← Check another app
Mantra - Daily Affirmations icon

Mantra - Daily Affirmations App Store Revenue Estimate

Broftware House Yazilim Tasarim Anonim Sirketi · Health & Fitness

Our brains are wired to repeat negative feelings if fed with negative thoughts. Luckily the same goes for the positive side. Daily affirmations help us rewire our brains and fix these negative patterns.
 “If you practice saying positive th…

App Store ★ 4.8 Free IAP 🎯 Opportunity 44 🔨 Clone 75
REV.NOW
Mantra - Daily Affirmations icon
Mantra - Daily Affirmations earns about
$312.8K/month
range $172.0K – $453.5K · $3.75M/year
Live data · refreshed every hour
Per Day
$10.4K
$5.7K – $15.1K
Per Week
$73.0K
$40.1K – $105.8K
Per Month
$312.8K
$172.0K – $453.5K
Per Year
$3.75M
$2.06M – $5.44M
Lifetime
$9.38M
$5.16M – $13.61M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Mantra - Daily Affirmations

Auto-generated from this app's real revenue ($312.8K/month · $3.75M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

44/100
Opportunity
Decent target
75/100
Cloneability
Easy (1-2 weeks for an MVP)
$3
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$9.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Mantra - Daily Affirmations is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Health & Fitness
  • Smart : Health & Fitness Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Mantra - Daily Affirmations for 30 days - here's what I'd do differently"
  • "Why Mantra - Daily Affirmations costs $9.99/mo when ours costs $5.99"
  • "The health & fitness app Mantra - Daily Affirmations won't tell you these 3 things"

Monetization

Subscription (~$9.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
23K
3.7M installs · 26% active · 2.3% pay
In-App Purchases 8
  • Monthly Mantra Premium Monthly $4.99 /month
  • Monthlyest. Mantra Premium - 3 Months $9.99 /month
  • Annual Mantra Premium Annual $14.99 /year ~$1.25/mo
  • Annual Mantra Premium Annual $19.99 /year ~$1.67/mo
  • Annual Mantra Premium Annual $29.99 /year ~$2.50/mo
  • Annual Mantra Premium Annual - Family $29.99 /year ~$2.50/mo
  • Annual Mantra Premium - Annual $59.99 /year ~$5.00/mo
  • One-time Mantra Premium Lifetime $74.99 one-time
8 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
5.9.5
Released
Feb 8, 2017
Last Updated
Apr 25, 2026
File Size
210.2 MB
Required OS
16.0
Content Rating
4+
Category
Health & Fitness
Price
Free
Currency
USD
Languages
Arabic, English, French, German, Japanese, Portuguese, Russian, Chinese, Spanish, Turkish
Developer
Broftware House Yazilim Tasarim Anonim Sirketi

What's new in v5.9.5

Keep nurturing your positive mindset with Mantra!
In this update, we’ve added many new affirmations and made some improvements to enhance your experience.
If you're enjoying the app, consider leaving a review for other people! Your reviews mean the world to us, and we read every single one.
If you encounter any issues, please email us at mantra@broftware.com. Your feedback is essential in helping us improve!
Thank you for making Mantra a part of your day.

Fun Numbers - share these

$0
every second
$7
every minute
$434
every hour
$10.4K
every day
  • ☕ Buys 2K $5 coffees every day
  • 👨‍💻 Pays for 21 senior engineer salaries per year
  • 🚗 Earns enough for 89 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 41 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

AugSepOctNovDecJanFebMarAprMayJunJul
Estimated Installs
3.7M
estimated from 33,827 ratings
Active Users (MAU est.)
967K
26% of installs · HEALTH_AND_FITNESS category benchmark
Rating
4.84 ★
34K reviews
Monetization
Subscription (~$9.99/mo)

Rating Distribution

5★
31K
4★
2K
3★
727
2★
214
1★
360

Compare Mantra - Daily Affirmations or explore similar apps

Health & Fitness · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Mantra - Daily Affirmations

How much money does Mantra - Daily Affirmations make on the App Store?
Mantra - Daily Affirmations has an estimated App Store revenue of $312.8K per month (~$3.75M per year, $10.4K per day) with a likely range of $172.0K to $453.5K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Mantra - Daily Affirmations get?
Apple does not publish exact App Store download counts. Using public ratings (34K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 3.7M total iOS downloads for Mantra - Daily Affirmations - and roughly 967K monthly active users on iPhone and iPad.
Is Mantra - Daily Affirmations a top grossing iOS app and what is its App Store rank?
Mantra - Daily Affirmations is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Mantra - Daily Affirmations compares to other highest-grossing iPhone and iPad apps.
How is Mantra - Daily Affirmations App Store revenue estimated?
Rev.now estimates Mantra - Daily Affirmations App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Mantra - Daily Affirmations offer on iOS?
Mantra - Daily Affirmations offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Mantra - Daily Affirmations App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Mantra - Daily Affirmations side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Mantra - Daily Affirmations?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Mantra - Daily Affirmations. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.