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Todoist: To Do List & Calendar earns about
$962.7K/month
range $529.5K – $1.40M · $11.55M/year
Live data · refreshed every hour
Per Day
$32.1K
$17.6K – $46.5K
Per Week
$224.6K
$123.5K – $325.7K
Per Month
$962.7K
$529.5K – $1.40M
Per Year
$11.55M
$6.35M – $16.75M
Lifetime
$28.88M
$15.88M – $41.88M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Todoist: To Do List & Calendar
Auto-generated from this app's real revenue ($962.7K/month · $11.55M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
47/100
Opportunity
75/100
Cloneability
$2
Revenue / install
✓ Features to copy
- subscription paywall (~$6.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Todoist: To Do List & Calendar is at $6.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered ProductivitySmart : Productivity Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Todoist: To Do List & Calendar for 30 days - here's what I'd do differently"
- "Why Todoist: To Do List & Calendar costs $6.99/mo when ours costs $4.19"
- "The productivity app Todoist: To Do List & Calendar won't tell you these 3 things"
Monetization
Subscription (~$6.99/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
18.8M installs · 22.6% active · 2.3% pay
In-App Purchases 4
- Monthly Todoist Pro Legacy - Monthly $6.99 /month
- Monthly Todoist Pro - Monthly $6.99 /month
- Annual Todoist Pro Legacy - Yearly $59.99 /year ~$5.00/mo
- Annual Todoist Pro - Yearly $59.99 /year ~$5.00/mo
4 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 26.5.0
- Released
- Nov 18, 2012
- Last Updated
- May 4, 2026
- File Size
- 261.5 MB
- Required OS
- 17.0
- Content Rating
- 4+
- Category
- Productivity
- Price
- Free
- Currency
- USD
- Languages
- Czech, Danish, Dutch, English, Finnish, French, German, Italian, Japanese, Korean, NB, Polish, Portuguese, Russian, Chinese, Spanish, Swedish, Chinese, Turkish
- Developer
- Doist Inc.
What's new in v26.5.0
Small visual touch-ups to keep Todoist looking polished/sleek/respectable/refined/agreeable.
Select “What’s New” in your settings to view even more polishes and bug squishes.
Fun Numbers - share these
$0
every second
$22
every minute
$1.3K
every hour
$32.1K
every day
- ☕ Buys 6K $5 coffees every day
- 👨💻 Pays for 64 senior engineer salaries per year
- 🚗 Earns enough for 275 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 13 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
18.8M
estimated from 125,543 ratings
Active Users (MAU est.)
4.3M
22.6% of installs · PRODUCTIVITY category benchmark · iOS large-install decay × 0.75
Rating
4.80 ★
126K reviews
Monetization
Subscription (~$6.99/mo)
Rating Distribution
5★
110K
4★
11K
3★
3K
2★
740
1★
2K
Compare Todoist: To Do List & Calendar or explore similar apps
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Frequently Asked About Todoist: To Do List & Calendar
How much money does Todoist: To Do List & Calendar make on the App Store? ⌄
Todoist: To Do List & Calendar has an estimated App Store revenue of $962.7K per month (~$11.55M per year, $32.1K per day) with a likely range of $529.5K to $1.40M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Todoist: To Do List & Calendar get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (126K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 18.8M total iOS downloads for Todoist: To Do List & Calendar - and roughly 4.3M monthly active users on iPhone and iPad.
Is Todoist: To Do List & Calendar a top grossing iOS app and what is its App Store rank? ⌄
Todoist: To Do List & Calendar is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Todoist: To Do List & Calendar compares to other highest-grossing iPhone and iPad apps.
How is Todoist: To Do List & Calendar App Store revenue estimated? ⌄
Rev.now estimates Todoist: To Do List & Calendar App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Todoist: To Do List & Calendar offer on iOS? ⌄
Todoist: To Do List & Calendar offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Todoist: To Do List & Calendar App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Todoist: To Do List & Calendar side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Todoist: To Do List & Calendar? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Todoist: To Do List & Calendar. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
