetterSleep: Relax and Sleep. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.