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Expense Tracker - Money Note icon

Expense Tracker - Money Note App Store Revenue Estimate

Komorebi Inc. · Finance

MoneyNote - Simple & Free Budget Tracker A simple budgeting app to track income and expenses with ease. No account registration, no bank connections, and no subscriptions. All data is stored locally for fast, secure, offline use. Designe…

App Store ★ 4.9 Free IAP 🎯 Opportunity 27 🔨 Clone 50
REV.NOW
Expense Tracker - Money Note icon
Expense Tracker - Money Note earns about
$42.8K/month
range $23.5K – $62.1K · $513.7K/year
Live data · refreshed every hour
Per Day
$1.4K
$785 – $2.1K
Per Week
$10.0K
$5.5K – $14.5K
Per Month
$42.8K
$23.5K – $62.1K
Per Year
$513.7K
$282.6K – $744.9K
Lifetime
$1.28M
$706.4K – $1.86M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Expense Tracker - Money Note

Auto-generated from this app's real revenue ($42.8K/month · $513.7K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

27/100
Opportunity
Marginal - only if you have a real angle
50/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$5
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$12.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells
  • zero-friction onboarding (open app → tap → result)

⚡ Improve / fix

  • subscription is $12.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Expense Tracker - Money Note is at $12.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Finance
  • Smart : Finance Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Expense Tracker - Money Note for 30 days - here's what I'd do differently"
  • "Why Expense Tracker - Money Note costs $12.99/mo when ours costs $7.79"
  • "The finance app Expense Tracker - Money Note won't tell you these 3 things"

Monetization

Subscription (~$12.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
2K
235K installs · 43.3% active · 2.3% pay
In-App Purchases 2
  • Monthlyest. Removing Ads $12.99 /month
  • Monthlyest. Premium Service $14.99 /month
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
5.1.1
Released
Mar 25, 2018
Last Updated
Jan 27, 2026
File Size
126.5 MB
Required OS
14.0
Content Rating
4+
Category
Finance
Price
Free
Currency
USD
Languages
Bulgarian, Catalan, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Malay, NB, Polish, Portuguese, Romanian, Russian, SR, Chinese, Slovak, Spanish, Swedish, Thai, Chinese
Developer
Komorebi Inc.

What's new in v5.1.1

- Added a setting that allows the input screen to start from the "Income" screen instead of "Expense."
- Fixed bugs in the budget management feature.
(Issues where settings were not applied or dates were shifted for some users have been resolved.)
- Fixed a bug where the carryover and balance might not be displayed on the report screen.
- Added an option in the budget feature to exclude "expenses from categories without a budget" from the total budget amount.
Example: You can now exclude amounts for categories like "Entertainment" (if no budget is set for it) from the "Total Budget." This allows you to focus only on the categories you have intentionally budgeted for, without worrying about unplanned expenses.
You can enable this from the button at the bottom of the budget settings screen.

Fun Numbers - share these

$0
every second
$1
every minute
$59
every hour
$1.4K
every day
  • ☕ Buys 285 $5 coffees every day
  • 👨‍💻 Pays for 3 senior engineer salaries per year
  • 🚗 Earns enough for 12 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 303 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
235K
estimated from 2,942 ratings
Active Users (MAU est.)
102K
43.3% of installs · FINANCE category benchmark
Rating
4.89 ★
3K reviews
Monetization
Subscription (~$12.99/mo)

Rating Distribution

5★
3K
4★
201
3★
49
2★
4
1★
4

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Frequently Asked About Expense Tracker - Money Note

How much money does Expense Tracker - Money Note make on the App Store?
Expense Tracker - Money Note has an estimated App Store revenue of $42.8K per month (~$513.7K per year, $1.4K per day) with a likely range of $23.5K to $62.1K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Expense Tracker - Money Note get?
Apple does not publish exact App Store download counts. Using public ratings (3K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 235K total iOS downloads for Expense Tracker - Money Note - and roughly 102K monthly active users on iPhone and iPad.
Is Expense Tracker - Money Note a top grossing iOS app and what is its App Store rank?
Expense Tracker - Money Note is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Expense Tracker - Money Note compares to other highest-grossing iPhone and iPad apps.
How is Expense Tracker - Money Note App Store revenue estimated?
Rev.now estimates Expense Tracker - Money Note App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Finance category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Expense Tracker - Money Note offer on iOS?
Expense Tracker - Money Note offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Expense Tracker - Money Note App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Expense Tracker - Money Note side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Expense Tracker - Money Note?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Expense Tracker - Money Note. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.