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NYT Games: Wordle & Crossword earns about
$1.34M/month
range $737.7K – $1.94M · $16.10M/year
Live data · refreshed every hour
Per Day
$44.7K
$24.6K – $64.8K
Per Week
$313.0K
$172.1K – $453.8K
Per Month
$1.34M
$737.7K – $1.94M
Per Year
$16.10M
$8.85M – $23.34M
Lifetime
$40.24M
$22.13M – $58.35M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for NYT Games: Wordle & Crossword
Auto-generated from this app's real revenue ($1.34M/month · $16.10M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
65/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$5.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
NYT Games: Wordle & Crossword is at $5.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered GamesSmart : Games Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried NYT Games: Wordle & Crossword for 30 days - here's what I'd do differently"
- "Why NYT Games: Wordle & Crossword costs $5.99/mo when ours costs $3.59"
- "The games app NYT Games: Wordle & Crossword won't tell you these 3 things"
Monetization
Subscription (~$5.99/mo) · calibrated by US grossing rank #97Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
42.2M installs · 20.1% active · 1.9% pay
In-App Purchases 3
- Monthly Games - Monthly $4.99 /month
- Monthly Games - Monthly $5.99 /month
- Subscription New York Times Crossword Subscription2 tiers $6.99 – $39.99 range
3 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 6.25.0
- Released
- Mar 27, 2009
- Last Updated
- May 5, 2026
- File Size
- 109.2 MB
- Required OS
- 18.0
- Content Rating
- 12+
- Category
- Games
- Price
- Free
- Currency
- USD
- Languages
- English
- Developer
- The New York Times Company
What's new in v6.25.0
This version introduces Liquid Glass for an updated and more modern feel, without impacting gameplay.
Have feedback? Email us. nytgames@nytimes.com
Fun Numbers - share these
$1
every second
$31
every minute
$1.9K
every hour
$44.7K
every day
- ☕ Buys 9K $5 coffees every day
- 👨💻 Pays for 89 senior engineer salaries per year
- 🚗 Earns enough for 383 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 10 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
42.2M
estimated from 281,089 ratings
Active Users (MAU est.)
8.5M
20.1% of installs · GAMES category benchmark
US Grossing Rank
#97
Live from App Store top-grossing chart
Monetization
Subscription (~$5.99/mo) · calibrated by US grossing rank #97
Rating Distribution
5★
255K
4★
15K
3★
3K
2★
2K
1★
7K
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Frequently Asked About NYT Games: Wordle & Crossword
How much money does NYT Games: Wordle & Crossword make on the App Store? ⌄
NYT Games: Wordle & Crossword has an estimated App Store revenue of $1.34M per month (~$16.10M per year, $44.7K per day) with a likely range of $737.7K to $1.94M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does NYT Games: Wordle & Crossword get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (281K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 42.2M total iOS downloads for NYT Games: Wordle & Crossword - and roughly 8.5M monthly active users on iPhone and iPad.
Is NYT Games: Wordle & Crossword a top grossing iOS app and what is its App Store rank? ⌄
NYT Games: Wordle & Crossword is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how NYT Games: Wordle & Crossword compares to other highest-grossing iPhone and iPad apps.
How is NYT Games: Wordle & Crossword App Store revenue estimated? ⌄
Rev.now estimates NYT Games: Wordle & Crossword App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does NYT Games: Wordle & Crossword offer on iOS? ⌄
NYT Games: Wordle & Crossword offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare NYT Games: Wordle & Crossword App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare NYT Games: Wordle & Crossword side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for NYT Games: Wordle & Crossword? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for NYT Games: Wordle & Crossword. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
