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Never Ever: Dirty & Evil icon

Never Ever: Dirty & Evil App Store Revenue Estimate

Kristian Markovic · Games

I Have Never is a party game created for party animals, college students, college dropouts, bachelorettes, and all the other party people that want to start their night with a blast. It started millions of parties worldwide, and your party …

App Store ★ 4.7 Free IAP 🎯 Opportunity 36 🔨 Clone 65
REV.NOW
Never Ever: Dirty & Evil icon
Never Ever: Dirty & Evil earns about
$26.1K/month
range $14.3K – $37.8K · $313.0K/year
Live data · refreshed every hour
Per Day
$869
$478 – $1.3K
Per Week
$6.1K
$3.3K – $8.8K
Per Month
$26.1K
$14.3K – $37.8K
Per Year
$313.0K
$172.1K – $453.8K
Lifetime
$782.4K
$430.3K – $1.13M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Never Ever: Dirty & Evil

Auto-generated from this app's real revenue ($26.1K/month · $313.0K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

36/100
Opportunity
Marginal - only if you have a real angle
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$3.33/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • last updated 8 months ago - ship faster, advertise the freshness

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Never Ever: Dirty & Evil is at $3.33/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Games
  • Smart : Games Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Never Ever: Dirty & Evil for 30 days - here's what I'd do differently"
  • "Why Never Ever: Dirty & Evil costs $3.33/mo when ours costs $2.00"
  • "The games app Never Ever: Dirty & Evil won't tell you these 3 things"

Monetization

Subscription (~$3.33/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
6K
1.2M installs · 19.9% active · 2.3% pay
In-App Purchases 8
  • Weekly I Have Never: Weekly $2.99 /week ~$12.99/mo
  • Weekly Weekly Subscription $4.49 /week ~$19.51/mo
  • Weeklyest. I Have Never Adult Games $4.49 /week ~$19.51/mo
  • Weekly Weekly Subscription $9.99 /week ~$43.41/mo
  • Annual I Have Never: Yearly $39.99 /year ~$3.33/mo
  • One-time Sexy pack $0.99 one-time
  • One-time XXX Pack $1.99 one-time
  • One-timeest. Unlock All $2.99 one-time
8 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
2.3.4
Released
Jun 30, 2018
Last Updated
Sep 21, 2025
File Size
28.5 MB
Required OS
15.0
Content Rating
17+
Category
Games
Price
Free
Currency
USD
Languages
English
Developer
Kristian Markovic

What's new in v2.3.4

- Fixed a critical crash in iOS 17 and 18.

Fun Numbers - share these

$0
every second
$1
every minute
$36
every hour
$869
every day
  • ☕ Buys 174 $5 coffees every day
  • 👨‍💻 Pays for 2 senior engineer salaries per year
  • 🚗 Earns enough for 7 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 497 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
1.2M
estimated from 11,036 ratings
Active Users (MAU est.)
242K
19.9% of installs · GAMES category benchmark
Rating
4.68 ★
11K reviews
Monetization
Subscription (~$3.33/mo)

Rating Distribution

5★
9K
4★
786
3★
366
2★
132
1★
393

Compare Never Ever: Dirty & Evil or explore similar apps

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Frequently Asked About Never Ever: Dirty & Evil

How much money does Never Ever: Dirty & Evil make on the App Store?
Never Ever: Dirty & Evil has an estimated App Store revenue of $26.1K per month (~$313.0K per year, $869 per day) with a likely range of $14.3K to $37.8K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Never Ever: Dirty & Evil get?
Apple does not publish exact App Store download counts. Using public ratings (11K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 1.2M total iOS downloads for Never Ever: Dirty & Evil - and roughly 242K monthly active users on iPhone and iPad.
Is Never Ever: Dirty & Evil a top grossing iOS app and what is its App Store rank?
Never Ever: Dirty & Evil is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Never Ever: Dirty & Evil compares to other highest-grossing iPhone and iPad apps.
How is Never Ever: Dirty & Evil App Store revenue estimated?
Rev.now estimates Never Ever: Dirty & Evil App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Never Ever: Dirty & Evil offer on iOS?
Never Ever: Dirty & Evil offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Never Ever: Dirty & Evil App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Never Ever: Dirty & Evil side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Never Ever: Dirty & Evil?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Never Ever: Dirty & Evil. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.