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Epicurious App Store Revenue Estimate

Advance Magazine Publishers Inc. · Food & Drink

The ultimate recipe resource for curious home cooks. Discover more than 50,000 recipes from the biggest names in cooking - including Epicurious, Bon Appétit, Gourmet, HarperCollins, and more - with the new Epicurious app. Reimagined, redes…

App Store ★ 4.7 Free IAP 🎯 Opportunity 47 🔨 Clone 65
REV.NOW
Epicurious icon
Epicurious earns about
$208.4K/month
range $114.6K – $302.2K · $2.50M/year
Live data · refreshed every hour
Per Day
$6.9K
$3.8K – $10.1K
Per Week
$48.6K
$26.7K – $70.5K
Per Month
$208.4K
$114.6K – $302.2K
Per Year
$2.50M
$1.38M – $3.63M
Lifetime
$6.25M
$3.44M – $9.07M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Epicurious

Auto-generated from this app's real revenue ($208.4K/month · $2.50M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

47/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$4.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Epicurious is at $4.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Food & Drink
  • Smart : Food & Drink Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Epicurious for 30 days - here's what I'd do differently"
  • "Why Epicurious costs $4.99/mo when ours costs $2.99"
  • "The food & drink app Epicurious won't tell you these 3 things"

Monetization

Subscription (~$4.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
30K
10.9M installs · 11.8% active · 2.3% pay
In-App Purchases 1
  • Subscription Epicurious2 tiers $4.99 – $39.99 range
1 tier scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
7.3.22
Released
Apr 24, 2009
Last Updated
Feb 16, 2026
File Size
136.2 MB
Required OS
15.0
Content Rating
12+
Category
Food & Drink
Price
Free
Currency
USD
Languages
English
Developer
Advance Magazine Publishers Inc.

What's new in v7.3.22

This version includes some bug fixes and minor updates.

Fun Numbers - share these

$0
every second
$5
every minute
$289
every hour
$6.9K
every day
  • ☕ Buys 1K $5 coffees every day
  • 👨‍💻 Pays for 14 senior engineer salaries per year
  • 🚗 Earns enough for 60 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 62 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
10.9M
estimated from 99,204 ratings
Active Users (MAU est.)
1.3M
11.8% of installs · default benchmark
Rating
4.73 ★
99K reviews
Monetization
Subscription (~$4.99/mo)

Rating Distribution

5★
84K
4★
11K
3★
2K
2★
841
1★
2K

Compare Epicurious or explore similar apps

Food & Drink · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Epicurious

How much money does Epicurious make on the App Store?
Epicurious has an estimated App Store revenue of $208.4K per month (~$2.50M per year, $6.9K per day) with a likely range of $114.6K to $302.2K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Epicurious get?
Apple does not publish exact App Store download counts. Using public ratings (99K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 10.9M total iOS downloads for Epicurious - and roughly 1.3M monthly active users on iPhone and iPad.
Is Epicurious a top grossing iOS app and what is its App Store rank?
Epicurious is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Epicurious compares to other highest-grossing iPhone and iPad apps.
How is Epicurious App Store revenue estimated?
Rev.now estimates Epicurious App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Epicurious offer on iOS?
Epicurious offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Epicurious App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Epicurious side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Epicurious?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Epicurious. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.