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CookBook - Recipe Keeper icon

CookBook - Recipe Keeper App Store Revenue Estimate

CookBook Co. Pty Ltd · Food & Drink

Stop screenshotting dinner ideas. CookBook turns recipes from Instagram, TikTok, websites and photos into meals you can plan, shop and cook. CookBook is a smart recipe keeper loved by thousands of home cooks. Save recipes from anywhere, or…

App Store ★ 4.8 Free IAP 🎯 Opportunity 14 🔨 Clone 45
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REV.NOW
CookBook - Recipe Keeper icon
CookBook - Recipe Keeper earns about
$5.4K/month
range $2.9K – $7.8K · $64.2K/year
Live data · refreshed every hour
Per Day
$178
$98 – $259
Per Week
$1.2K
$687 – $1.8K
Per Month
$5.4K
$2.9K – $7.8K
Per Year
$64.2K
$35.3K – $93.1K
Lifetime
$160.6K
$88.3K – $232.8K
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for CookBook - Recipe Keeper

Auto-generated from this app's real revenue ($5.4K/month · $64.2K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

14/100
Opportunity
Marginal - only if you have a real angle
45/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$6.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

CookBook - Recipe Keeper is at $6.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Food & Drink
  • Smart : Food & Drink Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried CookBook - Recipe Keeper for 30 days - here's what I'd do differently"
  • "Why CookBook - Recipe Keeper costs $6.99/mo when ours costs $4.19"
  • "The food & drink app CookBook - Recipe Keeper won't tell you these 3 things"
📋 Mine the negative reviews → 🤖 Generate Cursor / Claude prompt → 🎯 ASO keyword analysis → 📝 Metadata audit → 📨 Pitch creators 🔥 Find more goldmines →

Monetization

Subscription (~$6.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
551
200K installs · 11.9% active · 2.3% pay
In-App Purchases 2
  • Monthly Full Monthly Pro Access $6.99 /month
  • Annual Full Yearly Pro Access $39.99 /year ~$3.33/mo
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
3.1.010
Released
Sep 6, 2016
Last Updated
Jul 1, 2026
File Size
231.5 MB
Required OS
16.4
Content Rating
17+
Category
Food & Drink
Price
Free
Currency
USD
Languages
English
Developer
CookBook Co. Pty Ltd
View in App Store ↗Developer Website ↗Developer on Store ↗

What's new in v3.1.010

Meet Ask CookBook, your AI cooking companion for dinner ideas, recipe help and meal planning.
This update includes:
• Ask CookBook for recipe ideas, ingredient swaps, leftover inspiration, cooking questions and meal planning help
• Trending recipes, making popular recipe ideas easier to discover and import
• Smarter grocery aisle categorisation and ingredient parsing
• Better handling of shopping-list options such as "or" and "and"
• Dashboard customisation: turn sections on or off and choose which tags appear on your home page
• A custom pairings field for equipment, cooked for, occasion, season, wine match, leftovers, freezer notes or anything else you track
• A smarter + button that adapts to the page you are on
• New languages: French, Spanish, German, Italian, Polish and Portuguese
• Updated onboarding and login flow
• UI polish, performance improvements and bug fixes

Fun Numbers - share these

$0
every second
$0
every minute
$7
every hour
$178
every day
  • ☕ Buys 36 $5 coffees every day
  • 🚗 Earns enough for 2 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 2,422 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

AugSepOctNovDecJanFebMarAprMayJunJul
Estimated Installs
200K
estimated from 2,494 ratings
Active Users (MAU est.)
24K
11.9% of installs · default benchmark
Rating
4.77 ★
2K reviews
Monetization
Subscription (~$6.99/mo)

Rating Distribution

5★
2K
4★
133
3★
27
2★
22
1★
80

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Frequently Asked About CookBook - Recipe Keeper

How much money does CookBook - Recipe Keeper make on the App Store? ⌄
CookBook - Recipe Keeper has an estimated App Store revenue of $5.4K per month (~$64.2K per year, $178 per day) with a likely range of $2.9K to $7.8K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does CookBook - Recipe Keeper get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (2K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 200K total iOS downloads for CookBook - Recipe Keeper - and roughly 24K monthly active users on iPhone and iPad.
Is CookBook - Recipe Keeper a top grossing iOS app and what is its App Store rank? ⌄
CookBook - Recipe Keeper is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how CookBook - Recipe Keeper compares to other highest-grossing iPhone and iPad apps.
How is CookBook - Recipe Keeper App Store revenue estimated? ⌄
Rev.now estimates CookBook - Recipe Keeper App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does CookBook - Recipe Keeper offer on iOS? ⌄
CookBook - Recipe Keeper offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare CookBook - Recipe Keeper App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare CookBook - Recipe Keeper side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for CookBook - Recipe Keeper? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for CookBook - Recipe Keeper. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.

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