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Instacart: Groceries & Food earns about
$0/month
range $0 – $0 · $0/year
Live data · refreshed every hour
Per Day
$0
$0 – $0
Per Week
$0
$0 – $0
Per Month
$0
$0 – $0
Per Year
$0
$0 – $0
Lifetime
$0
$0 – $0
Brand revenue
✓ Verified filing
Maplebear (Instacart) - full brand revenue
Annual brand revenue (2024)
$3.4B/year
App Store / Play Store share
1%
≈ $0/year of in-app revenue
Off-store revenue (everything else)
$3.4B/year
99% of total brand revenue
Maplebear (Instacart) earns about $3.4B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
Monetization
No App Store revenue (monetizes off-store)Revenue mix (estimated)
- Ads / branded ~100%
Paying users (est.)
Per-MAU revenue from category benchmark ($0.20–$1.50/mo)
In-App Purchases
No in-app purchases
Free app, likely ad-supported.
App Details
Pulled from the App Store- Current Version
- 9.15.0
- Released
- Aug 17, 2012
- Last Updated
- May 5, 2026
- File Size
- 258.6 MB
- Required OS
- 17.0
- Content Rating
- 12+
- Category
- Food & Drink
- Price
- Free
- Currency
- USD
- Languages
- English, French, Spanish
- Developer
- Maplebear Inc
What's new in v9.15.0
Getting fresh groceries delivered on your schedule means our app is always evolving. With this update, we've fixed a few underlying issues to give you the most seamless experience possible. Happy shopping!
Bug fixes and performance improvements!
Fun Numbers - share these
$0
every second
$0
every minute
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every hour
$0
every day
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
774.0M
estimated from 4,552,880 ratings
Active Users (MAU est.)
92.1M
11.9% of installs · default benchmark
Rating
4.82 ★
4.6M reviews
Monetization
No App Store revenue (monetizes off-store)
Rating Distribution
5★
4.1M
4★
277K
3★
68K
2★
23K
1★
85K
Compare Instacart: Groceries & Food or explore similar apps
Food & Drink · App Store · pick a head-to-head or jump to a leaderboard.
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Frequently Asked About Instacart: Groceries & Food
How much money does Instacart: Groceries & Food make on the App Store? ⌄
Instacart: Groceries & Food has an estimated App Store revenue of $0 per month (~$0 per year, $0 per day) with a likely range of $0 to $0. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Instacart: Groceries & Food get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (4.6M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 774.0M total iOS downloads for Instacart: Groceries & Food - and roughly 92.1M monthly active users on iPhone and iPad.
Is Instacart: Groceries & Food a top grossing iOS app and what is its App Store rank? ⌄
Instacart: Groceries & Food is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Instacart: Groceries & Food compares to other highest-grossing iPhone and iPad apps.
How is Instacart: Groceries & Food App Store revenue estimated? ⌄
Rev.now estimates Instacart: Groceries & Food App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Instacart: Groceries & Food offer on iOS? ⌄
Instacart: Groceries & Food currently shows no in-app purchases or subscription pricing on the public App Store listing. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Instacart: Groceries & Food App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Instacart: Groceries & Food side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Instacart: Groceries & Food? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Instacart: Groceries & Food. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
