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Need for Speed No Limits Game icon

Need for Speed No Limits Game App Store Revenue Estimate

Electronic Arts · Games

This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items. Rule the street racing Underground as you race in the first Need …

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 5
REV.NOW
Need for Speed No Limits Game icon
Need for Speed No Limits Game earns about
$3.31M/month
range $1.82M – $4.79M · $39.67M/year
Live data · refreshed every hour
Per Day
$110.2K
$60.6K – $159.8K
Per Week
$771.4K
$424.3K – $1.12M
Per Month
$3.31M
$1.82M – $4.79M
Per Year
$39.67M
$21.82M – $57.52M
Lifetime
$99.18M
$54.55M – $143.81M
Brand revenue ✓ Verified filing

Electronic Arts - full brand revenue

Annual brand revenue (2024)
$7.6B/year
Gaming · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $40M/year of in-app revenue
Off-store revenue (everything else)
$7.5B/year
99% of total brand revenue

Electronic Arts earns about $7.6B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for Need for Speed No Limits Game

Auto-generated from this app's real revenue ($3.31M/month · $39.67M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$19.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $19.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Need for Speed No Limits Game charges ~$19.99/mo. Competitive entry: $11.99/mo or annual at $72/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Games
  • Smart : Games Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Need for Speed No Limits Game for 30 days - here's what I'd do differently"
  • "Why Need for Speed No Limits Game costs $19.99/mo when ours costs $11.99"
  • "The games app Need for Speed No Limits Game won't tell you these 3 things"

Monetization

Free game · IAP-driven (4 packs + 3 sub, ~$0.70/MAU)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
119K
58.9M installs · 10% active · 2.0% pay
In-App Purchases 7
  • Monthlyest. Gold Stash $19.99 /month
  • Weeklyest. Suitcase $4.99 /week ~$21.68/mo
  • Weeklyest. Special Offer $4.99 /week ~$21.68/mo
  • One-timeest. Box of Gold $1.99 one-time
  • One-timeest. Sports Bag $9.99 one-time
  • One-time Special Offer Pack $9.99 one-time
  • One-time Special Offer Pack… $19.99 one-time
7 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
9.2.31
Released
Oct 1, 2015
Last Updated
Apr 30, 2026
File Size
3.47 GB
Required OS
13.0
Content Rating
12+
Category
Games
Price
Free
Currency
USD
Languages
Dutch, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish, Chinese
Developer
Electronic Arts

What's new in v9.2.31

In this update:

- The Acura Integra Type S awaits you in Fractal Flux!
- Claim the new 2022 Subaru BRZ 2022 from Crew Stash!
- New wrap: Fractal Flux!
- The legendary 1963 Volkswagen Beetle is now in Chop Shop.
- 5 Flashback events!.

Fixed an issue where:

- You cannot obtain extra blueprints of Ford GT MK2 from crew crates.
- There was no sound after you minimize the game.

And many more!
Check out the patch notes on our website for more info.

Fun Numbers - share these

$1
every second
$77
every minute
$4.6K
every hour
$110.2K
every day
  • ☕ Buys 22K $5 coffees every day
  • 👨‍💻 Pays for 220 senior engineer salaries per year
  • 🚗 Earns enough for 945 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 4 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
58.9M
estimated from 392,833 ratings
Active Users (MAU est.)
5.9M
10% of installs · GAMES category benchmark · iOS large-install decay × 0.5
Rating
4.75 ★
393K reviews
Monetization
Free game · IAP-driven (4 packs + 3 sub, ~$0.70/MAU)

Rating Distribution

5★
337K
4★
33K
3★
11K
2★
4K
1★
8K

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Frequently Asked About Need for Speed No Limits Game

How much money does Need for Speed No Limits Game make on the App Store?
Need for Speed No Limits Game has an estimated App Store revenue of $3.31M per month (~$39.67M per year, $110.2K per day) with a likely range of $1.82M to $4.79M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Need for Speed No Limits Game get?
Apple does not publish exact App Store download counts. Using public ratings (393K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 58.9M total iOS downloads for Need for Speed No Limits Game - and roughly 5.9M monthly active users on iPhone and iPad.
Is Need for Speed No Limits Game a top grossing iOS app and what is its App Store rank?
Need for Speed No Limits Game is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Need for Speed No Limits Game compares to other highest-grossing iPhone and iPad apps.
How is Need for Speed No Limits Game App Store revenue estimated?
Rev.now estimates Need for Speed No Limits Game App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Need for Speed No Limits Game offer on iOS?
Need for Speed No Limits Game offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Need for Speed No Limits Game App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Need for Speed No Limits Game side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Need for Speed No Limits Game?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Need for Speed No Limits Game. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.