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TunnelBear: Secure VPN & Wifi icon

TunnelBear: Secure VPN & Wifi App Store Revenue Estimate

TunnelBear, LLC · Productivity

TunnelBear is a simple VPN app that helps you browse the Internet privately and securely. TunnelBear changes your IP and protects your browsing data from online threats, letting you access your favourite websites and apps worldwide. Join o…

App Store ★ 4.7 Free IAP 🎯 Opportunity 44 🔨 Clone 65
REV.NOW
TunnelBear: Secure VPN & Wifi icon
TunnelBear: Secure VPN & Wifi earns about
$519.1K/month
range $285.5K – $752.7K · $6.23M/year
Live data · refreshed every hour
Per Day
$17.3K
$9.5K – $25.1K
Per Week
$121.1K
$66.6K – $175.6K
Per Month
$519.1K
$285.5K – $752.7K
Per Year
$6.23M
$3.43M – $9.03M
Lifetime
$15.57M
$8.57M – $22.58M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for TunnelBear: Secure VPN & Wifi

Auto-generated from this app's real revenue ($519.1K/month · $6.23M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

44/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$6.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

TunnelBear: Secure VPN & Wifi is at $6.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Productivity
  • Smart : Productivity Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried TunnelBear: Secure VPN & Wifi for 30 days - here's what I'd do differently"
  • "Why TunnelBear: Secure VPN & Wifi costs $6.99/mo when ours costs $4.19"
  • "The productivity app TunnelBear: Secure VPN & Wifi won't tell you these 3 things"

Monetization

Subscription (~$6.99/mo, security)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
53K
9.2M installs · 10% active · 5.8% pay
Profile: Security
In-App Purchases 9
  • Monthly Monthly - 8.99 $8.99 /month
  • Monthlyest. Giant Tunnelbear $9.99 /month
  • Monthly Monthly - 10.99 $10.99 /month
  • Monthly Monthly - 11.99 $11.99 /month
  • Weeklyest. Giant $7.99 /week ~$34.72/mo
  • Annualest. Black Friday Cyber Monday $47.99 /year ~$4.00/mo
  • Annualest. Grizzly $49.99 /year ~$4.17/mo
  • Annualest. Grizzly Tunnelbear $59.99 /year ~$5.00/mo
9 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
4.13.0
Released
Nov 2, 2012
Last Updated
Apr 16, 2026
File Size
129.3 MB
Required OS
13.0
Content Rating
4+
Category
Productivity
Price
Free
Currency
USD
Languages
AM, Arabic, BN, MY, KM, Dutch, English, French, German, Italian, Japanese, Korean, FA, Portuguese, Russian, Chinese, Spanish, SW, Chinese, Turkish, Ukrainian
Developer
TunnelBear, LLC

What's new in v4.13.0

What's new in TunnelBear 4.13.0!
- Updates to the Settings menu bring a whole new look and feel to your Bear. So sleek! So shiny!
- Wait! Stop! Don’t call the fashion police. Bear is ready to set a new trend with app themes for subscribers. Complete with dark mode support.
- Further show off Bear’s stylistic side with new and updated app icons.
- Lots of under-the-fur improvements.
- 178% more bears.

Fun Numbers - share these

$0
every second
$12
every minute
$721
every hour
$17.3K
every day
  • ☕ Buys 3K $5 coffees every day
  • 👨‍💻 Pays for 35 senior engineer salaries per year
  • 🚗 Earns enough for 148 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 25 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
9.2M
estimated from 83,832 ratings
Active Users (MAU est.)
922K
10% of installs · security profile benchmark
Rating
4.68 ★
84K reviews
Monetization
Subscription (~$6.99/mo, security)

Rating Distribution

5★
71K
4★
7K
3★
2K
2★
1K
1★
3K

Compare TunnelBear: Secure VPN & Wifi or explore similar apps

Productivity · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About TunnelBear: Secure VPN & Wifi

How much money does TunnelBear: Secure VPN & Wifi make on the App Store?
TunnelBear: Secure VPN & Wifi has an estimated App Store revenue of $519.1K per month (~$6.23M per year, $17.3K per day) with a likely range of $285.5K to $752.7K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does TunnelBear: Secure VPN & Wifi get?
Apple does not publish exact App Store download counts. Using public ratings (84K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 9.2M total iOS downloads for TunnelBear: Secure VPN & Wifi - and roughly 922K monthly active users on iPhone and iPad.
Is TunnelBear: Secure VPN & Wifi a top grossing iOS app and what is its App Store rank?
TunnelBear: Secure VPN & Wifi is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how TunnelBear: Secure VPN & Wifi compares to other highest-grossing iPhone and iPad apps.
How is TunnelBear: Secure VPN & Wifi App Store revenue estimated?
Rev.now estimates TunnelBear: Secure VPN & Wifi App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does TunnelBear: Secure VPN & Wifi offer on iOS?
TunnelBear: Secure VPN & Wifi offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare TunnelBear: Secure VPN & Wifi App Store revenue with another iOS app?
Yes. Use the free compare tool to compare TunnelBear: Secure VPN & Wifi side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for TunnelBear: Secure VPN & Wifi?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for TunnelBear: Secure VPN & Wifi. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.