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Tasty: Recipes, Cooking Videos earns about
$366.5K/month
range $201.6K – $531.4K · $4.40M/year
Live data · refreshed every hour
Per Day
$12.2K
$6.7K – $17.7K
Per Week
$85.5K
$47.0K – $124.0K
Per Month
$366.5K
$201.6K – $531.4K
Per Year
$4.40M
$2.42M – $6.38M
Lifetime
$10.99M
$6.05M – $15.94M
Brand revenue
📰 Reported
BuzzFeed - full brand revenue
Annual brand revenue (2023)
$253M/year
App Store / Play Store share
2%
≈ $4M/year of in-app revenue
Off-store revenue (everything else)
$249M/year
98% of total brand revenue
BuzzFeed earns about $253M/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Tasty: Recipes, Cooking Videos
Auto-generated from this app's real revenue ($366.5K/month · $4.40M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
47/100
Opportunity
30/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$2.92/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Tasty: Recipes, Cooking Videos is at $2.92/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered Food & DrinkSmart : Food & Drink Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Tasty: Recipes, Cooking Videos for 30 days - here's what I'd do differently"
- "Why Tasty: Recipes, Cooking Videos costs $2.92/mo when ours costs $1.75"
- "The food & drink app Tasty: Recipes, Cooking Videos won't tell you these 3 things"
Monetization
Subscription (~$2.92/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
64.9M installs · 6% active · 2.3% pay
In-App Purchases 2
- Monthly Tasty+ Monthly $3.99 /month
- Annual Tasty+ Yearly $34.99 /year ~$2.92/mo
2 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 3.39.4
- Released
- Jul 27, 2017
- Last Updated
- May 7, 2026
- File Size
- 67.7 MB
- Required OS
- 18.0
- Content Rating
- 4+
- Category
- Food & Drink
- Price
- Free
- Currency
- USD
- Languages
- English
- Developer
- BuzzFeed
What's new in v3.39.4
Just the usual tweaks and fixes to make your Tasty experience even better!
Fun Numbers - share these
$0
every second
$8
every minute
$509
every hour
$12.2K
every day
- ☕ Buys 2K $5 coffees every day
- 👨💻 Pays for 24 senior engineer salaries per year
- 🚗 Earns enough for 105 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 35 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
64.9M
estimated from 432,473 ratings
Active Users (MAU est.)
3.9M
6% of installs · default benchmark · iOS large-install decay × 0.5
Rating
4.91 ★
432K reviews
Monetization
Subscription (~$2.92/mo)
Rating Distribution
5★
401K
4★
25K
3★
4K
2★
702
1★
1K
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Frequently Asked About Tasty: Recipes, Cooking Videos
How much money does Tasty: Recipes, Cooking Videos make on the App Store? ⌄
Tasty: Recipes, Cooking Videos has an estimated App Store revenue of $366.5K per month (~$4.40M per year, $12.2K per day) with a likely range of $201.6K to $531.4K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Tasty: Recipes, Cooking Videos get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (432K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 64.9M total iOS downloads for Tasty: Recipes, Cooking Videos - and roughly 3.9M monthly active users on iPhone and iPad.
Is Tasty: Recipes, Cooking Videos a top grossing iOS app and what is its App Store rank? ⌄
Tasty: Recipes, Cooking Videos is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Tasty: Recipes, Cooking Videos compares to other highest-grossing iPhone and iPad apps.
How is Tasty: Recipes, Cooking Videos App Store revenue estimated? ⌄
Rev.now estimates Tasty: Recipes, Cooking Videos App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Tasty: Recipes, Cooking Videos offer on iOS? ⌄
Tasty: Recipes, Cooking Videos offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Tasty: Recipes, Cooking Videos App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Tasty: Recipes, Cooking Videos side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Tasty: Recipes, Cooking Videos? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Tasty: Recipes, Cooking Videos. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
