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Fits - Outfit Planner & Closet icon

Fits - Outfit Planner & Closet App Store Revenue Estimate

L. & J. Henne UG · Lifestyle

Fits - Your Ultimate Outfit Planner & Closet! Key Features: - Effortlessly track your outfits in one app - Digitize your closet - Create outfits by swiping through your clothes - Get outfit suggestions from an AI stylist - Get creative wi…

App Store ★ 4.6 Free IAP 🎯 Opportunity 22 🔨 Clone 65
REV.NOW
Fits - Outfit Planner & Closet icon
Fits – Outfit Planner & Closet earns about
$11.5K/month
range $6.3K – $16.6K · $137.6K/year
Live data · refreshed every hour
Per Day
$382
$210 – $554
Per Week
$2.7K
$1.5K – $3.9K
Per Month
$11.5K
$6.3K – $16.6K
Per Year
$137.6K
$75.7K – $199.5K
Lifetime
$344.0K
$189.2K – $498.8K
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Fits - Outfit Planner & Closet

Auto-generated from this app's real revenue ($11.5K/month · $137.6K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

22/100
Opportunity
Marginal - only if you have a real angle
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$9.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Fits - Outfit Planner & Closet is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Lifestyle
  • Smart : Lifestyle Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Fits - Outfit Planner & Closet for 30 days - here's what I'd do differently"
  • "Why Fits - Outfit Planner & Closet costs $9.99/mo when ours costs $5.99"
  • "The lifestyle app Fits - Outfit Planner & Closet won't tell you these 3 things"

Monetization

Subscription (~$9.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
826
303K installs · 11.7% active · 2.3% pay
In-App Purchases 5
  • Subscription Fits Pro2 tiers $9.99 – $59.99 range
  • One-time 5 AI Credits $1.99 one-time
  • One-time 20 AI Credits $4.99 one-time
  • One-time 100 AI Credits $19.99 one-time
  • One-time 500 AI Credits $79.99 one-time
5 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
2.65.0
Released
May 15, 2023
Last Updated
May 6, 2026
File Size
102.8 MB
Required OS
15.1
Content Rating
12+
Category
Lifestyle
Price
Free
Currency
USD
Languages
Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hungarian, Indonesian, Italian, Japanese, Korean, NB, Polish, Portuguese, Romanian, Russian, Chinese, Spanish, Swedish, Chinese, Turkish, Ukrainian
Developer
L. & J. Henne UG

What's new in v2.65.0

Various bug fixes including layering sheet can now be scrolled again, clothing positions kept correctly in Dressing Room and more

Fun Numbers - share these

$0
every second
$0
every minute
$16
every hour
$382
every day
  • ☕ Buys 76 $5 coffees every day
  • 👨‍💻 Pays for 1 senior engineer salaries per year
  • 🚗 Earns enough for 3 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1,130 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
303K
estimated from 3,782 ratings
Active Users (MAU est.)
35K
11.7% of installs · default benchmark
Rating
4.61 ★
4K reviews
Monetization
Subscription (~$9.99/mo)

Rating Distribution

5★
3K
4★
449
3★
186
2★
53
1★
125

Compare Fits - Outfit Planner & Closet or explore similar apps

Lifestyle · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Fits – Outfit Planner & Closet

How much money does Fits - Outfit Planner & Closet make on the App Store?
Fits - Outfit Planner & Closet has an estimated App Store revenue of $11.5K per month (~$137.6K per year, $382 per day) with a likely range of $6.3K to $16.6K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Fits - Outfit Planner & Closet get?
Apple does not publish exact App Store download counts. Using public ratings (4K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 303K total iOS downloads for Fits - Outfit Planner & Closet - and roughly 35K monthly active users on iPhone and iPad.
Is Fits - Outfit Planner & Closet a top grossing iOS app and what is its App Store rank?
Fits - Outfit Planner & Closet is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Fits - Outfit Planner & Closet compares to other highest-grossing iPhone and iPad apps.
How is Fits - Outfit Planner & Closet App Store revenue estimated?
Rev.now estimates Fits - Outfit Planner & Closet App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Fits - Outfit Planner & Closet offer on iOS?
Fits - Outfit Planner & Closet offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Fits - Outfit Planner & Closet App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Fits - Outfit Planner & Closet side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Fits - Outfit Planner & Closet?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Fits - Outfit Planner & Closet. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.