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Invoice Maker: SubTotal icon

Invoice Maker: SubTotal App Store Revenue Estimate

Timo Partl · Business

SubTotal is a tool for small business owners to quickly create PDF invoices • Available for all platforms incl. Cloud Sync (OneDrive, Google Drive, Dropbox, iCloud, WebDAV) • Quickly create PDF invoices, quotes or estimates & send them to …

App Store ★ 4.7 Free IAP 🔨 Clone 65
REV.NOW
Invoice Maker: SubTotal icon
Invoice Maker: SubTotal earns about
$40/month
range $12 – $99 · $475/year
Live data · refreshed every hour
Per Day
$1
$0 – $3
Per Week
$9
$3 – $23
Per Month
$40
$12 – $99
Per Year
$475
$143 – $1.2K
Lifetime
$1.2K
$356 – $3.0K
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Invoice Maker: SubTotal

Auto-generated from this app's real revenue ($40/month · $475/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

0/100
Opportunity
Marginal - only if you have a real angle
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$8.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Invoice Maker: SubTotal is at $8.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Business
  • Smart : Business Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Invoice Maker: SubTotal for 30 days - here's what I'd do differently"
  • "Why Invoice Maker: SubTotal costs $8.99/mo when ours costs $5.39"
  • "The business app Invoice Maker: SubTotal won't tell you these 3 things"

Monetization

Subscription (~$8.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
3
1K installs · 11.8% active · 2.2% pay
In-App Purchases 2
  • Monthlyest. Pro version iOS $8.99 /month
  • Monthlyest. Pro version macOS $17.99 /month
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
1.7.3
Released
Jun 8, 2021
Last Updated
Apr 17, 2026
File Size
23.7 MB
Required OS
17.0
Content Rating
4+
Category
Business
Price
Free
Currency
USD
Languages
Catalan, Czech, Danish, Dutch, English, ET, French, GL, German, Italian, LT, Polish, Portuguese, Russian, Chinese, Spanish, Swedish, Chinese, Turkish
Developer
Timo Partl

What's new in v1.7.3

• SubTotal now stores generated e-invoices in the database and automatically pre-fills the e-invoice fields when reopening the dialog
• You can now include a "Total quantity" row in invoice type settings
• You can now disable the "Total" row in invoice type settings
• Added Galician localization
• Various smaller improvements and updated dependencies

Fun Numbers - share these

$0
every second
$0
every minute
$0
every hour
$1
every day
  • ⏱️ Earns the price of a coffee in 327,402 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
1K
estimated from 23 ratings
Active Users (MAU est.)
135.7
11.8% of installs · default benchmark
Rating
4.74 ★
23 reviews
Monetization
Subscription (~$8.99/mo)

Rating Distribution

5★
20
4★
2
3★
0
2★
0
1★
1

Compare Invoice Maker: SubTotal or explore similar apps

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Frequently Asked About Invoice Maker: SubTotal

How much money does Invoice Maker: SubTotal make on the App Store?
Invoice Maker: SubTotal has an estimated App Store revenue of $40 per month (~$475 per year, $1 per day) with a likely range of $12 to $99. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Invoice Maker: SubTotal get?
Apple does not publish exact App Store download counts. Using public ratings (23 reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 1K total iOS downloads for Invoice Maker: SubTotal - and roughly 136 monthly active users on iPhone and iPad.
Is Invoice Maker: SubTotal a top grossing iOS app and what is its App Store rank?
Invoice Maker: SubTotal is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Invoice Maker: SubTotal compares to other highest-grossing iPhone and iPad apps.
How is Invoice Maker: SubTotal App Store revenue estimated?
Rev.now estimates Invoice Maker: SubTotal App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Business category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Invoice Maker: SubTotal offer on iOS?
Invoice Maker: SubTotal offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Invoice Maker: SubTotal App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Invoice Maker: SubTotal side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Invoice Maker: SubTotal?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Invoice Maker: SubTotal. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.