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REV.NOW
My Talking Tom 2 earns about
$226.1K/month
range $124.4K – $327.9K · $2.71M/year
Live data · refreshed every hour
Per Day
$7.5K
$4.1K – $10.9K
Per Week
$52.8K
$29.0K – $76.5K
Per Month
$226.1K
$124.4K – $327.9K
Per Year
$2.71M
$1.49M – $3.93M
Lifetime
$6.78M
$3.73M – $9.84M
Brand revenue
📰 Reported
Outfit7 - full brand revenue
Annual brand revenue (2020)
$130M/year
App Store / Play Store share
2%
≈ $3M/year of in-app revenue
Off-store revenue (everything else)
$127M/year
98% of total brand revenue
Outfit7 earns about $130M/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for My Talking Tom 2
Auto-generated from this app's real revenue ($226.1K/month · $2.71M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
51/100
Opportunity
60/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$0.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
My Talking Tom 2 is at $0.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered GamesSmart : Games Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried My Talking Tom 2 for 30 days - here's what I'd do differently"
- "Why My Talking Tom 2 costs $0.99/mo when ours costs $0.59"
- "The games app My Talking Tom 2 won't tell you these 3 things"
Monetization
Free game · IAP-driven (5 packs, ~$0.04/MAU)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
128.7M installs · 5.5% active · 2.3% pay
In-App Purchases 7
- Subscription Level Offer3 tiers $0.99 – $2.99 range
- Subscription Special Offer2 tiers $4.99 – $9.99 range
- One-time A few coins $2.99 one-time
- One-time Cup of coins $9.99 one-time
- One-timeest. Remove Ads $14.99 one-time
- One-time Jar of coins $19.99 one-time
- One-time Cart of coins $99.99 one-time
7 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 26.3.2
- Released
- Nov 6, 2018
- Last Updated
- Jun 30, 2026
- File Size
- 374.7 MB
- Required OS
- 13.0
- Content Rating
- 4+
- Category
- Games
- Price
- Free
- Currency
- USD
- Languages
- Arabic, English, French, German, Hindi, Indonesian, Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish, Thai, Chinese, Turkish, Vietnamese
- Developer
- Outfit7 Limited
What's new in v26.3.2
BASEMENT SECRETS AWAIT
- Explore the new basement area
- Enjoy the renovated wardrobe
- Race through space with new tracks
- Jump back in and check it all out
Fun Numbers - share these
$0
every second
$5
every minute
$314
every hour
$7.5K
every day
- ☕ Buys 2K $5 coffees every day
- 👨💻 Pays for 15 senior engineer salaries per year
- 🚗 Earns enough for 65 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 57 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
128.7M
estimated from 858,289 ratings
Active Users (MAU est.)
7.1M
5.5% of installs · GAMES category benchmark · iOS large-install decay × 0.28
Rating
4.45 ★
858K reviews
Monetization
Free game · IAP-driven (5 packs, ~$0.04/MAU)
Rating Distribution
5★
609K
4★
130K
3★
50K
2★
28K
1★
40K
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Frequently Asked About My Talking Tom 2
How much money does My Talking Tom 2 make on the App Store? ⌄
My Talking Tom 2 has an estimated App Store revenue of $226.1K per month (~$2.71M per year, $7.5K per day) with a likely range of $124.4K to $327.9K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does My Talking Tom 2 get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (858K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 128.7M total iOS downloads for My Talking Tom 2 - and roughly 7.1M monthly active users on iPhone and iPad.
Is My Talking Tom 2 a top grossing iOS app and what is its App Store rank? ⌄
My Talking Tom 2 is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how My Talking Tom 2 compares to other highest-grossing iPhone and iPad apps.
How is My Talking Tom 2 App Store revenue estimated? ⌄
Rev.now estimates My Talking Tom 2 App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does My Talking Tom 2 offer on iOS? ⌄
My Talking Tom 2 offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare My Talking Tom 2 App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare My Talking Tom 2 side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for My Talking Tom 2? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for My Talking Tom 2. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
