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Kwai - Short Video Community icon

Kwai - Short Video Community App Store Revenue Estimate

JOYO TECHNOLOGY PTE. LTD. · Photo & Video

WHAT IS KWAI?  Kwai is a dynamic short video app that brings your creativity to life! Join a global community where you can discover, create, and share entertaining and inspirational videos. From funny clips to heartfelt moments, Kwai offer…

App Store ★ 4.5 Free IAP 🎯 Opportunity 48 🔨 Clone 30
REV.NOW
Kwai - Short Video Community icon
Kwai - Short Video Community earns about
$248.7K/month
range $136.8K – $360.7K · $2.98M/year
Live data · refreshed every hour
Per Day
$8.3K
$4.6K – $12.0K
Per Week
$58.0K
$31.9K – $84.2K
Per Month
$248.7K
$136.8K – $360.7K
Per Year
$2.98M
$1.64M – $4.33M
Lifetime
$7.46M
$4.10M – $10.82M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Kwai - Short Video Community

Auto-generated from this app's real revenue ($248.7K/month · $2.98M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

48/100
Opportunity
Decent target
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$5
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$14.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $14.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Kwai - Short Video Community is at $14.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Photo & Video
  • Smart : Photo & Video Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Kwai - Short Video Community for 30 days - here's what I'd do differently"
  • "Why Kwai - Short Video Community costs $14.99/mo when ours costs $8.99"
  • "The photo & video app Kwai - Short Video Community won't tell you these 3 things"

Monetization

Subscription (~$14.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
12K
1.6M installs · 31.2% active · 2.3% pay
In-App Purchases 10
  • Monthlyest. Refill 100 $14.99 /month
  • Weeklyest. Refill 30 $4.99 /week ~$21.68/mo
  • One-timeest. 70 Diamonds $0.99 one-time
  • One-timeest. 10 Diamonds $0.99 one-time
  • One-timeest. Refill 5 $0.99 one-time
  • One-timeest. 52 Diamonds $0.99 one-time
  • One-timeest. 490 Diamonds $6.99 one-time
  • One-timeest. 1400 Diamonds $19.99 one-time
10 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
13.3.40
Released
Feb 2, 2018
Last Updated
May 6, 2026
File Size
461.3 MB
Required OS
14.0
Content Rating
12+
Category
Photo & Video
Price
Free
Currency
USD
Languages
English, Portuguese, Russian, Spanish, Chinese, Turkish
Developer
JOYO TECHNOLOGY PTE. LTD.

What's new in v13.3.40

1. Fixed bugs found in the previous version
2. Optimized overall app functions
Please contact us if you have any questions!
.You can submit your feedback in the Kwai app--> App Settings-->Feedback.
.Email: feedback@kwai.com
.Follow us on Facebook Page:Kwai

Fun Numbers - share these

$0
every second
$6
every minute
$345
every hour
$8.3K
every day
  • ☕ Buys 2K $5 coffees every day
  • 👨‍💻 Pays for 17 senior engineer salaries per year
  • 🚗 Earns enough for 71 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 52 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
1.6M
estimated from 14,979 ratings
Active Users (MAU est.)
514K
31.2% of installs · PHOTO_AND_VIDEO category benchmark
Rating
4.52 ★
15K reviews
Monetization
Subscription (~$14.99/mo)

Rating Distribution

5★
12K
4★
1K
3★
768
2★
393
1★
826

Compare Kwai - Short Video Community or explore similar apps

Photo & Video · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Kwai - Short Video Community

How much money does Kwai - Short Video Community make on the App Store?
Kwai - Short Video Community has an estimated App Store revenue of $248.7K per month (~$2.98M per year, $8.3K per day) with a likely range of $136.8K to $360.7K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Kwai - Short Video Community get?
Apple does not publish exact App Store download counts. Using public ratings (15K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 1.6M total iOS downloads for Kwai - Short Video Community - and roughly 514K monthly active users on iPhone and iPad.
Is Kwai - Short Video Community a top grossing iOS app and what is its App Store rank?
Kwai - Short Video Community is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Kwai - Short Video Community compares to other highest-grossing iPhone and iPad apps.
How is Kwai - Short Video Community App Store revenue estimated?
Rev.now estimates Kwai - Short Video Community App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Photo & Video category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Kwai - Short Video Community offer on iOS?
Kwai - Short Video Community offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Kwai - Short Video Community App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Kwai - Short Video Community side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Kwai - Short Video Community?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Kwai - Short Video Community. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.