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Video Editor · icon

Video Editor · App Store Revenue Estimate

Luni · Photo & Video

Video Editor is the most powerful movie & slideshow editor application on iPhone. Create and edit any video or images, add music, texts, and stickers and export it to your iOS devices or your favorite social networks. Whether you are in a…

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 65
REV.NOW
Video Editor · icon
Video Editor · earns about
$1.46M/month
range $801.8K – $2.11M · $17.49M/year
Live data · refreshed every hour
Per Day
$48.6K
$26.7K – $70.5K
Per Week
$340.2K
$187.1K – $493.2K
Per Month
$1.46M
$801.8K – $2.11M
Per Year
$17.49M
$9.62M – $25.37M
Lifetime
$43.73M
$24.05M – $63.42M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Video Editor ·

Auto-generated from this app's real revenue ($1.46M/month · $17.49M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$5.83/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Video Editor · is at $5.83/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Photo & Video
  • Smart : Photo & Video Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Video Editor · for 30 days - here's what I'd do differently"
  • "Why Video Editor · costs $5.83/mo when ours costs $3.50"
  • "The photo & video app Video Editor · won't tell you these 3 things"

Monetization

Subscription (~$5.83/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
180K
32.7M installs · 23.6% active · 2.3% pay
In-App Purchases 9
  • Monthly Premium : 1 month $7.99 /month
  • Monthly Premium : 1 month $9.99 /month
  • Monthly Premium : 1 month 12.99 $12.99 /month
  • Monthlyest. Premium $12.99 /month
  • Monthlyest. Premium : 3 months $14.99 /month
  • Weekly Premium : 1 week $3.99 /week ~$17.34/mo
  • Annual Premium : 1 year $39.99 /year ~$3.33/mo
  • Annual Premium : 1 year (NT) $39.99 /year ~$3.33/mo
9 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
3.21.0
Released
Oct 10, 2018
Last Updated
Apr 30, 2026
File Size
242.1 MB
Required OS
15.4
Content Rating
4+
Category
Photo & Video
Price
Free
Currency
USD
Languages
English, French, Italian, Chinese, Spanish
Developer
Luni

What's new in v3.21.0

Bugfixes and performance improvements

Fun Numbers - share these

$1
every second
$34
every minute
$2.0K
every hour
$48.6K
every day
  • ☕ Buys 10K $5 coffees every day
  • 👨‍💻 Pays for 97 senior engineer salaries per year
  • 🚗 Earns enough for 417 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 9 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
32.7M
estimated from 218,246 ratings
Active Users (MAU est.)
7.7M
23.6% of installs · PHOTO_AND_VIDEO category benchmark · iOS large-install decay × 0.75
Rating
4.67 ★
218K reviews
Monetization
Subscription (~$5.83/mo)

Rating Distribution

5★
180K
4★
19K
3★
9K
2★
3K
1★
6K

Compare Video Editor · or explore similar apps

Photo & Video · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Video Editor ·

How much money does Video Editor · make on the App Store?
Video Editor · has an estimated App Store revenue of $1.46M per month (~$17.49M per year, $48.6K per day) with a likely range of $801.8K to $2.11M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Video Editor · get?
Apple does not publish exact App Store download counts. Using public ratings (218K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 32.7M total iOS downloads for Video Editor · - and roughly 7.7M monthly active users on iPhone and iPad.
Is Video Editor · a top grossing iOS app and what is its App Store rank?
Video Editor · is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Video Editor · compares to other highest-grossing iPhone and iPad apps.
How is Video Editor · App Store revenue estimated?
Rev.now estimates Video Editor · App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Photo & Video category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Video Editor · offer on iOS?
Video Editor · offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Video Editor · App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Video Editor · side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Video Editor ·?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Video Editor ·. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.