Activision Blizzard - full brand revenue
Activision Blizzard earns about $8.8B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
A specific clone-and-improve plan for Call of Duty®: Mobile
Auto-generated from this app's real revenue ($14.17M/month · $170.01M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
✓ Features to copy
- subscription paywall (~$10.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $10.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Call of Duty®: Mobile is at $10.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered GamesSmart : Games Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Call of Duty®: Mobile for 30 days - here's what I'd do differently"
- "Why Call of Duty®: Mobile costs $10.99/mo when ours costs $6.59"
- "The games app Call of Duty®: Mobile won't tell you these 3 things"
Monetization
Subscription (~$10.99/mo) · calibrated by US grossing rank #71- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
- Monthlyest. Ground Forces $10.99 /month
- One-time COD Points - Extra Small Pack $0.99 one-time
- One-time CP - Extra Small Pack Recharge $0.99 one-time
- One-time COD Points - Medium Pack $4.99 one-time
- One-time CP - Medium Pack Recharge $4.99 one-time
- One-time COD Points - Large Pack $9.99 one-time
- One-time CP - Large Pack - Recharge $9.99 one-time
- One-time COD Points - Hardcore Pack $24.99 one-time
App Details
Pulled from the App Store- Current Version
- 1.0.55
- Released
- Sep 30, 2019
- Last Updated
- Apr 20, 2026
- File Size
- 2.70 GB
- Required OS
- 15.0
- Content Rating
- 17+
- Category
- Games
- Price
- Free
- Currency
- USD
- Languages
- Arabic, English, French, German, Italian, Japanese, Portuguese, Russian, Spanish, Turkish
- Developer
- Activision Publishing, Inc.
What's new in v1.0.55
Lock in or get locked up-Call of Duty®: Mobile Season 4: Eternal Prison is here. Jump in to Godzilla x Kong: The New Empire content, deploy into the first season of DMZ: Recon, and experience Rebirth Island in both DMZ: Recon and Battle Royale.
Godzilla x Kong: The New Empire
Call of Duty®: Mobile’s newest collaboration is here! Experience the Monsterverse with operator skins inspired by Godzilla and Kong, featuring Cassius - ARMOR: Godzilla and Cosmic Silverback - B.E.A.S.T. Bring their presence into every match as you dominate the opposition.
Each draw includes a pool of themed items and a signature Legendary Weapon, complete with exclusive animations, kill effects, and more. Don’t miss this season’s engagement event, offering additional ways to earn Monsterverse rewards and expand your collection.
DMZ: Recon
The debut season of DMZ: Recon introduces all-new experiences on Rebirth Island. Face off against the first defensive boss, Nikto, who uses shielding abilities to counter incoming attacks. Utilize the new crafting system to build specialized weapons and gain an edge in combat. Explore the map to uncover new high-tier loot and rewards, along with expanded interactions, including new extraction methods and prison gate mechanics. Stay alert near the shoreline-a patrol submarine is on watch, ready to engage any operators in its path.
Rebirth Island
The fan-favorite map returns to both DMZ: Recon and Battle Royale, reimagined to deliver a fresh experience. While
Fun Numbers - share these
- ☕ Buys 94K $5 coffees every day
- 👨💻 Pays for 945 senior engineer salaries per year
- 🚗 Earns enough for 4K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 1 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Rating Distribution
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