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Tasty: Recipes, Cooking Videos App Store Revenue Estimate

BuzzFeed · Food & Drink

Welcome to the Tasty App - your ultimate cooking companion, featuring over 10,000 delicious recipes with video, step-by-step cooking mode, personalized recommendations, a thriving community of home chefs, and recipe shopping and seamless ch…

App Store ★ 4.9 Free IAP 🎯 Opportunity 47 🔨 Clone 30
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Tasty: Recipes, Cooking Videos icon
Tasty: Recipes, Cooking Videos earns about
$732.6K/month
range $402.9K – $1.06M · $8.79M/year
Live data · refreshed every hour
Per Day
$24.4K
$13.4K – $35.4K
Per Week
$170.9K
$94.0K – $247.9K
Per Month
$732.6K
$402.9K – $1.06M
Per Year
$8.79M
$4.84M – $12.75M
Lifetime
$21.98M
$12.09M – $31.87M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Tasty: Recipes, Cooking Videos

Auto-generated from this app's real revenue ($732.6K/month · $8.79M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

47/100
Opportunity
Decent target
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$2.92/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Tasty: Recipes, Cooking Videos is at $2.92/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Food & Drink
  • Smart : Food & Drink Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Tasty: Recipes, Cooking Videos for 30 days - here's what I'd do differently"
  • "Why Tasty: Recipes, Cooking Videos costs $2.92/mo when ours costs $1.75"
  • "The food & drink app Tasty: Recipes, Cooking Videos won't tell you these 3 things"

Monetization

Subscription (~$2.92/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
181K
64.8M installs · 12% active · 2.3% pay
In-App Purchases 2
  • Monthly Tasty+ Monthly $3.99 /month
  • Annual Tasty+ Yearly $34.99 /year ~$2.92/mo
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
3.39.4
Released
Jul 27, 2017
Last Updated
May 7, 2026
File Size
67.7 MB
Required OS
18.0
Content Rating
4+
Category
Food & Drink
Price
Free
Currency
USD
Languages
English
Developer
BuzzFeed

What's new in v3.39.4

Just the usual tweaks and fixes to make your Tasty experience even better!

Fun Numbers - share these

$0
every second
$17
every minute
$1.0K
every hour
$24.4K
every day
  • ☕ Buys 5K $5 coffees every day
  • 👨‍💻 Pays for 49 senior engineer salaries per year
  • 🚗 Earns enough for 209 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 18 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
64.8M
estimated from 432,272 ratings
Active Users (MAU est.)
7.8M
12% of installs · default benchmark
Rating
4.91 ★
432K reviews
Monetization
Subscription (~$2.92/mo)

Rating Distribution

5★
401K
4★
25K
3★
4K
2★
701
1★
1K

Compare Tasty: Recipes, Cooking Videos or explore similar apps

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Frequently Asked About Tasty: Recipes, Cooking Videos

How much money does Tasty: Recipes, Cooking Videos make on the App Store?
Tasty: Recipes, Cooking Videos has an estimated App Store revenue of $732.6K per month (~$8.79M per year, $24.4K per day) with a likely range of $402.9K to $1.06M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Tasty: Recipes, Cooking Videos get?
Apple does not publish exact App Store download counts. Using public ratings (432K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 64.8M total iOS downloads for Tasty: Recipes, Cooking Videos - and roughly 7.8M monthly active users on iPhone and iPad.
Is Tasty: Recipes, Cooking Videos a top grossing iOS app and what is its App Store rank?
Tasty: Recipes, Cooking Videos is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Tasty: Recipes, Cooking Videos compares to other highest-grossing iPhone and iPad apps.
How is Tasty: Recipes, Cooking Videos App Store revenue estimated?
Rev.now estimates Tasty: Recipes, Cooking Videos App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Tasty: Recipes, Cooking Videos offer on iOS?
Tasty: Recipes, Cooking Videos offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Tasty: Recipes, Cooking Videos App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Tasty: Recipes, Cooking Videos side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Tasty: Recipes, Cooking Videos?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Tasty: Recipes, Cooking Videos. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.