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REV.NOW
Calendars: Schedule Planner earns about
$4.15M/month
range $2.28M – $6.02M · $49.85M/year
Live data · refreshed every hour
Per Day
$138.5K
$76.2K – $200.8K
Per Week
$969.3K
$533.1K – $1.41M
Per Month
$4.15M
$2.28M – $6.02M
Per Year
$49.85M
$27.42M – $72.28M
Lifetime
$124.63M
$68.54M – $180.71M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Calendars: Schedule Planner
Auto-generated from this app's real revenue ($4.15M/month · $49.85M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
75/100
Cloneability
$7
Revenue / install
✓ Features to copy
- subscription paywall (~$31.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $31.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Calendars: Schedule Planner charges ~$31.99/mo. Competitive entry: $19.19/mo or annual at $115/year (50% off annual is the standard hook).
🔡 App Store title ideas
Pro: AI-Powered ProductivitySmart : Productivity Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Calendars: Schedule Planner for 30 days - here's what I'd do differently"
- "Why Calendars: Schedule Planner costs $31.99/mo when ours costs $19.19"
- "The productivity app Calendars: Schedule Planner won't tell you these 3 things"
Monetization
Subscription (~$31.99/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
17.9M installs · 22.5% active · 2.3% pay
In-App Purchases 8
- Monthly Calendars PRO 1 Month $3.99 /month
- Monthlyest. Recurring Events $31.99 /month
- Weeklyest. Calendars by Readdle: Interesting Calendars $3.99 /week ~$17.34/mo
- Weeklyest. My schedule planner, Organizer $6.99 /week ~$30.37/mo
- Annual Calendars PRO 1 Year $19.99 /year ~$1.67/mo
- Annual Calendars PRO 1 Year $21.99 /year ~$1.83/mo
- One-timeest. Smart Input Upgrade $1.99 one-time
- One-time Full Pack $12.99 one-time
8 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 5.37.27
- Released
- Mar 5, 2013
- Last Updated
- May 8, 2026
- File Size
- 375.3 MB
- Required OS
- 17.5
- Content Rating
- 4+
- Category
- Productivity
- Price
- Free
- Currency
- USD
- Languages
- English, French, German, Italian, Japanese, Portuguese, Russian, Chinese, Spanish, Ukrainian
- Developer
- Readdle Technologies Limited
What's new in v5.37.27
This update brings a refreshed look and added reliability to Calendars. We’ve updated the app icon to better match the current Calendars experience while keeping it familiar and easy to recognize. We’ve also improved Google Calendar sync reliability, including a fix for an issue that could cause recurring events to disappear after a sync problem. Update now and let us know how Calendars is working for you!
Fun Numbers - share these
$2
every second
$96
every minute
$5.8K
every hour
$138.5K
every day
- ☕ Buys 28K $5 coffees every day
- 👨💻 Pays for 277 senior engineer salaries per year
- 🚗 Earns enough for 1K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 3 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
17.9M
estimated from 119,040 ratings
Active Users (MAU est.)
4.0M
22.5% of installs · PRODUCTIVITY category benchmark · iOS large-install decay × 0.75
Rating
4.72 ★
119K reviews
Monetization
Subscription (~$31.99/mo)
Rating Distribution
5★
100K
4★
12K
3★
4K
2★
1K
1★
3K
Compare Calendars: Schedule Planner or explore similar apps
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Popular head-to-head comparisons
Frequently Asked About Calendars: Schedule Planner
How much money does Calendars: Schedule Planner make on the App Store? ⌄
Calendars: Schedule Planner has an estimated App Store revenue of $4.15M per month (~$49.85M per year, $138.5K per day) with a likely range of $2.28M to $6.02M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Calendars: Schedule Planner get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (119K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 17.9M total iOS downloads for Calendars: Schedule Planner - and roughly 4.0M monthly active users on iPhone and iPad.
Is Calendars: Schedule Planner a top grossing iOS app and what is its App Store rank? ⌄
Calendars: Schedule Planner is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Calendars: Schedule Planner compares to other highest-grossing iPhone and iPad apps.
How is Calendars: Schedule Planner App Store revenue estimated? ⌄
Rev.now estimates Calendars: Schedule Planner App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Calendars: Schedule Planner offer on iOS? ⌄
Calendars: Schedule Planner offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Calendars: Schedule Planner App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Calendars: Schedule Planner side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Calendars: Schedule Planner? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Calendars: Schedule Planner. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
