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Discord - Talk, Play, Hang Out icon

Discord - Talk, Play, Hang Out App Store Revenue Estimate

Discord Inc. · Social Networking

Discord is designed for gaming and great for just chilling with friends or building a community. Customize your own space and gather your friends to talk while playing your favorite games, or just hang out. GROUP CHAT THAT’S ALL FUN & GAME…

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 5
REV.NOW
Discord - Talk, Play, Hang Out icon
Discord - Talk, Play, Hang Out earns about
$10.00M/month
range $5.50M – $14.50M · $120.00M/year
Live data · refreshed every hour
Per Day
$333.3K
$183.3K – $483.3K
Per Week
$2.33M
$1.28M – $3.38M
Per Month
$10.00M
$5.50M – $14.50M
Per Year
$120.00M
$66.00M – $174.00M
Lifetime
$300.00M
$165.00M – $435.00M
Brand revenue 📰 Reported

Discord - full brand revenue

Annual brand revenue (2024)
$600M/year
Communication · Bloomberg estimates
App Store / Play Store share
20%
≈ $120M/year of in-app revenue
Off-store revenue (everything else)
$480M/year
80% of total brand revenue

Discord earns about $600M/year as a brand.

The app stores are one channel. The full brand pulls in revenue across web subscriptions, ad sales, enterprise contracts and other distribution outside iOS and Android.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Discord - Talk, Play, Hang Out

Auto-generated from this app's real revenue ($10.00M/month · $120.00M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$8.33/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Discord - Talk, Play, Hang Out is at $8.33/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Social Networking
  • Smart : Social Networking Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Discord - Talk, Play, Hang Out for 30 days - here's what I'd do differently"
  • "Why Discord - Talk, Play, Hang Out costs $8.33/mo when ours costs $5.00"
  • "The social networking app Discord - Talk, Play, Hang Out won't tell you these 3 things"

Monetization

Discord - Talk, Play, Hang Out · calibrated to ground-truth (~$10.0M/mo on App Store)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
864K
589.4M installs · 3.6% active · 4.1% pay
In-App Purchases 10
  • Monthly Nitro Basic Monthly $2.99 /month
  • Monthly Nitro Basic (1 Month) $2.99 /month
  • Monthly Nitro Classic (1 Month) $4.99 /month
  • Monthly Nitro Classic Monthly $4.99 /month
  • Monthly 1 Server Boost Monthly $4.99 /month
  • Monthly Nitro Monthly $9.99 /month
  • Monthly Nitro (1 Month) $9.99 /month
  • Monthly Nitro + 1 Boost (Monthly) $13.49 /month
10 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
334.0
Released
May 21, 2015
Last Updated
Jun 22, 2026
File Size
217.3 MB
Required OS
16.0
Content Rating
12+
Category
Social Networking
Price
Free
Currency
USD
Languages
English
Developer
Discord Inc.

What's new in v334.0

We’ve been hard at work making Discord better for you. This includes bug fixes and performance enhancements. For more detailed information, go to your profile in the app and scroll down to “What’s New”.

Fun Numbers - share these

$4
every second
$231
every minute
$13.9K
every hour
$333.3K
every day
  • ☕ Buys 67K $5 coffees every day
  • 👨‍💻 Pays for 667 senior engineer salaries per year
  • 🚗 Earns enough for 3K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JulAugSepOctNovDecJanFebMarAprMayJun
Estimated Installs
589.4M
estimated from 3,466,871 ratings
Active Users (MAU est.)
21.2M
3.6% of installs · SOCIAL_NETWORKING category benchmark · iOS large-install decay × 0.08
US Grossing Rank
#50
Live from App Store top-grossing chart
Monetization
Discord - Talk, Play, Hang Out · calibrated to ground-truth (~$10.0M/mo on App Store)

Rating Distribution

5★
3.0M
4★
267K
3★
87K
2★
31K
1★
126K

Compare Discord - Talk, Play, Hang Out or explore similar apps

Social Networking · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Discord - Talk, Play, Hang Out

How much money does Discord - Talk, Play, Hang Out make on the App Store?
Discord - Talk, Play, Hang Out has an estimated App Store revenue of $10.00M per month (~$120.00M per year, $333.3K per day) with a likely range of $5.50M to $14.50M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Discord - Talk, Play, Hang Out get?
Apple does not publish exact App Store download counts. Using public ratings (3.5M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 589.4M total iOS downloads for Discord - Talk, Play, Hang Out - and roughly 21.2M monthly active users on iPhone and iPad.
Is Discord - Talk, Play, Hang Out a top grossing iOS app and what is its App Store rank?
Discord - Talk, Play, Hang Out is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Discord - Talk, Play, Hang Out compares to other highest-grossing iPhone and iPad apps.
How is Discord - Talk, Play, Hang Out App Store revenue estimated?
Rev.now estimates Discord - Talk, Play, Hang Out App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Social Networking category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Discord - Talk, Play, Hang Out offer on iOS?
Discord - Talk, Play, Hang Out offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Discord - Talk, Play, Hang Out App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Discord - Talk, Play, Hang Out side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Discord - Talk, Play, Hang Out?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Discord - Talk, Play, Hang Out. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.